A data profile of the people who buy, follow and care about Andalusia in Germany — modelled from more than twelve digital signal sources. Andalusia has an estimated audience of 492,993 people in Germany.
The average Andalusia fan in Germany is 41.0 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Mel Gibson, ALF (TV series), Tony Danza, with strongest over-indexing on Mel Gibson (18.72× the country average).
Demographically, the Andalusia audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Risk Appetite, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Andalusia fan in Germany is more female, around 41.0 years old, with strong Risk Appetite tendencies and a notable affinity for Mel Gibson.
The key figures that characterise the Andalusia profile in Germany.
55.6% are female, 44.4% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 41.0 |
| Estimated audience size | 492,993 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 26% | |
| 50+ | 22% |
of the worldwide Andalusia audience comes from Germany.
| Country | Share |
|---|---|
| Spain | 44.1% |
| United States | 6.1% |
| United Kingdom | 5.4% |
Where the Andalusia audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~100K | 1.22× | |
| 02 | Rheinland-Pfalz | ~30K | 1.14× | |
| 03 | Baden-Württemberg | ~70K | 1.10× | |
| 04 | Saarland | ~7K | 1.10× | |
| 05 | Bayern | ~90K | 1.09× | |
| 06 | Niedersachsen | ~50K | 1.05× | |
| 07 | Hessen | ~40K | 1.05× | |
| 08 | Sachsen | ~20K | 1.02× | |
| 09 | Schleswig-Holstein | ~20K | 0.99× | |
| 10 | Hamburg | ~10K | 0.98× | |
| 11 | Thüringen | ~10K | 0.97× | |
| 12 | Berlin | ~20K | 0.92× | |
| 13 | Sachsen-Anhalt | ~10K | 0.90× | |
| 14 | Mecklenburg-Vorpommern | ~8K | 0.90× | |
| 15 | Brandenburg | ~10K | 0.89× | |
| 16 | Bremen | ~3K | 0.80× |
The strongest cross-interests of the Andalusia audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jenny Slate | Movies & TV | 29.58× | ||
| 02 | Tony Danza | Movies & TV | 27.61× | ||
| 03 | Mel Gibson | Movies & TV | 18.72× | ||
| 04 | ALF (TV series) | Movies & TV | 18.72× | ||
| 05 | Ferris wheel | Travel & Leisure | 17.76× | ||
| 06 | Real Betis | Sports | 12.17× | ||
| 07 | Iberia (airline) | Travel & Leisure | 8.04× | ||
| 08 | Non-alcoholic beverage | Food & Beverages | 4.90× | ||
| 09 | Motorboat | Cars & Mobility | 4.82× | ||
| 10 | Lothar Matthäus | Sports | 4.71× | ||
| 11 | Allgäu | Travel & Leisure | 3.71× | ||
| 12 | Frauen-Bundesliga | Sports | 3.61× | ||
| 13 | VfL Bochum | Sports | 3.28× | ||
| 14 | Crime fiction | Literature | 2.97× | ||
| 15 | Public transport | Cars & Mobility | 2.89× | ||
| 16 | Netto Marken-Discount | Shopping | 2.29× | ||
| 17 | Online newspaper | News | 2.12× | ||
| 18 | Eurowings | Travel & Leisure | 1.93× | ||
| 19 | Tagesschau | Movies & TV | 1.89× | ||
| 20 | Müller (company) | Food & Beverages | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 2.00× | |
| Convenience Orientation | PREMIUM | 1.74× | |
| Community Orientation | OPEN | 1.65× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.75× | |
| Creativity | OPEN | 0.83× | |
| Sports Activity | POWER | 0.83× |
Andalusia has an estimated audience of 492,993 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
55.6% of Andalusia fans are female, 44.4% are male, with an average age of 41.0 years.
Andalusia fans show strongest brand affinity for Mel Gibson (18.72×), ALF (TV series) (18.72×), and Tony Danza (27.61×) over the country average.
Andalusia fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Andalusia itself, the audience over-indexes on ALF (TV series) (18.72×), Tony Danza (27.61×), Jenny Slate (29.58×), and Netto Marken-Discount (2.29×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Andalusia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.