A data profile of the people who buy, follow and care about Antenne Niedersachsen in Germany — modelled from more than twelve digital signal sources. Antenne Niedersachsen has an estimated audience of 504,237 people in Germany.
The average Antenne Niedersachsen fan in Germany is 40.7 years old, balanced, and lives primarily in Niedersachsen.
The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Hamburg.
Top brand affinities include Nature, Tagesschau, Family, with strongest over-indexing on Nature (2.09× the country average).
Demographically, the Antenne Niedersachsen audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Community Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Antenne Niedersachsen fan in Germany is balanced, around 40.7 years old, with strong Community Orientation tendencies and a notable affinity for Nature.
The key figures that characterise the Antenne Niedersachsen profile in Germany.
52.6% are female, 47.4% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 40.7 |
| Estimated audience size | 504,237 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 17% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 22% |
of the worldwide Antenne Niedersachsen audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 97.1% |
| Netherlands | 0.4% |
| China | 0.3% |
Where the Antenne Niedersachsen audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~400K | 9.16× | |
| 02 | Bremen | ~10K | 2.82× | |
| 03 | Hamburg | ~20K | 1.53× | |
| 04 | Saarland | ~3K | 0.52× | |
| 05 | Schleswig-Holstein | ~9K | 0.47× | |
| 06 | Mecklenburg-Vorpommern | ~4K | 0.42× | |
| 07 | Nordrhein-Westfalen | ~40K | 0.38× | |
| 08 | Sachsen-Anhalt | ~5K | 0.37× | |
| 09 | Thüringen | ~5K | 0.35× | |
| 10 | Brandenburg | ~5K | 0.32× | |
| 11 | Rheinland-Pfalz | ~7K | 0.26× | |
| 12 | Sachsen | ~6K | 0.25× | |
| 13 | Hessen | ~9K | 0.24× | |
| 14 | Berlin | ~5K | 0.22× | |
| 15 | Baden-Württemberg | ~10K | 0.15× | |
| 16 | Bayern | ~10K | 0.14× |
The strongest cross-interests of the Antenne Niedersachsen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Carbonated water | Food & Beverages | 7.88× | ||
| 02 | Fox News Channel | Movies & TV | 7.88× | ||
| 03 | Volunteering | Politics & Society | 2.50× | ||
| 04 | Breaking news | Movies & TV | 2.36× | ||
| 05 | F.C. Hansa Rostock | Sports | 2.25× | ||
| 06 | Nature | Home & Garden | 2.09× | ||
| 07 | Transfermarkt | Sports | 2.07× | ||
| 08 | Telegram | Internet & Social Media | 1.98× | ||
| 09 | Vacations | Travel & Leisure | 1.95× | ||
| 10 | Tagesschau | Movies & TV | 1.83× | ||
| 11 | Focus | News | 1.78× | ||
| 12 | Online newspaper | News | 1.73× | ||
| 13 | Family | Kids & Family | 1.70× | ||
| 14 | RB Leipzig | Sports | 1.68× | ||
| 15 | Technology & Electronics | 1.61× | |||
| 16 | Solar energy | Home & Garden | 1.59× | ||
| 17 | Borussia Mönchengladbach | Sports | 1.58× | ||
| 18 | Hugendubel | Shopping | 1.57× | ||
| 19 | Tattoos | Fashion & Accessoires | 1.54× | ||
| 20 | Desserts | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.37× | |
| Risk Appetite | THRILL | 1.34× | |
| Patriotism | CONSERVATISM | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.83× | |
| Sports Activity | POWER | 0.85× | |
| Price Sensitivity | PREMIUM | 0.85× |
Antenne Niedersachsen has an estimated audience of 504,237 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.
52.6% of Antenne Niedersachsen fans are female, 47.4% are male, with an average age of 40.7 years.
Antenne Niedersachsen fans show strongest brand affinity for Nature (2.09×), Tagesschau (1.83×), and Family (1.7×) over the country average.
Antenne Niedersachsen fans in Germany are most concentrated in Niedersachsen (reach ~400K), Nordrhein-Westfalen (reach ~40K), and Hamburg (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Antenne Niedersachsen itself, the audience over-indexes on Tagesschau (1.83×), Family (1.7×), Breaking news (2.36×), and Transfermarkt (2.07×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Antenne Niedersachsen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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