Deutscher Basketballbund Audience in Germany

Deutscher Basketballbund logo

Deutscher Basketballbund has an estimated audience of 204,119 people in Germany. 41.2% are female, 58.8% are male, average age 36.5. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: Eintracht Braunschweig, Transfermarkt, Borussia Dortmund, F.C. Hansa Rostock, FIFA World Cup.

The average Deutscher Basketballbund fan in Germany is 36.5 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include Eintracht Braunschweig, Transfermarkt, Borussia Dortmund, with strongest over-indexing on Eintracht Braunschweig (14.45× the country average). Demographically, the Deutscher Basketballbund audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: NGO / Political Party

Demographics of Deutscher Basketballbund fans

Demographic split for Deutscher Basketballbund audience in Germany
MetricValue
Female41.2%
Male58.8%
Average age36.5
Estimated audience size204,119

Audience persona

The typical Deutscher Basketballbund fan in Germany is more male, around 36.5 years old, with strong Sports Activity tendencies and a notable affinity for Eintracht Braunschweig.

Top regions in Germany

Top regions ranked by reach for Deutscher Basketballbund in Germany
RegionReachAffinity
Baden-Württemberg55,6280.9×
Bayern53,8150.74×
Nordrhein-Westfalen52,3520.53×
Hessen34,562
Niedersachsen32,2770.73×
Berlin30,8521.52×
Schleswig-Holstein25,8611.59×
Hamburg25,5262.49×
Rheinland-Pfalz25,1621.11×
Sachsen17,5160.79×
Thüringen16,2491.4×
Sachsen-Anhalt10,5200.89×
Brandenburg4,8750.35×
Saarland4,5990.82×
Bremen4,5131.16×
Mecklenburg-VorpommernNone×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Deutscher Basketballbund audience
BrandAffinityCategory
Eintracht Braunschweig14.45×Sports
Transfermarkt4.96×Sports
Borussia Dortmund2.22×Sports
F.C. Hansa Rostock5.45×Sports
FIFA World Cup2.6×Sports
SV Werder Bremen2.79×Sports
NBA playoffs7.21×Sports
NBA Finals6.4×Sports
1. FC Kaiserslautern4.95×Sports
Dynamo Dresden3.44×Sports
3. Liga4.22×Sports
3x3 (basketball)47.49×Sports
UEFA Champions League2.19×Sports
Giannis Antetokounmpo14.13×Sports
FIBA Basketball World Cup13.26×Sports
FC Bayern Munich1.88×Sports
EuroLeague15.09×Sports
1. FC Magdeburg5.54×Sports
Alba Berlin11.57×Sports
Manchester City F.C.3.75×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Deutscher Basketballbund audience
TraitClusterScore
Sports ActivityPOWER1.14
SustainabilityBALANCE1.08
Early Adopter MentalityPOWER1.04
PatriotismCONSERVATISM1.02
Social Media UsageJOY0.97
Career OrientationPOWER0.97

Worldwide distribution

Worldwide audience distribution share by country for Deutscher Basketballbund
CountryShare
Germany43.7%
China2.7%
Switzerland1.4%

See Deutscher Basketballbund audiences in other countries

More Sports audiences in Germany

Frequently asked questions

How many fans does Deutscher Basketballbund have in Germany?

Deutscher Basketballbund has an estimated audience of 204,119 people in Germany, concentrated in Baden-Württemberg and Bayern.

What is the gender split and age of Deutscher Basketballbund fans?

41.2% of Deutscher Basketballbund fans are female, 58.8% are male, with an average age of 36.5 years.

Which brands do Deutscher Basketballbund fans like most?

Deutscher Basketballbund fans show strongest brand affinity for Eintracht Braunschweig (14.45×), Transfermarkt (4.96×), and Borussia Dortmund (2.22×) over the country average.

Where do Deutscher Basketballbund fans live in Germany?

Deutscher Basketballbund fans in Germany are most concentrated in Baden-Württemberg (reach 55,628), Bayern (reach 53,815), and Nordrhein-Westfalen (reach 52,352). These three regions account for the largest share of the active audience.

What other brands do Deutscher Basketballbund fans also like?

Beyond Deutscher Basketballbund itself, the audience over-indexes on Transfermarkt (4.96×), Borussia Dortmund (2.22×), F.C. Hansa Rostock (5.45×), and FIFA World Cup (2.6×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Deutscher Basketballbund. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.