Armin Laschet Audience in Germany
Armin Laschet has an estimated audience of 620,540 people in Germany. 46.9% are female, 53.1% are male, average age 44.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Markus Lanz, Thomas Gottschalk, Love Actually, Satire, Western Union.
The average Armin Laschet fan in Germany is 44.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Markus Lanz, Thomas Gottschalk, Love Actually, with strongest over-indexing on Markus Lanz (16.58× the country average). Demographically, the Armin Laschet audience skews balanced with an average age of 44.8, and over-indexes on personality traits such as LGBTQ+ Identity, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Armin Laschet fans
| Metric | Value |
|---|---|
| Female | 46.9% |
| Male | 53.1% |
| Average age | 44.8 |
| Estimated audience size | 620,540 |
Audience persona
The typical Armin Laschet fan in Germany is balanced, around 44.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Markus Lanz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 182,389 | 1.35× |
| Bayern | 88,504 | 0.89× |
| Baden-Württemberg | 78,281 | 0.93× |
| Niedersachsen | 60,168 | 1× |
| Hessen | 43,743 | 0.93× |
| Berlin | 34,132 | 1.24× |
| Sachsen | 33,701 | 1.11× |
| Rheinland-Pfalz | 29,890 | 0.97× |
| Schleswig-Holstein | 21,070 | 0.95× |
| Brandenburg | 19,493 | 1.02× |
| Sachsen-Anhalt | 15,648 | 0.98× |
| Thüringen | 15,391 | 0.98× |
| Hamburg | 14,610 | 1.05× |
| Mecklenburg-Vorpommern | 10,732 | 0.91× |
| Saarland | 6,307 | 0.83× |
| Bremen | 4,488 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Markus Lanz | 16.58× | Movies & TV |
| Thomas Gottschalk | 8.93× | Movies & TV |
| Love Actually | 12.77× | Movies & TV |
| Satire | 7.53× | Literature |
| Western Union | 6.41× | Business & Career |
| Small Business Administration | 12.78× | Business & Career |
| German television comedy | 7.63× | Movies & TV |
| RTL Television | 4.18× | Movies & TV |
| Allgäu | 6.65× | Travel & Leisure |
| Reinhard Mey | 5.98× | Music & Radio |
| Borussia Dortmund | 1.57× | Sports |
| Croatia national football team | 10.66× | Sports |
| Moodle | 5.31× | Technology & Electronics |
| FC Bayern Munich | 1.73× | Sports |
| Open water swimming | 14× | Sports |
| Pets | 1.57× | Pets & Animals |
| Same-sex marriage | 11.75× | Kids & Family |
| Home Alone | 12.12× | Movies & TV |
| Franz Zappa | 13.21× | Music & Radio |
| Felix Baumgartner | 3.69× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 3.09 |
| Need for Security | CONSERVATISM | 1.26 |
| Pet Ownership | JOY | 1.25 |
| Tradition | CONSERVATISM | 1.19 |
| Healthy Lifestyle | BALANCE | 1.18 |
| Patriotism | CONSERVATISM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 89.4% |
| Austria | 2.4% |
| Switzerland | 2.1% |
See Armin Laschet audiences in other countries
More Politician audiences in Germany
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- Annalena Baerbock (3,196,163)
- Lars Klingbeil (3,027,025)
Frequently asked questions
How many fans does Armin Laschet have in Germany?
Armin Laschet has an estimated audience of 620,540 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Armin Laschet fans?
46.9% of Armin Laschet fans are female, 53.1% are male, with an average age of 44.8 years.
Which brands do Armin Laschet fans like most?
Armin Laschet fans show strongest brand affinity for Markus Lanz (16.58×), Thomas Gottschalk (8.93×), and Love Actually (12.77×) over the country average.
Where do Armin Laschet fans live in Germany?
Armin Laschet fans in Germany are most concentrated in Nordrhein-Westfalen (reach 182,389), Bayern (reach 88,504), and Baden-Württemberg (reach 78,281). These three regions account for the largest share of the active audience.
What other brands do Armin Laschet fans also like?
Beyond Armin Laschet itself, the audience over-indexes on Thomas Gottschalk (8.93×), Love Actually (12.77×), Satire (7.53×), and Western Union (6.41×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Armin Laschet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.