Battery (electricity) Audience in Germany
Battery (electricity) has an estimated audience of 1,809,111 people in Germany. 24.8% are female, 75.2% are male, average age 42.0. Top brand affinities: Google Maps, Hygiene, Aluminium, Casino, ICloud.
Top brand affinities include Google Maps, Hygiene, Aluminium, with strongest over-indexing on Google Maps (3.17× the country average). Demographically, the Battery (electricity) audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Quality Awareness, Need for Security.
Category: Home & Garden · Type: Topic
Demographics of Battery (electricity) fans
| Metric | Value |
|---|---|
| Female | 24.8% |
| Male | 75.2% |
| Average age | 42.0 |
| Estimated audience size | 1,809,111 |
Audience persona
The typical Battery (electricity) fan in Germany is more male, around 42.0 years old, with strong Quality Awareness tendencies and a notable affinity for Google Maps.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 3.17× | Internet & Social Media |
| Hygiene | 3.55× | Beauty & Wellness |
| Aluminium | 5.38× | Home & Garden |
| Casino | 5.74× | Games |
| ICloud | 4.77× | Technology & Electronics |
| FRITZ!Box | 2.8× | Technology & Electronics |
| FC Bayern Munich | 1.56× | Sports |
| Catering | 3.78× | Food & Beverages |
| Rechargeable battery | 9.95× | Home & Garden |
| Fachhochschule | 5.84× | Business & Career |
| Biodegradable waste | 13.23× | Home & Garden |
| Renewable energy | 2.41× | Business & Career |
| Solar power | 2.85× | Home & Garden |
| Vacations | 2.19× | Travel & Leisure |
| Family | 1.52× | Kids & Family |
| Freeware | 2.01× | Technology & Electronics |
| Schneider Electric | 11.53× | Technology & Electronics |
| North Rhine-Westphalia | 1.92× | Travel & Leisure |
| Stuttgart | 2.36× | Travel & Leisure |
| Efficient energy use | 2.37× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.68 |
| Need for Security | CONSERVATISM | 1.65 |
| Early Adopter Mentality | POWER | 1.37 |
| Luxury Orientation | PREMIUM | 1.26 |
| Patriotism | CONSERVATISM | 1.25 |
| DIY Mentality | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| United Kingdom | 5.2% |
| India | 3.6% |
See Battery (electricity) audiences in other countries
More Home & Garden audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Battery (electricity). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.