Berghain/Panorama Bar Audience in Germany
Berghain/Panorama Bar has an estimated audience of 1,012,853 people in Germany. 52.0% are female, 48.0% are male, average age 38.8. Top brand affinities: Nathan Fillion, Bryan Adams, Adriana Lima, Austrian Airlines, Hapag-Lloyd.
Top brand affinities include Nathan Fillion, Bryan Adams, Adriana Lima, with strongest over-indexing on Nathan Fillion (15.15× the country average). Demographically, the Berghain/Panorama Bar audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Indulgence, Sustainability.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Berghain/Panorama Bar fans
| Metric | Value |
|---|---|
| Female | 52.0% |
| Male | 48.0% |
| Average age | 38.8 |
| Estimated audience size | 1,012,853 |
Audience persona
The typical Berghain/Panorama Bar fan in Germany is balanced, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for Nathan Fillion.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nathan Fillion | 15.15× | Movies & TV |
| Bryan Adams | 13.69× | Music & Radio |
| Adriana Lima | 13.57× | Fashion & Accessoires |
| Austrian Airlines | 12.45× | Travel & Leisure |
| Hapag-Lloyd | 14.33× | Travel & Leisure |
| Vegeta | 13.97× | Games |
| Pur (band) | 14.97× | Music & Radio |
| Tinker Bell (film series) | 14.38× | Movies & TV |
| Courteney Cox | 12.43× | Movies & TV |
| Dirk Nowitzki | 14.02× | Sports |
| Almond milk | 11.23× | Food & Beverages |
| Yann Sommer | 14.35× | Sports |
| Mary Kay | 14.17× | Beauty & Wellness |
| Joel Kinnaman | 15.23× | Movies & TV |
| Vacations | 2.29× | Travel & Leisure |
| Falling in Reverse | 13.03× | Music & Radio |
| Microsoft Edge | 14.56× | Technology & Electronics |
| Tagesschau | 1.51× | Movies & TV |
| Lieferando.de | 1.85× | Food & Beverages |
| Opel Manta | 12.08× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.23 |
| Sustainability | BALANCE | 1.22 |
| Career Orientation | POWER | 1.15 |
| Tradition | CONSERVATISM | 1.13 |
| Individualism | JOY | 1.1 |
| Travelling | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 69.5% |
| Spain | 24.2% |
| United Kingdom | 1.2% |
See Berghain/Panorama Bar audiences in other countries
More Concert venue audiences in Germany
- Berlin (12,078,121)
- Marktplatz (6,533,799)
- Brandenburger Tor (6,404,974)
- Parkhaus (5,016,091)
- Uber Arena (4,455,309)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Berghain/Panorama Bar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.