Rascasse Audience Intelligence

DSV (company) Audience in Germany

A data profile of the people who buy, follow and care about DSV (company) in Germany — modelled from more than twelve digital signal sources. DSV (company) has an estimated audience of 376,830 people in Germany.

#55among NGO / Political Party in Germany#1167in Sports

The average DSV (company) fan in Germany is 39.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Lindsey Vonn, Fischer (company), Red Bull Records, with strongest over-indexing on Lindsey Vonn (11.06× the country average).

Demographically, the DSV (company) audience skews more male with an average age of 39.7, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical DSV (company) fan in Germany is more male, around 39.7 years old, with strong Risk Appetite tendencies and a notable affinity for Lindsey Vonn.

Category: Sports · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the DSV (company) profile in Germany.

Audience size
377K
in Germany
Gender
37.0%♀
63.0% male
Age
39.7
average years
Country rank
#14719
NGO / Political Party in Germany
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of DSV (company) fans

37.0% are female, 63.0% are male, average age 39.7.

Fig. 02

Gender split

37.0%
Female
63.0%
Male
Demographic split for DSV (company) audience in Germany
MetricValue
Female37.0%
Male63.0%
Average age39.7
Estimated audience size376,830
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the DSV (company) audience in Germany
Age bracketShare%
16-1916%
20-2917%
30-3924%
40-4929%
50+14%
Fig. 04

Worldwide distribution

8.8%

of the worldwide DSV (company) audience comes from Germany.

Worldwide audience distribution share by country for DSV (company)
CountryShare
Germany8.8%
South Africa7.9%
Poland5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the DSV (company) audience in Germany is strongest.

Fig. 05

Top regions by affinity

DSV (company) fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~80K1.55×
02Hessen~40K1.46×
03Hamburg~10K1.43×
04Nordrhein-Westfalen~100K1.19×
05Bayern~70K1.19×
06Sachsen~20K1.11×
07Thüringen~10K1.07×
08Niedersachsen~40K1.02×
09Bremen~3K1.01×
10Saarland~5K0.98×
11Sachsen-Anhalt~9K0.90×
12Mecklenburg-Vorpommern~5K0.72×
13Rheinland-Pfalz~10K0.70×
14Berlin~10K0.68×
15Brandenburg~8K0.65×
16Schleswig-Holstein~8K0.60×
Fig. 06

Affinity by region

Affinity by region — DSV (company), Germany
0.60×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the DSV (company) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for DSV (company) audience
#·InterestCategoryAffinity×
01Fischer (company)Sports32.41×
02Four Hills TournamentSports28.85×
03Atomic SkisSports21.13×
04Red Bull RecordsMusic & Radio20.00×
05Stefan ZweigLiterature20.00×
06ORTOVOXFashion & Accessoires20.00×
07Ski jumpingSports15.85×
08Mikaela ShiffrinSports15.15×
09Felix NeureutherSports13.51×
10BiathlonSports13.51×
11Lindsey VonnSports11.06×
12Deutscher SkiverbandSports9.36×
13ViessmannHome & Garden8.87×
14Cross-country skiingSports8.70×
15Adventure parkKids & Family7.05×
16Der Bergdoktor (2008)Movies & TV6.20×
17Ski mountaineeringSports5.77×
18SportschauSports2.88×
19NatureHome & Garden2.59×
20FamilyKids & Family1.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the DSV (company) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by DSV (company) audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.73×
PatriotismCONSERVATISM1.51×
Community OrientationOPEN1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by DSV (company) audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.57×
CreativityOPEN0.68×
Pet OwnershipJOY0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does DSV (company) have in Germany?

DSV (company) has an estimated audience of 376,830 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of DSV (company) fans?

37.0% of DSV (company) fans are female, 63.0% are male, with an average age of 39.7 years.

03

Which brands do DSV (company) fans like most?

DSV (company) fans show strongest brand affinity for Lindsey Vonn (11.06×), Fischer (company) (32.41×), and Red Bull Records (20×) over the country average.

04

Where do DSV (company) fans live in Germany?

DSV (company) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~80K), and Bayern (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do DSV (company) fans also like?

Beyond DSV (company) itself, the audience over-indexes on Fischer (company) (32.41×), Red Bull Records (20×), Felix Neureuther (13.51×), and Mikaela Shiffrin (15.15×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See DSV (company) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for DSV (company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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