Emergency service Audience in Germany
Emergency service has an estimated audience of 1,613,032 people in Germany. 43.5% are female, 56.5% are male, average age 40.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Tagesschau, F.C. Hansa Rostock, Pets, Transfermarkt.
The average Emergency service fan in Germany is 40.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Tagesschau, F.C. Hansa Rostock, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Emergency service audience skews more male with an average age of 40.0, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Emergency service fans
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 40.0 |
| Estimated audience size | 1,613,032 |
Audience persona
The typical Emergency service fan in Germany is more male, around 40.0 years old, with strong Patriotism tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 171,606 | 0.49× |
| Bayern | 143,962 | 0.56× |
| Baden-Württemberg | 108,989 | 0.5× |
| Niedersachsen | 93,815 | 0.6× |
| Hessen | 79,695 | 0.65× |
| Thüringen | 53,874 | 1.31× |
| Sachsen-Anhalt | 52,322 | 1.25× |
| Berlin | 51,611 | 0.72× |
| Sachsen | 49,497 | 0.63× |
| Rheinland-Pfalz | 47,782 | 0.59× |
| Brandenburg | 46,290 | 0.93× |
| Mecklenburg-Vorpommern | 43,926 | 1.43× |
| Saarland | 41,587 | 2.1× |
| Schleswig-Holstein | 40,924 | 0.71× |
| Bremen | 38,479 | 2.79× |
| Hamburg | 28,212 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Tagesschau | 2.75× | Movies & TV |
| F.C. Hansa Rostock | 4.33× | Sports |
| Pets | 1.74× | Pets & Animals |
| Transfermarkt | 2.57× | Sports |
| Wetter.com | 2.25× | Home & Garden |
| FC Bayern Munich | 1.72× | Sports |
| Westdeutscher Rundfunk | 3.25× | Movies & TV |
| Satire | 3.72× | Literature |
| Eintracht Frankfurt | 2.15× | Sports |
| Automobiles | 1.71× | Cars & Mobility |
| Tour de France | 4.44× | Sports |
| Obi (store) | 1.63× | Shopping |
| FIS Alpine Ski World Cup | 5.1× | Sports |
| German television comedy | 3.85× | Movies & TV |
| Freeware | 1.82× | Technology & Electronics |
| ADAC | 2.12× | Cars & Mobility |
| Comedy club | 5.63× | Movies & TV |
| Saturn (store) | 2.22× | Shopping |
| Helene Fischer | 1.84× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.89 |
| Pet Ownership | JOY | 1.54 |
| DIY Mentality | THRILL | 1.21 |
| Need for Security | CONSERVATISM | 1.18 |
| Sports Activity | POWER | 1.06 |
| Family Orientation | CONSERVATISM | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.4% |
| United Kingdom | 13.4% |
| Germany | 10.9% |
See Emergency service audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Emergency service have in Germany?
Emergency service has an estimated audience of 1,613,032 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Emergency service fans?
43.5% of Emergency service fans are female, 56.5% are male, with an average age of 40.0 years.
Which brands do Emergency service fans like most?
Emergency service fans show strongest brand affinity for Jotex (78.71×), Tagesschau (2.75×), and F.C. Hansa Rostock (4.33×) over the country average.
Where do Emergency service fans live in Germany?
Emergency service fans in Germany are most concentrated in Nordrhein-Westfalen (reach 171,606), Bayern (reach 143,962), and Baden-Württemberg (reach 108,989). These three regions account for the largest share of the active audience.
What other brands do Emergency service fans also like?
Beyond Emergency service itself, the audience over-indexes on Tagesschau (2.75×), F.C. Hansa Rostock (4.33×), Pets (1.74×), and Transfermarkt (2.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Emergency service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.