Battery (electricity) Audience in United States

Battery (electricity) has an estimated audience of 18,430,879 people in United States. 30.3% are female, 69.7% are male, average age 45.5. Top regions: California, Texas, New York. Top brand affinities: Staples (Canada), MSN, AutoZone, Chuck Norris, Great Clips.

The average Battery (electricity) fan in United States is 45.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Staples (Canada), MSN, AutoZone, with strongest over-indexing on Staples (Canada) (5.26× the country average). Demographically, the Battery (electricity) audience skews more male with an average age of 45.5, and over-indexes on personality traits such as Need for Security, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Battery (electricity) fans

Demographic split for Battery (electricity) audience in United States
MetricValue
Female30.3%
Male69.7%
Average age45.5
Estimated audience size18,430,879

Audience persona

The typical Battery (electricity) fan in United States is more male, around 45.5 years old, with strong Need for Security tendencies and a notable affinity for Staples (Canada).

Top regions in United States

Top regions ranked by reach for Battery (electricity) in United States
RegionReachAffinity
California2,423,3101.2×
Texas1,889,9391.19×
New York1,726,0681.68×
Florida1,568,2151.26×
Georgia765,8951.35×
Ohio745,9901.31×
Illinois645,4861.05×
Pennsylvania607,4110.98×
North Carolina603,8491.09×
Michigan504,4261.05×
Virginia454,9481.01×
New Jersey419,1490.89×
Washington415,0661.12×
Tennessee387,7951.05×
Indiana359,2471.07×
Arizona358,7320.95×
Maryland327,8911.03×
Massachusetts320,4390.88×
South Carolina318,3681.15×
Missouri288,3710.97×
Louisiana285,8961.2×
Colorado262,8500.9×
Alabama258,6281×
Wisconsin247,7020.89×
Kentucky238,5351.03×
Minnesota234,3300.89×
Oregon230,9201.09×
Oklahoma220,3421.08×
Nevada190,2361.07×
Mississippi172,0961.13×
Connecticut170,4790.92×
Arkansas158,5201.04×
Kansas152,6391.05×
Iowa146,8740.97×
Utah146,7650.89×
New Mexico99,0271.07×
West Virginia85,2440.99×
Idaho82,4470.89×
Nebraska81,4480.88×
Hawaii67,8100.86×
New Hampshire59,8870.82×
Maine53,4530.81×
Rhode Island45,8700.78×
Washington, District of Columbia44,5470.8×
Delaware44,2210.87×
Montana40,3310.79×
North Dakota35,2590.93×
South Dakota33,9010.8×
Alaska32,4600.82×
Vermont22,2940.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Battery (electricity) audience
BrandAffinityCategory
Staples (Canada)5.26×Business & Career
MSN3.42×News
AutoZone2.53×Cars & Mobility
Chuck Norris3.78×Movies & TV
Great Clips3.67×Beauty & Wellness
Advance Auto Parts3.07×Cars & Mobility
T-Mobile1.83×Technology & Electronics
Tractor Supply Company3.04×Shopping
Lawn mower3.4×Home & Garden
O'Reilly Auto Parts2.7×Cars & Mobility
Made in USA2.5×Business & Career
United States Postal Service1.7×Business & Career
Battery charger5.13×Home & Garden
Best Buy1.55×Shopping
Google Flights2.2×Travel & Leisure
Local news1.59×News
Rechargeable battery4.3×Home & Garden
Menards1.93×Home & Garden
Livestock1.54×Pets & Animals
Solar panel2.84×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Battery (electricity) audience
TraitClusterScore
Need for SecurityCONSERVATISM1.35
Quality AwarenessPREMIUM1.28
IndividualismJOY1.19
Early Adopter MentalityPOWER1.19
Family OrientationCONSERVATISM1.12
Convenience OrientationPREMIUM1.12

Worldwide distribution

Worldwide audience distribution share by country for Battery (electricity)
CountryShare
United States22.5%
United Kingdom5.2%
India3.6%

See Battery (electricity) audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Battery (electricity) have in United States?

Battery (electricity) has an estimated audience of 18,430,879 people in United States, concentrated in California and Texas.

What is the gender split and age of Battery (electricity) fans?

30.3% of Battery (electricity) fans are female, 69.7% are male, with an average age of 45.5 years.

Which brands do Battery (electricity) fans like most?

Battery (electricity) fans show strongest brand affinity for Staples (Canada) (5.26×), MSN (3.42×), and AutoZone (2.53×) over the country average.

Where do Battery (electricity) fans live in United States?

Battery (electricity) fans in United States are most concentrated in California (reach 2,423,310), Texas (reach 1,889,939), and New York (reach 1,726,068). These three regions account for the largest share of the active audience.

What other brands do Battery (electricity) fans also like?

Beyond Battery (electricity) itself, the audience over-indexes on MSN (3.42×), AutoZone (2.53×), Chuck Norris (3.78×), and Great Clips (3.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Battery (electricity). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.