Facts Audience in Germany

Facts has an estimated audience of 2,194,309 people in Germany. 61.0% are female, 39.0% are male, average age 34.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Mohamed Salah, Graham Greene (actor), Japanese domestic market, Catania.
The average Facts fan in Germany is 34.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Mohamed Salah, Graham Greene (actor), with strongest over-indexing on Progressive rock (4.07× the country average). Demographically, the Facts audience skews more female with an average age of 34.1, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Facts fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 34.1 |
| Estimated audience size | 2,194,309 |
Audience persona
The typical Facts fan in Germany is more female, around 34.1 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 556,750 | 1.16× |
| Bayern | 410,161 | 1.16× |
| Baden-Württemberg | 328,830 | 1.1× |
| Hessen | 307,279 | 1.84× |
| Niedersachsen | 236,605 | 1.11× |
| Berlin | 131,241 | 1.34× |
| Rheinland-Pfalz | 105,166 | 0.96× |
| Sachsen | 93,838 | 0.87× |
| Schleswig-Holstein | 74,945 | 0.95× |
| Brandenburg | 52,885 | 0.78× |
| Hamburg | 51,880 | 1.05× |
| Sachsen-Anhalt | 38,879 | 0.68× |
| Thüringen | 37,728 | 0.67× |
| Mecklenburg-Vorpommern | 25,584 | 0.61× |
| Saarland | 20,542 | 0.76× |
| Bremen | 17,999 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 4.07× | Music & Radio |
| Mohamed Salah | 1.68× | Sports |
| Graham Greene (actor) | 1.68× | |
| Japanese domestic market | 1.97× | Politics & Society |
| Catania | 3.64× | Travel & Leisure |
| Rhodiola | 3.56× | Health |
| Caprivi Strip | 3.51× | |
| MS Mode | 1.55× | Fashion & Accessoires |
| Divergent series | 4.23× | Movies & TV |
| Hollister, California | 1.87× | Travel & Leisure |
| JR Aquino | 3.77× | |
| Hippocrates | 2.87× | Politics & Society |
| Hoy (TV series) | 1.53× | Movies & TV |
| Brookside | 4.63× | Movies & TV |
| Kemalpaşa | 1.65× | Travel & Leisure |
| A Streetcar Named Desire (play) | 1.54× | Literature |
| Two-Lane Blacktop | 3.35× | Movies & TV |
| El Universal (Mexico City) | 1.62× | News |
| Cullinan Diamond | 1.71× | |
| ixigo | 1.88× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.22 |
| Sustainability | BALANCE | 1.21 |
| Extroversion | THRILL | 1.15 |
| Patriotism | CONSERVATISM | 1.09 |
| Mindfulness | BALANCE | 1.02 |
| Urban Lifestyle | OPEN | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.5% |
| India | 8.4% |
| Germany | 6.8% |
See Facts audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Facts have in Germany?
Facts has an estimated audience of 2,194,309 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Facts fans?
61.0% of Facts fans are female, 39.0% are male, with an average age of 34.1 years.
Which brands do Facts fans like most?
Facts fans show strongest brand affinity for Progressive rock (4.07×), Mohamed Salah (1.68×), and Graham Greene (actor) (1.68×) over the country average.
Where do Facts fans live in Germany?
Facts fans in Germany are most concentrated in Nordrhein-Westfalen (reach 556,750), Bayern (reach 410,161), and Baden-Württemberg (reach 328,830). These three regions account for the largest share of the active audience.
What other brands do Facts fans also like?
Beyond Facts itself, the audience over-indexes on Mohamed Salah (1.68×), Graham Greene (actor) (1.68×), Japanese domestic market (1.97×), and Catania (3.64×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Facts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.