Bond (finance) Audience in Germany

Bond (finance) has an estimated audience of 2,069,289 people in Germany. 43.1% are female, 56.9% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Satire, German television comedy, Western Union, Allgäu.

The average Bond (finance) fan in Germany is 43.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Satire, German television comedy, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Bond (finance) audience skews more male with an average age of 43.7, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Bond (finance) fans

Demographic split for Bond (finance) audience in Germany
MetricValue
Female43.1%
Male56.9%
Average age43.7
Estimated audience size2,069,289

Audience persona

The typical Bond (finance) fan in Germany is more male, around 43.7 years old, with strong Need for Security tendencies and a notable affinity for Jotex.

Top regions in Germany

Top regions ranked by reach for Bond (finance) in Germany
RegionReachAffinity
Nordrhein-Westfalen499,0911.1×
Bayern423,1371.27×
Baden-Württemberg356,1761.26×
Hessen204,9361.3×
Niedersachsen203,8381.01×
Berlin111,5071.21×
Rheinland-Pfalz109,5861.06×
Sachsen93,6920.92×
Schleswig-Holstein71,5920.96×
Hamburg54,1841.16×
Brandenburg52,7750.82×
Thüringen40,3730.77×
Sachsen-Anhalt37,5700.7×
Mecklenburg-Vorpommern27,8110.7×
Saarland23,8080.94×
Bremen16,0690.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bond (finance) audience
BrandAffinityCategory
Jotex78.71×Shopping
Satire7.5×Literature
German television comedy8.77×Movies & TV
Western Union6.33×Business & Career
Allgäu6.63×Travel & Leisure
Tagesschau2.16×Movies & TV
Real property4.7×Home & Garden
Pets1.72×Pets & Animals
Headphones4.64×Technology & Electronics
Freeware2.25×Technology & Electronics
Automobiles1.7×Cars & Mobility
Transfermarkt2.28×Sports
Thomas Gottschalk2.76×Movies & TV
Country rap4.62×Music & Radio
Netto Marken-Discount1.78×Shopping
Obi (store)1.67×Shopping
ImmoScout241.75×Home & Garden
Commerzbank1.73×Business & Career
Mortgage calculator3.81×Home & Garden
Philips2.97×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bond (finance) audience
TraitClusterScore
Need for SecurityCONSERVATISM1.41
Career OrientationPOWER1.33
IndulgenceJOY1.2
Family OrientationCONSERVATISM1.11
DIY MentalityTHRILL1.05
Sports ActivityPOWER1.02

Worldwide distribution

Worldwide audience distribution share by country for Bond (finance)
CountryShare
United States20.6%
Germany11.0%
United Kingdom4.3%

See Bond (finance) audiences in other countries

More Business & Career audiences in Germany

Frequently asked questions

How many fans does Bond (finance) have in Germany?

Bond (finance) has an estimated audience of 2,069,289 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bond (finance) fans?

43.1% of Bond (finance) fans are female, 56.9% are male, with an average age of 43.7 years.

Which brands do Bond (finance) fans like most?

Bond (finance) fans show strongest brand affinity for Jotex (78.71×), Satire (7.5×), and German television comedy (8.77×) over the country average.

Where do Bond (finance) fans live in Germany?

Bond (finance) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 499,091), Bayern (reach 423,137), and Baden-Württemberg (reach 356,176). These three regions account for the largest share of the active audience.

What other brands do Bond (finance) fans also like?

Beyond Bond (finance) itself, the audience over-indexes on Satire (7.5×), German television comedy (8.77×), Western Union (6.33×), and Allgäu (6.63×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bond (finance). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.