Battery charger Audience in Germany
Battery charger has an estimated audience of 946,588 people in Germany. 28.7% are female, 71.3% are male, average age 40.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Anker (mobile chargers), Bauhaus, 2-in-1 PC, Wrench, Fronius.
The average Battery charger fan in Germany is 40.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Anker (mobile chargers), Bauhaus, 2-in-1 PC, with strongest over-indexing on Anker (mobile chargers) (62.35× the country average). Demographically, the Battery charger audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Battery charger fans
| Metric | Value |
|---|---|
| Female | 28.7% |
| Male | 71.3% |
| Average age | 40.4 |
| Estimated audience size | 946,588 |
Audience persona
The typical Battery charger fan in Germany is more male, around 40.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Anker (mobile chargers).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 219,735 | 1.06× |
| Bayern | 143,282 | 0.94× |
| Baden-Württemberg | 115,002 | 0.89× |
| Niedersachsen | 99,754 | 1.09× |
| Hessen | 60,913 | 0.84× |
| Sachsen | 51,866 | 1.12× |
| Rheinland-Pfalz | 44,726 | 0.94× |
| Berlin | 33,810 | 0.8× |
| Brandenburg | 33,434 | 1.14× |
| Schleswig-Holstein | 32,636 | 0.96× |
| Sachsen-Anhalt | 30,690 | 1.25× |
| Thüringen | 28,841 | 1.2× |
| Mecklenburg-Vorpommern | 20,867 | 1.15× |
| Hamburg | 17,436 | 0.82× |
| Saarland | 12,024 | 1.03× |
| Bremen | 6,220 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Anker (mobile chargers) | 62.35× | Technology & Electronics |
| Bauhaus | 9.3× | Shopping |
| 2-in-1 PC | 45.07× | Technology & Electronics |
| Wrench | 10.5× | Home & Garden |
| Fronius | 31.17× | Home & Garden |
| Gmail | 4.89× | Internet & Social Media |
| Handheld projector | 139.89× | Technology & Electronics |
| Drill | 7.32× | Home & Garden |
| Charging station | 18.33× | Technology & Electronics |
| Google Drive | 6.33× | Technology & Electronics |
| Tesla Supercharger | 7.81× | Cars & Mobility |
| Hand tool | 5.88× | Home & Garden |
| Inductive charging | 32.28× | Home & Garden |
| Projectors | 11.67× | Technology & Electronics |
| Wireless network | 14.95× | Technology & Electronics |
| Circular saw | 28.21× | Home & Garden |
| Vác | 60.22× | |
| Smart lock | 24.18× | Technology & Electronics |
| Battery (electricity) | 8.55× | Home & Garden |
| FRITZ!Box | 3.68× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.95 |
| Convenience Orientation | PREMIUM | 1.62 |
| Need for Security | CONSERVATISM | 1.43 |
| Quality Awareness | PREMIUM | 1.34 |
| Urban Lifestyle | OPEN | 1.33 |
| Luxury Orientation | PREMIUM | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.0% |
| Thailand | 5.2% |
| Japan | 4.2% |
See Battery charger audiences in other countries
More Home & Garden audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Battery charger have in Germany?
Battery charger has an estimated audience of 946,588 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Battery charger fans?
28.7% of Battery charger fans are female, 71.3% are male, with an average age of 40.4 years.
Which brands do Battery charger fans like most?
Battery charger fans show strongest brand affinity for Anker (mobile chargers) (62.35×), Bauhaus (9.3×), and 2-in-1 PC (45.07×) over the country average.
Where do Battery charger fans live in Germany?
Battery charger fans in Germany are most concentrated in Nordrhein-Westfalen (reach 219,735), Bayern (reach 143,282), and Baden-Württemberg (reach 115,002). These three regions account for the largest share of the active audience.
What other brands do Battery charger fans also like?
Beyond Battery charger itself, the audience over-indexes on Bauhaus (9.3×), 2-in-1 PC (45.07×), Wrench (10.5×), and Fronius (31.17×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Battery charger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.