Beauty pageant Audience in Germany
Beauty pageant has an estimated audience of 1,948,255 people in Germany. 66.7% are female, 33.3% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Onet.pl, Allegro (auction website), John Goodman, Succulent plant, Spiegel Online.
The average Beauty pageant fan in Germany is 33.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Onet.pl, Allegro (auction website), John Goodman, with strongest over-indexing on Onet.pl (8.06× the country average). Demographically, the Beauty pageant audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Extroversion, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Beauty & Wellness · Type: Topic · Subtype: TV series
Demographics of Beauty pageant fans
| Metric | Value |
|---|---|
| Female | 66.7% |
| Male | 33.3% |
| Average age | 33.9 |
| Estimated audience size | 1,948,255 |
Audience persona
The typical Beauty pageant fan in Germany is more female, around 33.9 years old, with strong Extroversion tendencies and a notable affinity for Onet.pl.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 394,979 | 0.93× |
| Bayern | 393,933 | 1.26× |
| Baden-Württemberg | 253,070 | 0.95× |
| Niedersachsen | 217,538 | 1.15× |
| Hessen | 177,032 | 1.19× |
| Rheinland-Pfalz | 115,320 | 1.18× |
| Berlin | 76,241 | 0.88× |
| Sachsen | 68,864 | 0.72× |
| Schleswig-Holstein | 61,972 | 0.89× |
| Brandenburg | 43,811 | 0.72× |
| Hamburg | 43,328 | 0.98× |
| Mecklenburg-Vorpommern | 36,377 | 0.98× |
| Sachsen-Anhalt | 35,452 | 0.7× |
| Thüringen | 35,287 | 0.71× |
| Bremen | 29,404 | 1.76× |
| Saarland | 23,764 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Onet.pl | 8.06× | News |
| Allegro (auction website) | 7.12× | Shopping |
| John Goodman | 13× | Movies & TV |
| Succulent plant | 3.95× | Home & Garden |
| Spiegel Online | 1.67× | News |
| Hairstyle | 2.35× | Beauty & Wellness |
| Rossmann | 1.87× | Shopping |
| Airbnb | 1.74× | Travel & Leisure |
| High school | 2.82× | Business & Career |
| H&M | 1.55× | Shopping |
| Flowering plant | 3.06× | Home & Garden |
| Swimsuit | 2.87× | Fashion & Accessoires |
| Shellac | 3.68× | Beauty & Wellness |
| Primark | 1.92× | Shopping |
| Street One | 2.75× | Fashion & Accessoires |
| Canada | 2.04× | Travel & Leisure |
| Crochet | 2.56× | Home & Garden |
| Natural foods | 2.74× | Food & Beverages |
| Pandora | 3.22× | Fashion & Accessoires |
| Satire | 2.7× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.29 |
| Luxury Orientation | PREMIUM | 1.25 |
| Sports Activity | POWER | 1.2 |
| Mindfulness | BALANCE | 1.15 |
| Creativity | OPEN | 1.13 |
| Travelling | THRILL | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.6% |
| Japan | 6.4% |
| China | 6.3% |
See Beauty pageant audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Superman (10,006,308)
- Friends (9,772,934)
- Game of Thrones (9,464,046)
Frequently asked questions
How many fans does Beauty pageant have in Germany?
Beauty pageant has an estimated audience of 1,948,255 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Beauty pageant fans?
66.7% of Beauty pageant fans are female, 33.3% are male, with an average age of 33.9 years.
Which brands do Beauty pageant fans like most?
Beauty pageant fans show strongest brand affinity for Onet.pl (8.06×), Allegro (auction website) (7.12×), and John Goodman (13×) over the country average.
Where do Beauty pageant fans live in Germany?
Beauty pageant fans in Germany are most concentrated in Nordrhein-Westfalen (reach 394,979), Bayern (reach 393,933), and Baden-Württemberg (reach 253,070). These three regions account for the largest share of the active audience.
What other brands do Beauty pageant fans also like?
Beyond Beauty pageant itself, the audience over-indexes on Allegro (auction website) (7.12×), John Goodman (13×), Succulent plant (3.95×), and Spiegel Online (1.67×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Beauty pageant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.