Daily News and Analysis Audience in Germany
Daily News and Analysis has an estimated audience of 934,588 people in Germany. 34.8% are female, 65.2% are male, average age 45.7. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Cocktail, Unique Gifts, Litter box, CAC 40, Birthday Gifts.
The average Daily News and Analysis fan in Germany is 45.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Cocktail, Unique Gifts, Litter box, with strongest over-indexing on Cocktail (2.07× the country average). Demographically, the Daily News and Analysis audience skews more male with an average age of 45.7, and over-indexes on personality traits such as Early Adopter Mentality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Daily News and Analysis fans
| Metric | Value |
|---|---|
| Female | 34.8% |
| Male | 65.2% |
| Average age | 45.7 |
| Estimated audience size | 934,588 |
Audience persona
The typical Daily News and Analysis fan in Germany is more male, around 45.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Cocktail.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 221,974 | 1.09× |
| Baden-Württemberg | 187,798 | 1.47× |
| Bayern | 139,270 | 0.93× |
| Hessen | 83,748 | 1.18× |
| Niedersachsen | 78,617 | 0.87× |
| Rheinland-Pfalz | 57,863 | 1.24× |
| Berlin | 46,026 | 1.1× |
| Sachsen | 40,185 | 0.88× |
| Schleswig-Holstein | 31,263 | 0.93× |
| Brandenburg | 26,290 | 0.91× |
| Hamburg | 20,816 | 0.99× |
| Thüringen | 20,419 | 0.86× |
| Sachsen-Anhalt | 18,107 | 0.75× |
| Mecklenburg-Vorpommern | 13,978 | 0.78× |
| Saarland | 11,564 | 1.01× |
| Bremen | 8,301 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cocktail | 2.07× | Food & Beverages |
| Unique Gifts | 2.24× | Shopping |
| Litter box | 1.96× | Pets & Animals |
| CAC 40 | 2.1× | Business & Career |
| Birthday Gifts | 2.1× | Kids & Family |
| Christmas Gift | 1.98× | Kids & Family |
| VfL Wolfsburg | 1.81× | Sports |
| Geothermal heating | 4.7× | Home & Garden |
| Este, Veneto | 2.25× | Travel & Leisure |
| Eindhoven | 1.83× | Travel & Leisure |
| Necktie | 3.86× | Fashion & Accessoires |
| Medieval fantasy | 7.95× | Literature |
| Natural rubber | 1.58× | Cars & Mobility |
| Emil Nolde | 3.12× | Arts & Culture |
| Peugeot 308 | 2.22× | Cars & Mobility |
| Video izle | 1.98× | |
| Lake Iseo | 3.18× | Travel & Leisure |
| Fatteh | 6.02× | Food & Beverages |
| Fat-tailed sheep | 11.65× | Pets & Animals |
| Al Ahly SC | 2.04× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.87 |
| Indulgence | JOY | 1.8 |
| Career Orientation | POWER | 1.78 |
| Urban Lifestyle | OPEN | 1.73 |
| Spirituality | BALANCE | 1.6 |
| Need for Security | CONSERVATISM | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.2% |
| Japan | 12.7% |
| France | 9.7% |
See Daily News and Analysis audiences in other countries
- Daily News and Analysis — United States
- Daily News and Analysis — United Kingdom
- Daily News and Analysis — France
- Daily News and Analysis — Italy
- Daily News and Analysis — Spain
- Daily News and Analysis — Brazil
- Daily News and Analysis — Japan
- Daily News and Analysis — South Korea
- Daily News and Analysis — India
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Daily News and Analysis have in Germany?
Daily News and Analysis has an estimated audience of 934,588 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Daily News and Analysis fans?
34.8% of Daily News and Analysis fans are female, 65.2% are male, with an average age of 45.7 years.
Which brands do Daily News and Analysis fans like most?
Daily News and Analysis fans show strongest brand affinity for Cocktail (2.07×), Unique Gifts (2.24×), and Litter box (1.96×) over the country average.
Where do Daily News and Analysis fans live in Germany?
Daily News and Analysis fans in Germany are most concentrated in Nordrhein-Westfalen (reach 221,974), Baden-Württemberg (reach 187,798), and Bayern (reach 139,270). These three regions account for the largest share of the active audience.
What other brands do Daily News and Analysis fans also like?
Beyond Daily News and Analysis itself, the audience over-indexes on Unique Gifts (2.24×), Litter box (1.96×), CAC 40 (2.1×), and Birthday Gifts (2.1×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Daily News and Analysis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.