A data profile of the people who buy, follow and care about Ashkenazi jewish culture in Germany — modelled from more than twelve digital signal sources. Ashkenazi jewish culture has an estimated audience of 503,522 people in Germany.
Ashkenazi jewish culture has an estimated audience of 503,522 people in Germany. 55.9% are female, 44.1% are male, average age 44.9. Top brand affinities: Jewish cuisine, Müller (company), TK Maxx, Non-alcoholic beverage, Netto Marken-Discount.
Top brand affinities include Jewish cuisine, Müller (company), TK Maxx, with strongest over-indexing on Jewish cuisine (77.87× the country average).
Demographically, the Ashkenazi jewish culture audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Individualism, Convenience Orientation.
The typical Ashkenazi jewish culture fan in Germany is more female, around 44.9 years old, with strong Individualism tendencies and a notable affinity for Jewish cuisine.
The key figures that characterise the Ashkenazi jewish culture profile in Germany.
55.9% are female, 44.1% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 55.9% |
| Male | 44.1% |
| Average age | 44.9 |
| Estimated audience size | 503,522 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 13% | |
| 30-39 | 22% | |
| 40-49 | 31% | |
| 50+ | 28% |
of the worldwide Ashkenazi jewish culture audience comes from Germany.
| Country | Share |
|---|---|
| United States | 40.1% |
| Germany | 11.5% |
| Israel | 10.5% |
The strongest cross-interests of the Ashkenazi jewish culture audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jewish cuisine | Food & Beverages | 77.87× | ||
| 02 | Blood vessel | Health | 13.35× | ||
| 03 | Novotel | Travel & Leisure | 11.08× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 6.77× | ||
| 05 | George Michael | Music & Radio | 6.36× | ||
| 06 | Lake Constance | Travel & Leisure | 6.00× | ||
| 07 | Nobel Peace Prize | Politics & Society | 5.75× | ||
| 08 | Albert Einstein | Technology & Electronics | 5.49× | ||
| 09 | Ina Müller | Movies & TV | 5.23× | ||
| 10 | Allgäu | Travel & Leisure | 5.15× | ||
| 11 | Firefox | Internet & Social Media | 4.96× | ||
| 12 | TK Maxx | Shopping | 2.89× | ||
| 13 | Müller (company) | Food & Beverages | 2.88× | ||
| 14 | RTL Television | Movies & TV | 2.81× | ||
| 15 | FlixBus | Cars & Mobility | 2.64× | ||
| 16 | Wetter.com | Home & Garden | 2.38× | ||
| 17 | Netto Marken-Discount | Shopping | 2.36× | ||
| 18 | Ryanair | Travel & Leisure | 2.07× | ||
| 19 | Lufthansa | Travel & Leisure | 2.07× | ||
| 20 | Tagesschau | Movies & TV | 1.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.84× | |
| Convenience Orientation | PREMIUM | 1.81× | |
| Tradition | CONSERVATISM | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.74× | |
| Social Media Usage | JOY | 0.77× | |
| Sports Activity | POWER | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Ashkenazi jewish culture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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