A data profile of the people who buy, follow and care about Biodynamic agriculture in Germany — modelled from more than twelve digital signal sources. Biodynamic agriculture has an estimated audience of 381,981 people in Germany.
The average Biodynamic agriculture fan in Germany is 39.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Efficient energy use, Demeter, Organic certification, with strongest over-indexing on Efficient energy use (14.91× the country average).
Demographically, the Biodynamic agriculture audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Sustainability, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Biodynamic agriculture fan in Germany is balanced, around 39.5 years old, with strong Sustainability tendencies and a notable affinity for Efficient energy use.
The key figures that characterise the Biodynamic agriculture profile in Germany.
47.9% are female, 52.1% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 47.9% |
| Male | 52.1% |
| Average age | 39.5 |
| Estimated audience size | 381,981 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 24% |
of the worldwide Biodynamic agriculture audience comes from Germany.
| Country | Share |
|---|---|
| United States | 15.1% |
| Italy | 14.4% |
| Germany | 9.3% |
Where the Biodynamic agriculture audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~5K | 1.46× | |
| 02 | Saarland | ~6K | 1.35× | |
| 03 | Mecklenburg-Vorpommern | ~8K | 1.17× | |
| 04 | Thüringen | ~10K | 1.14× | |
| 05 | Sachsen-Anhalt | ~10K | 1.07× | |
| 06 | Brandenburg | ~10K | 1.04× | |
| 07 | Hamburg | ~8K | 0.98× | |
| 08 | Schleswig-Holstein | ~10K | 0.97× | |
| 09 | Rheinland-Pfalz | ~20K | 0.92× | |
| 10 | Sachsen | ~20K | 0.89× | |
| 11 | Berlin | ~10K | 0.86× | |
| 12 | Niedersachsen | ~30K | 0.80× | |
| 13 | Hessen | ~20K | 0.79× | |
| 14 | Baden-Württemberg | ~40K | 0.77× | |
| 15 | Bayern | ~40K | 0.73× | |
| 16 | Nordrhein-Westfalen | ~60K | 0.67× |
The strongest cross-interests of the Biodynamic agriculture audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Demeter | Food & Beverages | 41.31× | ||
| 02 | Rudolf Steiner | Literature | 23.06× | ||
| 03 | Organic certification | Food & Beverages | 18.81× | ||
| 04 | Efficient energy use | Technology & Electronics | 14.91× | ||
| 05 | Homeowner association | Business & Career | 13.98× | ||
| 06 | Energy conservation | Home & Garden | 13.35× | ||
| 07 | Weleda | Beauty & Wellness | 12.45× | ||
| 08 | Frozen food | Food & Beverages | 11.01× | ||
| 09 | Non-alcoholic beverage | Food & Beverages | 10.59× | ||
| 10 | Fertilizer | Home & Garden | 9.73× | ||
| 11 | Hannah Arendt | Literature | 9.27× | ||
| 12 | John Deere | Cars & Mobility | 8.53× | ||
| 13 | Alnatura | Shopping | 7.82× | ||
| 14 | Fair trade | Business & Career | 4.59× | ||
| 15 | Sustainable energy | Home & Garden | 4.29× | ||
| 16 | Renewable energy | Business & Career | 3.85× | ||
| 17 | Kitchenware | Home & Garden | 3.50× | ||
| 18 | Organic farming | Food & Beverages | 3.48× | ||
| 19 | Tagesschau | Movies & TV | 2.07× | ||
| 20 | Netto Marken-Discount | Shopping | 2.02× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 2.59× | |
| Need for Security | CONSERVATISM | 2.33× | |
| Quality Awareness | PREMIUM | 2.03× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.57× | |
| Individualism | JOY | 0.78× | |
| Social Media Usage | JOY | 0.83× |
Biodynamic agriculture has an estimated audience of 381,981 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
47.9% of Biodynamic agriculture fans are female, 52.1% are male, with an average age of 39.5 years.
Biodynamic agriculture fans show strongest brand affinity for Efficient energy use (14.91×), Demeter (41.31×), and Organic certification (18.81×) over the country average.
Biodynamic agriculture fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Biodynamic agriculture itself, the audience over-indexes on Demeter (41.31×), Organic certification (18.81×), Non-alcoholic beverage (10.59×), and Energy conservation (13.35×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Biodynamic agriculture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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