Rascasse Audience Intelligence

Armin Laschet Audience in Germany

A data profile of the people who buy, follow and care about Armin Laschet in Germany — modelled from more than twelve digital signal sources. Armin Laschet has an estimated audience of 598,453 people in Germany.

The average Armin Laschet fan in Germany is 45.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Markus Lanz, Telegram, Love Actually, with strongest over-indexing on Markus Lanz (23.28× the country average).

Demographically, the Armin Laschet audience skews more male with an average age of 45.1, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Armin Laschet fan in Germany is more male, around 45.1 years old, with strong Need for Security tendencies and a notable affinity for Markus Lanz.

Category: Politics & Society · Type: Person · Subtype: Politician

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Armin Laschet profile in Germany.

Audience size
598K
in Germany
Gender
43.6%
56.4% male
Age
45.1
average years
Country rank
#10129
Person in Germany
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Armin Laschet fans

43.6% are female, 56.4% are male, average age 45.1.

Fig. 02

Gender split

43.6%
Female
56.4%
Male
Demographic split for Armin Laschet audience in Germany
MetricValue
Female43.6%
Male56.4%
Average age45.1
Estimated audience size598,453
Fig. 03

Age distribution

Ø 45.1
average years
Age distribution of the Armin Laschet audience in Germany
Age bracketShare%
16-1910%
20-2912%
30-3917%
40-4928%
50+32%
Fig. 04

Worldwide distribution

89.1%

of the worldwide Armin Laschet audience comes from Germany.

Worldwide audience distribution share by country for Armin Laschet
CountryShare
Germany89.1%
Switzerland2.3%
Austria2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Armin Laschet audience in Germany is strongest.

Fig. 05

Top regions by affinity

Armin Laschet fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.34×
02Berlin~30K1.23×
03Sachsen~30K1.08×
04Hamburg~20K1.05×
05Brandenburg~20K1.03×
06Niedersachsen~60K0.99×
07Sachsen-Anhalt~20K0.99×
08Thüringen~20K0.99×
09Rheinland-Pfalz~30K0.96×
10Schleswig-Holstein~20K0.96×
11Mecklenburg-Vorpommern~10K0.95×
12Baden-Württemberg~80K0.91×
13Hessen~40K0.91×
14Saarland~7K0.89×
15Bremen~5K0.89×
16Bayern~90K0.87×
Fig. 06

Affinity by region

Affinity by region — Armin Laschet, Germany
0.87×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Armin Laschet audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Armin Laschet audience
#·InterestCategoryAffinity×
01Markus LanzMovies & TV23.28×
02Same-sex marriageKids & Family20.49×
03Scotland national football teamSports15.37×
04Earth DayPolitics & Society15.31×
05Love ActuallyMovies & TV15.28×
06Wales national football teamSports15.24×
07Climate engineeringBusiness & Career14.80×
08Ramadan (calendar month)Politics & Society13.85×
09International Olympic CommitteeSports13.32×
10Sustainable businessBusiness & Career12.38×
11Small Business AdministrationBusiness & Career12.04×
12New Year's EveHome & Garden11.11×
13TelegramInternet & Social Media9.34×
14TrelloInternet & Social Media8.32×
15Junge FreiheitNews7.28×
16FundraisingBusiness & Career6.79×
17Political scienceBusiness & Career4.39×
18FocusNews3.54×
19TagesschauMovies & TV3.38×
20VacationsTravel & Leisure2.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Armin Laschet audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Armin Laschet audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.80×
PatriotismCONSERVATISM1.53×
SpiritualityBALANCE1.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Armin Laschet audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.59×
Design AffinityPREMIUM0.74×
CreativityOPEN0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Armin Laschet have in Germany?

Armin Laschet has an estimated audience of 598,453 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Armin Laschet fans?

43.6% of Armin Laschet fans are female, 56.4% are male, with an average age of 45.1 years.

03

Which brands do Armin Laschet fans like most?

Armin Laschet fans show strongest brand affinity for Markus Lanz (23.28×), Telegram (9.34×), and Love Actually (15.28×) over the country average.

04

Where do Armin Laschet fans live in Germany?

Armin Laschet fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Armin Laschet fans also like?

Beyond Armin Laschet itself, the audience over-indexes on Telegram (9.34×), Love Actually (15.28×), Tagesschau (3.38×), and Junge Freiheit (7.28×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Armin Laschet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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