Celtic FC Audience in Germany
Celtic FC has an estimated audience of 316,773 people in Germany. 38.9% are female, 61.1% are male, average age 32.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dynamo Dresden, Transfermarkt, SV Werder Bremen, F.C. Hansa Rostock, FIFA World Cup.
The average Celtic FC fan in Germany is 32.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dynamo Dresden, Transfermarkt, SV Werder Bremen, with strongest over-indexing on Dynamo Dresden (9.35× the country average). Demographically, the Celtic FC audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Celtic FC fans
| Metric | Value |
|---|---|
| Female | 38.9% |
| Male | 61.1% |
| Average age | 32.0 |
| Estimated audience size | 316,773 |
Audience persona
The typical Celtic FC fan in Germany is more male, around 32.0 years old, with strong Risk Appetite tendencies and a notable affinity for Dynamo Dresden.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 86,778 | 1.09× |
| Bayern | 64,477 | 1.11× |
| Baden-Württemberg | 45,729 | 0.93× |
| Hessen | 39,373 | 1.43× |
| Niedersachsen | 36,255 | 1.03× |
| Berlin | 33,200 | 2.05× |
| Rheinland-Pfalz | 14,092 | 0.78× |
| Sachsen | 12,085 | 0.68× |
| Brandenburg | 11,311 | 1.01× |
| Schleswig-Holstein | 9,252 | 0.71× |
| Hamburg | 8,549 | 1.04× |
| Sachsen-Anhalt | 6,574 | 0.7× |
| Thüringen | 5,327 | 0.58× |
| Bremen | 4,387 | 1.42× |
| Mecklenburg-Vorpommern | 3,988 | 0.58× |
| Saarland | 3,911 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dynamo Dresden | 9.35× | Sports |
| Transfermarkt | 7.28× | Sports |
| SV Werder Bremen | 5.77× | Sports |
| F.C. Hansa Rostock | 9.76× | Sports |
| FIFA World Cup | 4.61× | Sports |
| Hannover 96 | 9.2× | Sports |
| Eintracht Braunschweig | 11.14× | Sports |
| 1. FC Magdeburg | 10.97× | Sports |
| DFB-Pokal | 8.22× | Sports |
| Tottenham Hotspur F.C. | 9.2× | Sports |
| FC St. Pauli | 9.03× | Sports |
| 1. FC Kaiserslautern | 8.21× | Sports |
| Fenerbahçe Men's Basketball | 7.57× | Sports |
| VfL Bochum | 8.08× | Sports |
| Liverpool F.C. | 6.97× | Sports |
| FC Bayern Munich | 3.05× | Sports |
| Holstein Kiel | 8.95× | Sports |
| Eredivisie | 18.98× | Sports |
| La Liga | 6.27× | Sports |
| Natural World | 3.72× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.47 |
| Patriotism | CONSERVATISM | 1.38 |
| Individualism | JOY | 1.32 |
| Career Orientation | POWER | 1.26 |
| Price Sensitivity | PREMIUM | 1.2 |
| Convenience Orientation | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 45.1% |
| United States | 5.8% |
| Ireland | 3.3% |
See Celtic FC audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Celtic FC have in Germany?
Celtic FC has an estimated audience of 316,773 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Celtic FC fans?
38.9% of Celtic FC fans are female, 61.1% are male, with an average age of 32.0 years.
Which brands do Celtic FC fans like most?
Celtic FC fans show strongest brand affinity for Dynamo Dresden (9.35×), Transfermarkt (7.28×), and SV Werder Bremen (5.77×) over the country average.
Where do Celtic FC fans live in Germany?
Celtic FC fans in Germany are most concentrated in Nordrhein-Westfalen (reach 86,778), Bayern (reach 64,477), and Baden-Württemberg (reach 45,729). These three regions account for the largest share of the active audience.
What other brands do Celtic FC fans also like?
Beyond Celtic FC itself, the audience over-indexes on Transfermarkt (7.28×), SV Werder Bremen (5.77×), F.C. Hansa Rostock (9.76×), and FIFA World Cup (4.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Celtic FC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.