Fan club Audience in Germany
A data profile of the people who buy, follow and care about Fan club in Germany — modelled from more than twelve digital signal sources. Fan club has an estimated audience of 909,883 people in Germany.
The average Fan club fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Eurosport 2, FC Bayern München (Frauen), Transfermarkt, with strongest over-indexing on Eurosport 2 (136.42× the country average).
Demographically, the Fan club audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Spirituality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Fan club fan in Germany is balanced, around 41.7 years old, with strong Spirituality tendencies and a notable affinity for Eurosport 2.
At a glance
The key figures that characterise the Fan club profile in Germany.
Search interest · 12-month trend
Demographics of Fan club fans
47.5% are female, 52.5% are male, average age 41.7.
Gender split
| Metric | Value |
|---|---|
| Female | 47.5% |
| Male | 52.5% |
| Average age | 41.7 |
| Estimated audience size | 909,883 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 15% | |
| 30-39 | 22% | |
| 40-49 | 28% | |
| 50+ | 21% |
Worldwide distribution
of the worldwide Fan club audience comes from Germany.
| Country | Share |
|---|---|
| Italy | 17.3% |
| Brazil | 14.2% |
| United States | 8.9% |
Geography
Where the Fan club audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~10K | 1.25× | |
| 02 | Hamburg | ~20K | 1.21× | |
| 03 | Hessen | ~80K | 1.18× | |
| 04 | Sachsen-Anhalt | ~30K | 1.09× | |
| 05 | Bayern | ~200K | 1.06× | |
| 06 | Nordrhein-Westfalen | ~200K | 1.01× | |
| 07 | Rheinland-Pfalz | ~50K | 1.01× | |
| 08 | Thüringen | ~20K | 0.99× | |
| 09 | Saarland | ~10K | 0.99× | |
| 10 | Sachsen | ~40K | 0.97× | |
| 11 | Niedersachsen | ~80K | 0.95× | |
| 12 | Baden-Württemberg | ~100K | 0.93× | |
| 13 | Berlin | ~40K | 0.93× | |
| 14 | Mecklenburg-Vorpommern | ~20K | 0.93× | |
| 15 | Schleswig-Holstein | ~30K | 0.92× | |
| 16 | Brandenburg | ~30K | 0.91× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Fan club audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Eurosport 2 | Sports | 136.42× | ||
| 02 | VfL Wolfsburg (Frauen) | Sports | 25.59× | ||
| 03 | FC Bayern München (Frauen) | Sports | 21.95× | ||
| 04 | Superbike racing | Cars & Mobility | 20.00× | ||
| 05 | Álex Márquez | Sports | 20.00× | ||
| 06 | POLO Motorrad | Cars & Mobility | 15.61× | ||
| 07 | VfL Osnabrück | Sports | 9.78× | ||
| 08 | PUDELEK | News | 9.65× | ||
| 09 | Karlsruher SC | Sports | 7.93× | ||
| 10 | Andy Borg | Music & Radio | 4.98× | ||
| 11 | Transfermarkt | Sports | 4.88× | ||
| 12 | Alles was zählt | Movies & TV | 4.78× | ||
| 13 | Roland Kaiser | Music & Radio | 3.85× | ||
| 14 | Dieter Bohlen | Music & Radio | 3.68× | ||
| 15 | Tagesschau | Movies & TV | 2.29× | ||
| 16 | Nature | Home & Garden | 2.26× | ||
| 17 | Müller (company) | Food & Beverages | 2.15× | ||
| 18 | Family | Kids & Family | 1.95× | ||
| 19 | Borussia Dortmund | Sports | 1.74× | ||
| 20 | Germany | Travel & Leisure | 1.51× |
Personality of the Fan club audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.52× | |
| Patriotism | CONSERVATISM | 1.41× | |
| Convenience Orientation | PREMIUM | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.51× | |
| Sustainability | BALANCE | 0.57× | |
| Sports Activity | POWER | 0.66× |
Frequently asked questions
How many fans does Fan club have in Germany?
Fan club has an estimated audience of 909,883 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fan club fans?
47.5% of Fan club fans are female, 52.5% are male, with an average age of 41.7 years.
Which brands do Fan club fans like most?
Fan club fans show strongest brand affinity for Eurosport 2 (136.42×), FC Bayern München (Frauen) (21.95×), and Transfermarkt (4.88×) over the country average.
Where do Fan club fans live in Germany?
Fan club fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Fan club fans also like?
Beyond Fan club itself, the audience over-indexes on FC Bayern München (Frauen) (21.95×), Transfermarkt (4.88×), VfL Wolfsburg (Frauen) (25.59×), and VfL Osnabrück (9.78×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
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See Fan club audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fan club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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