Family medicine Audience in Germany

Family medicine has an estimated audience of 250,982 people in Germany. 62.6% are female, 37.4% are male, average age 39.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Health system, Preventive healthcare, Foundation (cosmetics), Physical therapy, Borussia Dortmund.
The average Family medicine fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Health system, Preventive healthcare, Foundation (cosmetics), with strongest over-indexing on Health system (11.42× the country average). Demographically, the Family medicine audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Family medicine fans
| Metric | Value |
|---|---|
| Female | 62.6% |
| Male | 37.4% |
| Average age | 39.7 |
| Estimated audience size | 250,982 |
Audience persona
The typical Family medicine fan in Germany is more female, around 39.7 years old, with strong Design Affinity tendencies and a notable affinity for Health system.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 20,040 | 0.36× |
| Bayern | 15,892 | 0.39× |
| Baden-Württemberg | 12,777 | 0.37× |
| Rheinland-Pfalz | 11,228 | 0.89× |
| Hessen | 10,887 | 0.57× |
| Thüringen | 9,241 | 1.44× |
| Berlin | 8,908 | 0.79× |
| Schleswig-Holstein | 8,485 | 0.94× |
| Sachsen-Anhalt | 8,285 | 1.27× |
| Niedersachsen | 7,867 | 0.32× |
| Brandenburg | 7,678 | 0.99× |
| Bremen | 7,108 | 3.31× |
| Sachsen | 6,322 | 0.51× |
| Mecklenburg-Vorpommern | 6,072 | 1.27× |
| Saarland | 5,432 | 1.76× |
| Hamburg | 4,467 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Health system | 11.42× | Health |
| Preventive healthcare | 8.89× | Health |
| Foundation (cosmetics) | 7.94× | Beauty & Wellness |
| Physical therapy | 7.27× | Business & Career |
| Borussia Dortmund | 1.99× | Sports |
| Social movement | 6.59× | Politics & Society |
| Hair removal | 6.76× | Beauty & Wellness |
| Hair straightening | 6.81× | Beauty & Wellness |
| Eye shadow | 6.79× | Beauty & Wellness |
| Lip gloss | 6.79× | Beauty & Wellness |
| Traditional medicine | 12.89× | Health |
| Sports | 1.91× | Sports |
| Fundraising | 5.15× | Business & Career |
| Social change | 5.36× | Politics & Society |
| Arts and music | 1.67× | Arts & Culture |
| Mascara | 5.32× | Beauty & Wellness |
| Childhood | 2.85× | Kids & Family |
| Gift shop | 3.93× | Home & Garden |
| Charitable organization | 5.06× | Politics & Society |
| Home care | 11.3× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.44 |
| LGBTQ+ Identity | OPEN | 1.43 |
| Pet Ownership | JOY | 1.4 |
| Healthy Lifestyle | BALANCE | 1.37 |
| Family Orientation | CONSERVATISM | 1.37 |
| Sports Activity | POWER | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.1% |
| Japan | 11.1% |
| Italy | 4.2% |
See Family medicine audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Family medicine have in Germany?
Family medicine has an estimated audience of 250,982 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Family medicine fans?
62.6% of Family medicine fans are female, 37.4% are male, with an average age of 39.7 years.
Which brands do Family medicine fans like most?
Family medicine fans show strongest brand affinity for Health system (11.42×), Preventive healthcare (8.89×), and Foundation (cosmetics) (7.94×) over the country average.
Where do Family medicine fans live in Germany?
Family medicine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 20,040), Bayern (reach 15,892), and Baden-Württemberg (reach 12,777). These three regions account for the largest share of the active audience.
What other brands do Family medicine fans also like?
Beyond Family medicine itself, the audience over-indexes on Preventive healthcare (8.89×), Foundation (cosmetics) (7.94×), Physical therapy (7.27×), and Borussia Dortmund (1.99×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Family medicine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.