Cake Design Audience in Germany
Cake Design has an estimated audience of 252,734 people in Germany. 81.3% are female, 18.7% are male, average age 33.0. Top regions: Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities: Rossmann, Artistic inspiration, Progressive rock, Gil Ofarim, Product design.
The average Cake Design fan in Germany is 33.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities include Rossmann, Artistic inspiration, Progressive rock, with strongest over-indexing on Rossmann (1.9× the country average). Demographically, the Cake Design audience skews more female with an average age of 33.0, and over-indexes on personality traits such as DIY Mentality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Cake Design fans
| Metric | Value |
|---|---|
| Female | 81.3% |
| Male | 18.7% |
| Average age | 33.0 |
| Estimated audience size | 252,734 |
Audience persona
The typical Cake Design fan in Germany is more female, around 33.0 years old, with strong DIY Mentality tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 58,592 | 1.06× |
| Hessen | 47,303 | 2.46× |
| Bayern | 41,859 | 1.03× |
| Baden-Württemberg | 36,687 | 1.06× |
| Niedersachsen | 17,494 | 0.71× |
| Berlin | 12,854 | 1.14× |
| Rheinland-Pfalz | 10,074 | 0.8× |
| Sachsen | 6,523 | 0.53× |
| Schleswig-Holstein | 6,421 | 0.71× |
| Hamburg | 5,215 | 0.91× |
| Brandenburg | 4,880 | 0.62× |
| Sachsen-Anhalt | 4,408 | 0.67× |
| Thüringen | 4,034 | 0.63× |
| Saarland | 3,854 | 1.24× |
| Mecklenburg-Vorpommern | 3,769 | 0.78× |
| Bremen | 3,572 | 1.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.9× | Shopping |
| Artistic inspiration | 2.7× | Arts & Culture |
| Progressive rock | 3.29× | Music & Radio |
| Gil Ofarim | 1.74× | Music & Radio |
| Product design | 2.01× | Business & Career |
| Cachorro | 4.18× | Pets & Animals |
| Natural rubber | 2.73× | Cars & Mobility |
| Collectable | 1.84× | Kids & Family |
| Enzkreis | 9.4× | Travel & Leisure |
| Edvard Grieg | 8.07× | Literature |
| Eco Friendly Living | 3.57× | Home & Garden |
| Ipekyol | 3.83× | Shopping |
| Nurse education | 1.95× | Kids & Family |
| Commercial mortgage | 1.59× | Business & Career |
| Keeper (password manager) | 3.27× | Technology & Electronics |
| MS Mode | 5.06× | Fashion & Accessoires |
| Cross-country equestrianism | 5.91× | Sports |
| Sixx | 2.14× | Movies & TV |
| Icon (magazine) | 1.69× | Arts & Culture |
| Bounce (film) | 6.56× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 2.1 |
| Pet Ownership | JOY | 2.05 |
| Healthy Lifestyle | BALANCE | 1.87 |
| Sustainability | BALANCE | 1.85 |
| Design Affinity | PREMIUM | 1.75 |
| Creativity | OPEN | 1.58 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.4% |
| Brazil | 10.8% |
| Ukraine | 7.1% |
See Cake Design audiences in other countries
More Food & Beverages audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Cake Design have in Germany?
Cake Design has an estimated audience of 252,734 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.
What is the gender split and age of Cake Design fans?
81.3% of Cake Design fans are female, 18.7% are male, with an average age of 33.0 years.
Which brands do Cake Design fans like most?
Cake Design fans show strongest brand affinity for Rossmann (1.9×), Artistic inspiration (2.7×), and Progressive rock (3.29×) over the country average.
Where do Cake Design fans live in Germany?
Cake Design fans in Germany are most concentrated in Nordrhein-Westfalen (reach 58,592), Hessen (reach 47,303), and Bayern (reach 41,859). These three regions account for the largest share of the active audience.
What other brands do Cake Design fans also like?
Beyond Cake Design itself, the audience over-indexes on Artistic inspiration (2.7×), Progressive rock (3.29×), Gil Ofarim (1.74×), and Product design (2.01×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cake Design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.