Rascasse Audience Intelligence

Eindhoven Audience in Germany

A data profile of the people who buy, follow and care about Eindhoven in Germany — modelled from more than twelve digital signal sources. Eindhoven has an estimated audience of 1,879,285 people in Germany.

#46among City in Germany#226among POI in Germany#286in Travel & Leisure

The average Eindhoven fan in Germany is 45.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Netherlands, Western Union, VfB Stuttgart, with strongest over-indexing on Netherlands (11.31× the country average).

Demographically, the Eindhoven audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Eindhoven fan in Germany is balanced, around 45.9 years old, with strong Need for Security tendencies and a notable affinity for Netherlands.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Eindhoven profile in Germany.

Audience size
1.9M
in Germany
Gender
49.5%♀
50.5% male
Age
45.9
average years
Country rank
#3582
POI in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Eindhoven fans

49.5% are female, 50.5% are male, average age 45.9.

Fig. 02

Gender split

49.5%
Female
50.5%
Male
Demographic split for Eindhoven audience in Germany
MetricValue
Female49.5%
Male50.5%
Average age45.9
Estimated audience size1,879,285
Fig. 03

Age distribution

Ø 45.9
average years
Age distribution of the Eindhoven audience in Germany
Age bracketShare%
16-194%
20-2913%
30-3922%
40-4928%
50+32%
Fig. 04

Worldwide distribution

11.9%

of the worldwide Eindhoven audience comes from Germany.

Worldwide audience distribution share by country for Eindhoven
CountryShare
Germany11.9%
Netherlands11.5%
United States10.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Eindhoven audience in Germany is strongest.

Fig. 05

Top regions by affinity

Eindhoven fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~1.5M3.16×
02Rheinland-Pfalz~100K1.41×
03Hessen~200K1.37×
04Niedersachsen~200K1.13×
05Bremen~20K1.12×
06Hamburg~40K0.95×
07Baden-Württemberg~200K0.94×
08Saarland~20K0.88×
09Berlin~70K0.87×
10Bayern~300K0.86×
11Schleswig-Holstein~50K0.70×
12Thüringen~30K0.63×
13Sachsen~60K0.60×
14Sachsen-Anhalt~30K0.55×
15Brandenburg~30K0.54×
16Mecklenburg-Vorpommern~20K0.51×
Fig. 06

Affinity by region

Affinity by region — Eindhoven, Germany
0.51×1.00×3.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Eindhoven audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Eindhoven audience
#·InterestCategoryAffinity×
01Oliver KahnSports14.35×
02NetherlandsTravel & Leisure11.31×
03Western UnionBusiness & Career8.89×
04VfB StuttgartSports4.52×
05PhilipsTechnology & Electronics4.06×
06LoudspeakerTechnology & Electronics3.62×
07Deutsche BahnCars & Mobility3.53×
08Netto Marken-DiscountShopping2.66×
09NatureHome & Garden2.55×
10VacationsTravel & Leisure2.45×
11DessertsFood & Beverages2.36×
12EmailTechnology & Electronics2.32×
13FamilyKids & Family2.29×
14TattoosFashion & Accessoires2.26×
15ImmoweltHome & Garden2.15×
16AldiShopping1.86×
17REWEShopping1.78×
18KauflandShopping1.76×
19TagesschauMovies & TV1.61×
20GermanyTravel & Leisure1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Eindhoven audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Eindhoven audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.63×
Convenience OrientationPREMIUM1.41×
Community OrientationOPEN1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Eindhoven audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.72×
Luxury OrientationPREMIUM0.75×
SustainabilityBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Eindhoven have in Germany?

Eindhoven has an estimated audience of 1,879,285 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Eindhoven fans?

49.5% of Eindhoven fans are female, 50.5% are male, with an average age of 45.9 years.

03

Which brands do Eindhoven fans like most?

Eindhoven fans show strongest brand affinity for Netherlands (11.31×), Western Union (8.89×), and VfB Stuttgart (4.52×) over the country average.

04

Where do Eindhoven fans live in Germany?

Eindhoven fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1.5M), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Eindhoven fans also like?

Beyond Eindhoven itself, the audience over-indexes on Western Union (8.89×), VfB Stuttgart (4.52×), Deutsche Bahn (3.53×), and Oliver Kahn (14.35×) compared to the Germany average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Eindhoven. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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