Emergency medical services Audience in Germany

Emergency medical services logo

Emergency medical services has an estimated audience of 1,465,765 people in Germany. 47.1% are female, 52.9% are male, average age 35.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Urban Outfitters, Home Office, Unique Gifts, Google Analytics, Time (magazine).

The average Emergency medical services fan in Germany is 35.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Urban Outfitters, Home Office, Unique Gifts, with strongest over-indexing on Urban Outfitters (2.16× the country average). Demographically, the Emergency medical services audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Health · Type: Touchpoint

Demographics of Emergency medical services fans

Demographic split for Emergency medical services audience in Germany
MetricValue
Female47.1%
Male52.9%
Average age35.8
Estimated audience size1,465,765

Audience persona

The typical Emergency medical services fan in Germany is balanced, around 35.8 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in Germany

Top regions ranked by reach for Emergency medical services in Germany
RegionReachAffinity
Nordrhein-Westfalen308,2270.96×
Bayern204,1480.87×
Baden-Württemberg174,4220.87×
Niedersachsen141,5180.99×
Hessen107,2610.96×
Sachsen73,4821.02×
Brandenburg73,3091.61×
Schleswig-Holstein68,9531.31×
Rheinland-Pfalz56,8060.77×
Berlin56,3890.86×
Sachsen-Anhalt49,4071.3×
Mecklenburg-Vorpommern37,4191.34×
Thüringen32,8000.88×
Hamburg30,9240.93×
Saarland10,9890.61×
Bremen8,8630.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Emergency medical services audience
BrandAffinityCategory
Urban Outfitters2.16×Shopping
Home Office1.58×Business & Career
Unique Gifts1.51×Shopping
Google Analytics2.04×Internet & Social Media
Time (magazine)1.57×News
Golem1.7×Technology & Electronics
Emperor Entertainment Group1.84×Business & Career
Samanyolu Haber1.92×Movies & TV
Janitor2.42×Home & Garden
Vijesti.ba1.55×News
Viator2.27×Travel & Leisure
Faun (band)1.6×Music & Radio
Pro-Ject2.26×Music & Radio
Gran Torino1.65×Movies & TV
Eden Lake1.53×Movies & TV
Fatteh3.13×Food & Beverages
Hays, Kansas1.59×Travel & Leisure
Gründerzeit1.51×Politics & Society
Hundertwasserhaus1.5×Travel & Leisure
Throne of Glass1.52×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Emergency medical services audience
TraitClusterScore
PatriotismCONSERVATISM1.93
Pet OwnershipJOY1.6
Need for SecurityCONSERVATISM1.35
DIY MentalityTHRILL1.23
Family OrientationCONSERVATISM1.23
LGBTQ+ IdentityOPEN1.19

Worldwide distribution

Worldwide audience distribution share by country for Emergency medical services
CountryShare
United States35.0%
Thailand9.7%
Japan7.8%

See Emergency medical services audiences in other countries

More Health audiences in Germany

Frequently asked questions

How many fans does Emergency medical services have in Germany?

Emergency medical services has an estimated audience of 1,465,765 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Emergency medical services fans?

47.1% of Emergency medical services fans are female, 52.9% are male, with an average age of 35.8 years.

Which brands do Emergency medical services fans like most?

Emergency medical services fans show strongest brand affinity for Urban Outfitters (2.16×), Home Office (1.58×), and Unique Gifts (1.51×) over the country average.

Where do Emergency medical services fans live in Germany?

Emergency medical services fans in Germany are most concentrated in Nordrhein-Westfalen (reach 308,227), Bayern (reach 204,148), and Baden-Württemberg (reach 174,422). These three regions account for the largest share of the active audience.

What other brands do Emergency medical services fans also like?

Beyond Emergency medical services itself, the audience over-indexes on Home Office (1.58×), Unique Gifts (1.51×), Google Analytics (2.04×), and Time (magazine) (1.57×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Emergency medical services. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.