Augustinians Audience in Germany

Augustinians has an estimated audience of 133,611 people in Germany. 69.6% are female, 30.4% are male, average age 46.3. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Ryanair, Edeka, S.S.C. Napoli, Fressnapf, Supermarket.

The average Augustinians fan in Germany is 46.3 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Ryanair, Edeka, S.S.C. Napoli, with strongest over-indexing on Ryanair (2.6× the country average). Demographically, the Augustinians audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party

Demographics of Augustinians fans

Demographic split for Augustinians audience in Germany
MetricValue
Female69.6%
Male30.4%
Average age46.3
Estimated audience size133,611

Audience persona

The typical Augustinians fan in Germany is more female, around 46.3 years old, with strong Community Orientation tendencies and a notable affinity for Ryanair.

Top regions in Germany

Top regions ranked by reach for Augustinians in Germany
RegionReachAffinity
Bayern239,1715.53×
Nordrhein-Westfalen46,5800.67×
Baden-Württemberg36,5100.84×
Hessen21,8950.9×
Berlin21,1741.48×
Niedersachsen16,3940.53×
Sachsen15,9371.02×
Rheinland-Pfalz10,8870.68×
Brandenburg6,3400.64×
Thüringen6,0570.75×
Hamburg5,3230.74×
Sachsen-Anhalt4,8460.59×
Schleswig-Holstein4,5830.4×
Mecklenburg-Vorpommern2,4870.41×
Saarland1,7190.44×
Bremen1,0450.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Augustinians audience
BrandAffinityCategory
Ryanair2.6×Travel & Leisure
EdekaShopping
S.S.C. Napoli5.98×Sports
Fressnapf2.68×Shopping
Supermarket1.82×Shopping
Sports betting4.13×Games
Paris Saint-Germain3.07×Sports
Booking.com2.01×Travel & Leisure
Tchibo1.67×Shopping
C&A1.59×Shopping
Religion1.55×Business & Career
Alpine skiing1.71×Sports
Schlager music1.56×Music & Radio
Germany national football team1.86×Sports
Thermomix2.08×Home & Garden
Sports club1.54×Sports
Fast casual restaurants2.31×Food & Beverages
Nonprofit organization1.69×Politics & Society
Climate change3.58×Home & Garden
Catholic Church2.23×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Augustinians audience
TraitClusterScore
Community OrientationOPEN2.04
SustainabilityBALANCE1.93
SpiritualityBALANCE1.89
TraditionCONSERVATISM1.49
Urban LifestyleOPEN1.41
Pet OwnershipJOY1.37

Worldwide distribution

Worldwide audience distribution share by country for Augustinians
CountryShare
Germany44.5%
United States17.7%
France10.4%

See Augustinians audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Augustinians have in Germany?

Augustinians has an estimated audience of 133,611 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Augustinians fans?

69.6% of Augustinians fans are female, 30.4% are male, with an average age of 46.3 years.

Which brands do Augustinians fans like most?

Augustinians fans show strongest brand affinity for Ryanair (2.6×), Edeka (2×), and S.S.C. Napoli (5.98×) over the country average.

Where do Augustinians fans live in Germany?

Augustinians fans in Germany are most concentrated in Bayern (reach 239,171), Nordrhein-Westfalen (reach 46,580), and Baden-Württemberg (reach 36,510). These three regions account for the largest share of the active audience.

What other brands do Augustinians fans also like?

Beyond Augustinians itself, the audience over-indexes on Edeka (2×), S.S.C. Napoli (5.98×), Fressnapf (2.68×), and Supermarket (1.82×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Augustinians. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.