Coffee Time Audience in Germany
Coffee Time has an estimated audience of 298,339 people in Germany. 60.1% are female, 39.9% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Corfu (regional unit), Haute Route, Vanuatu, Guitar Pro, Klezmer.
The average Coffee Time fan in Germany is 40.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Corfu (regional unit), Haute Route, Vanuatu, with strongest over-indexing on Corfu (regional unit) (16.76× the country average). Demographically, the Coffee Time audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Brand · Subtype: Coffee
Demographics of Coffee Time fans
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 40.1 |
| Estimated audience size | 298,339 |
Audience persona
The typical Coffee Time fan in Germany is more female, around 40.1 years old, with strong Sustainability tendencies and a notable affinity for Corfu (regional unit).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 73,713 | 1.13× |
| Baden-Württemberg | 65,687 | 1.61× |
| Bayern | 58,191 | 1.21× |
| Niedersachsen | 41,753 | 1.44× |
| Hessen | 31,709 | 1.39× |
| Berlin | 15,288 | 1.15× |
| Sachsen | 11,939 | 0.82× |
| Rheinland-Pfalz | 11,818 | 0.79× |
| Hamburg | 9,201 | 1.36× |
| Schleswig-Holstein | 8,578 | 0.8× |
| Brandenburg | 6,889 | 0.74× |
| Thüringen | 5,066 | 0.67× |
| Sachsen-Anhalt | 4,920 | 0.64× |
| Mecklenburg-Vorpommern | 3,775 | 0.66× |
| Saarland | 2,563 | 0.7× |
| Bremen | 2,245 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Corfu (regional unit) | 16.76× | Travel & Leisure |
| Haute Route | 20× | Sports |
| Vanuatu | 20× | Travel & Leisure |
| Guitar Pro | 20× | Technology & Electronics |
| Klezmer | 18.44× | Music & Radio |
| CAC 40 | 1.5× | Business & Career |
| Eco Friendly Living | 3.83× | Home & Garden |
| Regional styles of Mexican music | 7.27× | Music & Radio |
| Nurse education | 2.24× | Kids & Family |
| Sixx | 2.79× | Movies & TV |
| Cynthia Erivo | 3.7× | Movies & TV |
| Cachorro | 3.1× | Pets & Animals |
| Škoda Kodiaq | 1.72× | Cars & Mobility |
| Hypertext | 2.33× | Technology & Electronics |
| Business English | 2× | Business & Career |
| Figure painting (hobby) | 2.79× | Arts & Culture |
| Nationality | 1.92× | Politics & Society |
| Bank account | 1.88× | Business & Career |
| Bounce (film) | 5.82× | Movies & TV |
| Ireen Sheer | 1.54× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.42 |
| Design Affinity | PREMIUM | 2.33 |
| DIY Mentality | THRILL | 2.12 |
| Luxury Orientation | PREMIUM | 1.99 |
| Healthy Lifestyle | BALANCE | 1.94 |
| Urban Lifestyle | OPEN | 1.85 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.0% |
| Japan | 19.2% |
| Germany | 5.8% |
See Coffee Time audiences in other countries
More Coffee audiences in Germany
Frequently asked questions
How many fans does Coffee Time have in Germany?
Coffee Time has an estimated audience of 298,339 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Coffee Time fans?
60.1% of Coffee Time fans are female, 39.9% are male, with an average age of 40.1 years.
Which brands do Coffee Time fans like most?
Coffee Time fans show strongest brand affinity for Corfu (regional unit) (16.76×), Haute Route (20×), and Vanuatu (20×) over the country average.
Where do Coffee Time fans live in Germany?
Coffee Time fans in Germany are most concentrated in Nordrhein-Westfalen (reach 73,713), Baden-Württemberg (reach 65,687), and Bayern (reach 58,191). These three regions account for the largest share of the active audience.
What other brands do Coffee Time fans also like?
Beyond Coffee Time itself, the audience over-indexes on Haute Route (20×), Vanuatu (20×), Guitar Pro (20×), and Klezmer (18.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coffee Time. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.