Emergency medical services Audience in Germany
Emergency medical services has an estimated audience of 1,465,765 people in Germany. 47.1% are female, 52.9% are male, average age 35.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Pets, Westdeutscher Rundfunk, Automobiles, Lieferando.de.
The average Emergency medical services fan in Germany is 35.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Pets, Westdeutscher Rundfunk, with strongest over-indexing on Tagesschau (2.35× the country average). Demographically, the Emergency medical services audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Touchpoint
Demographics of Emergency medical services fans
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 35.8 |
| Estimated audience size | 1,465,765 |
Audience persona
The typical Emergency medical services fan in Germany is balanced, around 35.8 years old, with strong Patriotism tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 308,227 | 0.96× |
| Bayern | 204,148 | 0.87× |
| Baden-Württemberg | 174,422 | 0.87× |
| Niedersachsen | 141,518 | 0.99× |
| Hessen | 107,261 | 0.96× |
| Sachsen | 73,482 | 1.02× |
| Brandenburg | 73,309 | 1.61× |
| Schleswig-Holstein | 68,953 | 1.31× |
| Rheinland-Pfalz | 56,806 | 0.77× |
| Berlin | 56,389 | 0.86× |
| Sachsen-Anhalt | 49,407 | 1.3× |
| Mecklenburg-Vorpommern | 37,419 | 1.34× |
| Thüringen | 32,800 | 0.88× |
| Hamburg | 30,924 | 0.93× |
| Saarland | 10,989 | 0.61× |
| Bremen | 8,863 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.35× | Movies & TV |
| Pets | 1.81× | Pets & Animals |
| Westdeutscher Rundfunk | 3.23× | Movies & TV |
| Automobiles | 1.68× | Cars & Mobility |
| Lieferando.de | 1.95× | Food & Beverages |
| Jake Gyllenhaal | 7.07× | Movies & TV |
| Transfermarkt | 2.03× | Sports |
| Obi (store) | 1.55× | Shopping |
| Eintracht Frankfurt | 1.84× | Sports |
| Netto Marken-Discount | 1.62× | Shopping |
| ADAC | 2.26× | Cars & Mobility |
| Cat food | 2.29× | Pets & Animals |
| Wetter.com | 1.57× | Home & Garden |
| Indeed.com | 1.92× | Business & Career |
| Saturn (store) | 2.13× | Shopping |
| Western Union | 2.53× | Business & Career |
| Aral AG | 1.51× | Cars & Mobility |
| Focus | 2.11× | News |
| Helene Fischer | 1.64× | Music & Radio |
| University | 2.27× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.93 |
| Pet Ownership | JOY | 1.6 |
| Need for Security | CONSERVATISM | 1.35 |
| DIY Mentality | THRILL | 1.23 |
| Family Orientation | CONSERVATISM | 1.23 |
| LGBTQ+ Identity | OPEN | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.0% |
| Thailand | 9.7% |
| Japan | 7.8% |
See Emergency medical services audiences in other countries
- Emergency medical services — United States
- Emergency medical services — United Kingdom
- Emergency medical services — France
- Emergency medical services — Italy
- Emergency medical services — Spain
- Emergency medical services — Brazil
- Emergency medical services — Japan
- Emergency medical services — South Korea
- Emergency medical services — India
More Health audiences in Germany
- Boutiques (11,567,591)
- Parties (11,488,089)
- Beauty salons (11,178,494)
- Shopping malls (11,108,935)
- Supermarket (10,969,874)
Frequently asked questions
How many fans does Emergency medical services have in Germany?
Emergency medical services has an estimated audience of 1,465,765 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Emergency medical services fans?
47.1% of Emergency medical services fans are female, 52.9% are male, with an average age of 35.8 years.
Which brands do Emergency medical services fans like most?
Emergency medical services fans show strongest brand affinity for Tagesschau (2.35×), Pets (1.81×), and Westdeutscher Rundfunk (3.23×) over the country average.
Where do Emergency medical services fans live in Germany?
Emergency medical services fans in Germany are most concentrated in Nordrhein-Westfalen (reach 308,227), Bayern (reach 204,148), and Baden-Württemberg (reach 174,422). These three regions account for the largest share of the active audience.
What other brands do Emergency medical services fans also like?
Beyond Emergency medical services itself, the audience over-indexes on Pets (1.81×), Westdeutscher Rundfunk (3.23×), Automobiles (1.68×), and Lieferando.de (1.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Emergency medical services. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.