999 Audience in Germany

999 has an estimated audience of 483,470 people in Germany. 15.1% are female, 84.9% are male, average age 49.0. Top brand affinities: Vacations, Lieferando.de, Family, Self care, Stuttgart.

Top brand affinities include Vacations, Lieferando.de, Family, with strongest over-indexing on Vacations (2.53× the country average). Demographically, the 999 audience skews more male with an average age of 49.0, and over-indexes on personality traits such as Indulgence, Tradition.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of 999 fans

Demographic split for 999 audience in Germany
MetricValue
Female15.1%
Male84.9%
Average age49.0
Estimated audience size483,470

Audience persona

The typical 999 fan in Germany is more male, around 49.0 years old, with strong Indulgence tendencies and a notable affinity for Vacations.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 999 audience
BrandAffinityCategory
Vacations2.53×Travel & Leisure
Lieferando.de1.99×Food & Beverages
Family1.64×Kids & Family
Self care2.71×Health
Stuttgart2.51×Travel & Leisure
Spiegel Online1.62×News
Concerts2.12×Music & Radio
Hairstyle2.29×Beauty & Wellness
North Rhine-Westphalia1.92×Travel & Leisure
German language1.97×Politics & Society
Hygiene2.25×Beauty & Wellness
Walking3.04×Sports
Radio broadcasting2.57×Music & Radio
Vanessa Mai3.38×Music & Radio
Storm of Love2.37×Movies & TV
Vacation rental2.55×Travel & Leisure
IHF World Men's Handball Championship2.09×Sports
Self-confidence2.76×Health
Musical instrument1.88×Music & Radio
Logistics2.17×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 999 audience
TraitClusterScore
IndulgenceJOY1.27
TraditionCONSERVATISM1.23
TravellingTHRILL1.12
PatriotismCONSERVATISM1.1
Luxury OrientationPREMIUM1.09
SustainabilityBALANCE1.07

Worldwide distribution

Worldwide audience distribution share by country for 999
CountryShare
United States21.1%
India16.7%
Brazil11.5%

See 999 audiences in other countries

More Punk audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for 999. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.