Drake Maye Audience in Germany

Drake Maye logo

Drake Maye has an estimated audience of 244,390 people in Germany. 38.2% are female, 61.8% are male, average age 33.5. Top brand affinities: Alaska, Stamp collecting, Gil Ofarim, Google Analytics, Progressive rock.

Top brand affinities include Alaska, Stamp collecting, Gil Ofarim, with strongest over-indexing on Alaska (7.37× the country average). Demographically, the Drake Maye audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Patriotism, Career Orientation.

Category: Sports · Type: Person · Subtype: American football

Demographics of Drake Maye fans

Demographic split for Drake Maye audience in Germany
MetricValue
Female38.2%
Male61.8%
Average age33.5
Estimated audience size244,390

Audience persona

The typical Drake Maye fan in Germany is more male, around 33.5 years old, with strong Patriotism tendencies and a notable affinity for Alaska.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Drake Maye audience
BrandAffinityCategory
Alaska7.37×Travel & Leisure
Stamp collecting10×Home & Garden
Gil Ofarim1.67×Music & Radio
Google Analytics3.09×Internet & Social Media
Progressive rock1.81×Music & Radio
Buddy – The Buddy Holly Story5.32×Music & Radio
Building insulation4.57×Home & Garden
Tuscany4.52×Travel & Leisure
Sailor4.64×Travel & Leisure
Jura Mountains5.21×Travel & Leisure
Golden Gate4.99×Games
Graham Greene (actor)3.4×
Graham Greene3.74×Literature
Minnesota5.02×Travel & Leisure
Staycation3.05×Home & Garden
Hog Hunting3.85×Sports
Handmade Gifts1.59×Kids & Family
Grover Cleveland10.73×Politics & Society
Mülheim2.64×Travel & Leisure
JDSU2.37×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Drake Maye audience
TraitClusterScore
PatriotismCONSERVATISM1.2
Career OrientationPOWER1.15
Risk AppetiteTHRILL1.1
IndulgenceJOY1.07
TravellingTHRILL1.07
Sports ActivityPOWER1.07

Worldwide distribution

Worldwide audience distribution share by country for Drake Maye
CountryShare
United States87.3%
Canada3.7%
Mexico2.4%

See Drake Maye audiences in other countries

More American football audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Drake Maye. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.