Rascasse Audience Intelligence

David Zobel Audience in Germany

A data profile of the people who buy, follow and care about David Zobel in Germany — modelled from more than twelve digital signal sources. David Zobel has an estimated audience of 584,016 people in Germany.

#6among Biathlon in Germany#1865among Person in Germany#811in Sports

The average David Zobel fan in Germany is 42.3 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Sachsen.

Top brand affinities include Biathlon World Championships, Red Bull Records, Lindsey Vonn, with strongest over-indexing on Biathlon World Championships (68.87× the country average).

Demographically, the David Zobel audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical David Zobel fan in Germany is balanced, around 42.3 years old, with strong Risk Appetite tendencies and a notable affinity for Biathlon World Championships.

Category: Sports · Type: Person · Subtype: Biathlon

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the David Zobel profile in Germany.

Audience size
584K
in Germany
Gender
48.1%♀
51.9% male
Age
42.3
average years
Country rank
#10344
Person in Germany
Fig. 01

Search interest · 12-month trend

-86%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of David Zobel fans

48.1% are female, 51.9% are male, average age 42.3.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for David Zobel audience in Germany
MetricValue
Female48.1%
Male51.9%
Average age42.3
Estimated audience size584,016
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the David Zobel audience in Germany
Age bracketShare%
16-1912%
20-2917%
30-3922%
40-4925%
50+24%
Fig. 04

Worldwide distribution

97.3%

of the worldwide David Zobel audience comes from Germany.

Worldwide audience distribution share by country for David Zobel
CountryShare
Germany97.3%
France0.5%
Austria0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the David Zobel audience in Germany is strongest.

Fig. 05

Top regions by affinity

David Zobel fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~40K2.78×
02Sachsen~50K1.86×
03Sachsen-Anhalt~20K1.60×
04Brandenburg~20K1.30×
05Mecklenburg-Vorpommern~10K1.30×
06Bayern~90K0.97×
07Saarland~6K0.81×
08Rheinland-Pfalz~20K0.77×
09Niedersachsen~40K0.75×
10Baden-Württemberg~50K0.66×
11Schleswig-Holstein~10K0.65×
12Bremen~3K0.64×
13Berlin~20K0.63×
14Hessen~30K0.61×
15Nordrhein-Westfalen~70K0.57×
16Hamburg~6K0.47×
Fig. 06

Affinity by region

Affinity by region — David Zobel, Germany
0.47×1.00×2.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the David Zobel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for David Zobel audience
#·InterestCategoryAffinity×
01Biathlon World ChampionshipsSports68.87×
022022 Winter OlympicsSports60.79×
03Biathlon World CupSports39.53×
04Nordic combinedSports36.12×
05Red Bull RecordsMusic & Radio19.41×
06BiathlonSports17.35×
07Wales national football teamSports14.02×
08Ski jumpingSports14.01×
09FIS Alpine Ski World CupSports13.15×
10Cross-country skiingSports13.13×
11Love ActuallyMovies & TV12.23×
12Whirlpool CorporationHome & Garden10.21×
13Mikaela ShiffrinSports9.84×
14New Year's EveHome & Garden8.80×
15Lindsey VonnSports7.87×
16Winter Olympic GamesSports6.61×
17SportschauSports3.10×
18TransfermarktSports2.68×
19NatureHome & Garden2.50×
20TagesschauMovies & TV2.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the David Zobel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by David Zobel audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.59×
PatriotismCONSERVATISM1.44×
TraditionCONSERVATISM1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by David Zobel audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.77×
Price SensitivityPREMIUM0.78×
CreativityOPEN0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does David Zobel have in Germany?

David Zobel has an estimated audience of 584,016 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of David Zobel fans?

48.1% of David Zobel fans are female, 51.9% are male, with an average age of 42.3 years.

03

Which brands do David Zobel fans like most?

David Zobel fans show strongest brand affinity for Biathlon World Championships (68.87×), Red Bull Records (19.41×), and Lindsey Vonn (7.87×) over the country average.

04

Where do David Zobel fans live in Germany?

David Zobel fans in Germany are most concentrated in Bayern (reach ~90K), Nordrhein-Westfalen (reach ~70K), and Sachsen (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do David Zobel fans also like?

Beyond David Zobel itself, the audience over-indexes on Red Bull Records (19.41×), Lindsey Vonn (7.87×), Cross-country skiing (13.13×), and FIS Alpine Ski World Cup (13.15×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Biathlon audiences in Germany

See David Zobel audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for David Zobel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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