Rascasse Audience Intelligence

Carport Audience in Germany

A data profile of the people who buy, follow and care about Carport in Germany — modelled from more than twelve digital signal sources. Carport has an estimated audience of 976,548 people in Germany.

The average Carport fan in Germany is 44.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.

Top brand affinities include Motorhome, Travel trailer, Fishing float, with strongest over-indexing on Motorhome (15.6× the country average).

Demographically, the Carport audience skews more male with an average age of 44.7, and over-indexes on personality traits such as DIY Mentality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Carport fan in Germany is more male, around 44.7 years old, with strong DIY Mentality tendencies and a notable affinity for Motorhome.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carport profile in Germany.

Audience size
977K
in Germany
Gender
33.9%
66.1% male
Age
44.7
average years
Country rank
#6680
Topic in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carport fans

33.9% are female, 66.1% are male, average age 44.7.

Fig. 02

Gender split

33.9%
Female
66.1%
Male
Demographic split for Carport audience in Germany
MetricValue
Female33.9%
Male66.1%
Average age44.7
Estimated audience size976,548
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Carport audience in Germany
Age bracketShare%
16-196%
20-2914%
30-3923%
40-4931%
50+26%
Fig. 04

Worldwide distribution

8.6%

of the worldwide Carport audience comes from Germany.

Worldwide audience distribution share by country for Carport
CountryShare
United States35.2%
Australia9.1%
Germany8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Carport audience in Germany is strongest.

Fig. 05

Top regions by affinity

Carport fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~100K1.34×
02Brandenburg~40K1.28×
03Mecklenburg-Vorpommern~20K1.25×
04Sachsen-Anhalt~30K1.22×
05Schleswig-Holstein~40K1.18×
06Thüringen~30K1.13×
07Rheinland-Pfalz~50K1.06×
08Saarland~10K1.05×
09Sachsen~50K0.98×
10Bayern~100K0.90×
11Baden-Württemberg~100K0.89×
12Hessen~60K0.87×
13Nordrhein-Westfalen~200K0.85×
14Hamburg~20K0.81×
15Bremen~5K0.65×
16Berlin~20K0.57×
Fig. 06

Affinity by region

Affinity by region — Carport, Germany
0.57×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carport audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carport audience
#·InterestCategoryAffinity×
01Boat showTravel & Leisure15.68×
02MotorhomeCars & Mobility15.60×
03Fishing floatSports9.46×
04Travel trailerCars & Mobility8.24×
05Truck camperCars & Mobility8.14×
06Fishing baitPets & Animals7.98×
07WatercraftHome & Garden7.68×
08CampfireTravel & Leisure6.43×
09Fritz BergerCars & Mobility5.75×
10CampervanCars & Mobility5.43×
11DecathlonShopping4.34×
12PhotovoltaicsHome & Garden3.86×
13Terrace (building)Home & Garden3.83×
14HornbachShopping2.63×
15ImmoScout24Home & Garden2.57×
16Obi (store)Shopping2.52×
17AutoScout24Cars & Mobility2.33×
18GardenHome & Garden2.09×
19FurnitureHome & Garden2.01×
20BildNews1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carport audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Carport audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.90×
Need for SecurityCONSERVATISM1.41×
Sports ActivityPOWER1.31×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Carport audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.71×
Risk AppetiteTHRILL0.80×
Urban LifestyleOPEN0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Carport have in Germany?

Carport has an estimated audience of 976,548 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Carport fans?

33.9% of Carport fans are female, 66.1% are male, with an average age of 44.7 years.

03

Which brands do Carport fans like most?

Carport fans show strongest brand affinity for Motorhome (15.6×), Travel trailer (8.24×), and Fishing float (9.46×) over the country average.

04

Where do Carport fans live in Germany?

Carport fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Niedersachsen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Carport fans also like?

Beyond Carport itself, the audience over-indexes on Travel trailer (8.24×), Fishing float (9.46×), Watercraft (7.68×), and Obi (store) (2.52×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Carport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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