Rascasse Audience Intelligence

Bond (finance) Audience in Germany

A data profile of the people who buy, follow and care about Bond (finance) in Germany — modelled from more than twelve digital signal sources. Bond (finance) has an estimated audience of 2,069,289 people in Germany.

#1884among Topic in Germany#317in Business & Career

The average Bond (finance) fan in Germany is 43.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Commerzbank, CHECK24, with strongest over-indexing on Tagesschau (2.08× the country average).

Demographically, the Bond (finance) audience skews more male with an average age of 43.7, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bond (finance) fan in Germany is more male, around 43.7 years old, with strong Need for Security tendencies and a notable affinity for Tagesschau.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bond (finance) profile in Germany.

Audience size
2.1M
in Germany
Gender
43.1%♀
56.9% male
Age
43.7
average years
Country rank
#3247
Topic in Germany
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bond (finance) fans

43.1% are female, 56.9% are male, average age 43.7.

Fig. 02

Gender split

43.1%
Female
56.9%
Male
Demographic split for Bond (finance) audience in Germany
MetricValue
Female43.1%
Male56.9%
Average age43.7
Estimated audience size2,069,289
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Bond (finance) audience in Germany
Age bracketShare%
16-199%
20-2916%
30-3921%
40-4928%
50+26%
Fig. 04

Worldwide distribution

11.0%

of the worldwide Bond (finance) audience comes from Germany.

Worldwide audience distribution share by country for Bond (finance)
CountryShare
United States20.6%
Germany11.0%
United Kingdom4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bond (finance) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bond (finance) fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~400K1.21×
02Hessen~200K1.21×
03Baden-Württemberg~300K1.17×
04Berlin~100K1.11×
05Hamburg~50K1.11×
06Nordrhein-Westfalen~500K1.06×
07Rheinland-Pfalz~100K1.06×
08Niedersachsen~200K1.04×
09Schleswig-Holstein~70K1.00×
10Saarland~20K0.96×
11Sachsen~100K0.95×
12Bremen~20K0.93×
13Brandenburg~60K0.89×
14Thüringen~40K0.85×
15Sachsen-Anhalt~40K0.82×
16Mecklenburg-Vorpommern~30K0.80×
Fig. 06

Affinity by region

Affinity by region — Bond (finance), Germany
0.80×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bond (finance) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bond (finance) audience
#·InterestCategoryAffinity×
01Stock exchangeBusiness & Career6.05×
02AllgäuTravel & Leisure4.16×
03Real propertyHome & Garden4.15×
04SixtCars & Mobility4.04×
05Western UnionBusiness & Career3.63×
06Solar powerHome & Garden2.90×
07Efficient energy useTechnology & Electronics2.64×
08CHECK24Business & Career2.60×
09FocusNews2.55×
10CommerzbankBusiness & Career2.52×
11Deutsche BankBusiness & Career2.52×
12VolunteeringPolitics & Society2.46×
13TagesschauMovies & TV2.08×
14PostbankBusiness & Career2.05×
15NatureHome & Garden2.01×
16FamilyKids & Family1.74×
17KauflandShopping1.69×
18Obi (store)Shopping1.68×
19Müller (company)Food & Beverages1.64×
20Netto Marken-DiscountShopping1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bond (finance) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bond (finance) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.89×
Career OrientationPOWER1.56×
Risk AppetiteTHRILL1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bond (finance) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.79×
Sports ActivityPOWER0.79×
Design AffinityPREMIUM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bond (finance) have in Germany?

Bond (finance) has an estimated audience of 2,069,289 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bond (finance) fans?

43.1% of Bond (finance) fans are female, 56.9% are male, with an average age of 43.7 years.

03

Which brands do Bond (finance) fans like most?

Bond (finance) fans show strongest brand affinity for Tagesschau (2.08×), Commerzbank (2.52×), and CHECK24 (2.6×) over the country average.

04

Where do Bond (finance) fans live in Germany?

Bond (finance) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Bond (finance) fans also like?

Beyond Bond (finance) itself, the audience over-indexes on Commerzbank (2.52×), CHECK24 (2.6×), Stock exchange (6.05×), and Real property (4.15×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Bond (finance) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bond (finance). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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