Auer Dult Audience in Germany

Auer Dult has an estimated audience of 406,680 people in Germany. 53.2% are female, 46.8% are male, average age 41.3. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: JACK & JONES, Satire, German television comedy, Tagesschau, Pets.
The average Auer Dult fan in Germany is 41.3 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include JACK & JONES, Satire, German television comedy, with strongest over-indexing on JACK & JONES (27.09× the country average). Demographically, the Auer Dult audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Tradition, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Event · Subtype: Volksfest
Demographics of Auer Dult fans
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 41.3 |
| Estimated audience size | 406,680 |
Audience persona
The typical Auer Dult fan in Germany is balanced, around 41.3 years old, with strong Tradition tendencies and a notable affinity for JACK & JONES.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 305,010 | 13.12× |
| Baden-Württemberg | 16,566 | 0.3× |
| Nordrhein-Westfalen | 15,005 | 0.17× |
| Hessen | 12,768 | 0.41× |
| Berlin | 5,006 | 0.28× |
| Niedersachsen | 4,637 | 0.12× |
| Rheinland-Pfalz | 3,610 | 0.18× |
| Sachsen | 2,995 | 0.15× |
| Schleswig-Holstein | 2,427 | 0.17× |
| Hamburg | 2,206 | 0.24× |
| Thüringen | 1,489 | 0.14× |
| Brandenburg | 1,471 | 0.12× |
| Mecklenburg-Vorpommern | 1,210 | 0.16× |
| Sachsen-Anhalt | 952 | 0.09× |
| Saarland | 894 | 0.18× |
| Bremen | 666 | 0.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JACK & JONES | 27.09× | Fashion & Accessoires |
| Satire | 6.38× | Literature |
| German television comedy | 7.24× | Movies & TV |
| Tagesschau | 2.34× | Movies & TV |
| Pets | 1.65× | Pets & Animals |
| Allgäu | 5.3× | Travel & Leisure |
| Transfermarkt | 2.51× | Sports |
| Westdeutscher Rundfunk | 2.98× | Movies & TV |
| FC Bayern Munich | 1.54× | Sports |
| RTL Television | 2.63× | Movies & TV |
| Automobiles | 1.61× | Cars & Mobility |
| Vacations | 2.17× | Travel & Leisure |
| Wetter.com | 1.79× | Home & Garden |
| Lindsey Vonn | 2.89× | Sports |
| German language | 1.88× | Politics & Society |
| Roland Kaiser | 2.25× | Music & Radio |
| Freeware | 1.73× | Technology & Electronics |
| Eintracht Frankfurt | 1.59× | Sports |
| Western Union | 2.56× | Business & Career |
| Country rap | 3.51× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.62 |
| Price Sensitivity | PREMIUM | 1.55 |
| Sports Activity | POWER | 1.23 |
| Community Orientation | OPEN | 1.14 |
| Healthy Lifestyle | BALANCE | 1.1 |
| Indulgence | JOY | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 96.3% |
| Austria | 0.7% |
| China | 0.6% |
See Auer Dult audiences in other countries
More Volksfest audiences in Germany
- Oktoberfest (2,440,611)
- Plärrer Augsburg (1,371,708)
- Cranger Kirmes (1,225,510)
- Mainfest (977,694)
- Nürnberger Christkindlesmarkt (874,848)
Frequently asked questions
How many fans does Auer Dult have in Germany?
Auer Dult has an estimated audience of 406,680 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Auer Dult fans?
53.2% of Auer Dult fans are female, 46.8% are male, with an average age of 41.3 years.
Which brands do Auer Dult fans like most?
Auer Dult fans show strongest brand affinity for JACK & JONES (27.09×), Satire (6.38×), and German television comedy (7.24×) over the country average.
Where do Auer Dult fans live in Germany?
Auer Dult fans in Germany are most concentrated in Bayern (reach 305,010), Baden-Württemberg (reach 16,566), and Nordrhein-Westfalen (reach 15,005). These three regions account for the largest share of the active audience.
What other brands do Auer Dult fans also like?
Beyond Auer Dult itself, the audience over-indexes on Satire (6.38×), German television comedy (7.24×), Tagesschau (2.34×), and Pets (1.65×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Auer Dult. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.