A data profile of the people who buy, follow and care about DP World Tour in Germany — modelled from more than twelve digital signal sources. DP World Tour has an estimated audience of 1,046,747 people in Germany.
The average DP World Tour fan in Germany is 37.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Ryder Cup, PGA Tour, Tiger Woods, with strongest over-indexing on Ryder Cup (22.3× the country average).
Demographically, the DP World Tour audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Quality Awareness, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical DP World Tour fan in Germany is more male, around 37.9 years old, with strong Quality Awareness tendencies and a notable affinity for Ryder Cup.
The key figures that characterise the DP World Tour profile in Germany.
34.5% are female, 65.5% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 34.5% |
| Male | 65.5% |
| Average age | 37.9 |
| Estimated audience size | 1,046,747 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 16% |
of the worldwide DP World Tour audience comes from Germany.
| Country | Share |
|---|---|
| United Kingdom | 26.3% |
| United States | 13.4% |
| France | 7.5% |
Where the DP World Tour audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Schleswig-Holstein | ~80K | 1.87× | |
| 02 | Hamburg | ~40K | 1.69× | |
| 03 | Bayern | ~300K | 1.64× | |
| 04 | Nordrhein-Westfalen | ~300K | 1.41× | |
| 05 | Niedersachsen | ~100K | 1.27× | |
| 06 | Bremen | ~10K | 1.07× | |
| 07 | Baden-Württemberg | ~100K | 0.97× | |
| 08 | Hessen | ~80K | 0.97× | |
| 09 | Rheinland-Pfalz | ~50K | 0.94× | |
| 10 | Saarland | ~10K | 0.80× | |
| 11 | Berlin | ~40K | 0.76× | |
| 12 | Mecklenburg-Vorpommern | ~20K | 0.76× | |
| 13 | Brandenburg | ~30K | 0.75× | |
| 14 | Thüringen | ~20K | 0.56× | |
| 15 | Sachsen-Anhalt | ~20K | 0.55× | |
| 16 | Sachsen | ~20K | 0.44× |
The strongest cross-interests of the DP World Tour audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ryder Cup | Sports | 22.30× | ||
| 02 | Tiger Woods | Sports | 12.99× | ||
| 03 | PGA Tour | Sports | 7.23× | ||
| 04 | Masters Tournament | Sports | 4.90× | ||
| 05 | PGA Championship | Sports | 4.01× | ||
| 06 | The Open Championship | Sports | 3.46× | ||
| 07 | Golf | Sports | 2.80× | ||
| 08 | Garmin | Technology & Electronics | 2.43× | ||
| 09 | NBA Finals | Sports | 2.36× | ||
| 10 | Nature | Home & Garden | 2.28× | ||
| 11 | Golf course | Sports | 2.24× | ||
| 12 | Vacations | Travel & Leisure | 2.12× | ||
| 13 | Lodging | Travel & Leisure | 1.99× | ||
| 14 | Alexander Zverev | Sports | 1.92× | ||
| 15 | Carpentry | Home & Garden | 1.76× | ||
| 16 | Tipico | Games | 1.71× | ||
| 17 | Plug-in hybrid | Cars & Mobility | 1.67× | ||
| 18 | Family | Kids & Family | 1.59× | ||
| 19 | Michael Schumacher | Sports | 1.59× | ||
| 20 | Used Cars | Cars & Mobility | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.33× | |
| Patriotism | CONSERVATISM | 1.32× | |
| Luxury Orientation | PREMIUM | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.80× | |
| Creativity | OPEN | 0.81× | |
| Price Sensitivity | PREMIUM | 0.82× |
DP World Tour has an estimated audience of 1,046,747 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
34.5% of DP World Tour fans are female, 65.5% are male, with an average age of 37.9 years.
DP World Tour fans show strongest brand affinity for Ryder Cup (22.3×), PGA Tour (7.23×), and Tiger Woods (12.99×) over the country average.
DP World Tour fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~300K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond DP World Tour itself, the audience over-indexes on PGA Tour (7.23×), Tiger Woods (12.99×), Nature (2.28×), and Golf (2.8×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for DP World Tour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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