Rascasse Audience Intelligence

Fasting Audience in Germany

A data profile of the people who buy, follow and care about Fasting in Germany — modelled from more than twelve digital signal sources. Fasting has an estimated audience of 1,101,419 people in Germany.

#2945among Topic in Germany#177in Health

The average Fasting fan in Germany is 41.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Diet soda, Splenda, Mounjaro, with strongest over-indexing on Diet soda (19.16× the country average).

Demographically, the Fasting audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Healthy Lifestyle, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Fasting fan in Germany is more female, around 41.8 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Diet soda.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fasting profile in Germany.

Audience size
1.1M
in Germany
Gender
66.5%♀
33.5% male
Age
41.8
average years
Country rank
#5982
Topic in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fasting fans

66.5% are female, 33.5% are male, average age 41.8.

Fig. 02

Gender split

66.5%
Female
33.5%
Male
Demographic split for Fasting audience in Germany
MetricValue
Female66.5%
Male33.5%
Average age41.8
Estimated audience size1,101,419
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Fasting audience in Germany
Age bracketShare%
16-1913%
20-2916%
30-3922%
40-4928%
50+21%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Fasting audience comes from Germany.

Worldwide audience distribution share by country for Fasting
CountryShare
United States24.2%
United Kingdom6.1%
Poland4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fasting audience in Germany is strongest.

Fig. 05

Top regions by affinity

Fasting fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~60K1.18×
02Brandenburg~40K1.18×
03Mecklenburg-Vorpommern~20K1.12×
04Sachsen-Anhalt~30K1.11×
05Niedersachsen~100K1.07×
06Schleswig-Holstein~40K1.07×
07Thüringen~30K1.07×
08Hamburg~30K1.04×
09Berlin~50K1.02×
10Bremen~9K0.98×
11Hessen~80K0.97×
12Baden-Württemberg~100K0.95×
13Nordrhein-Westfalen~200K0.87×
14Rheinland-Pfalz~50K0.85×
15Saarland~10K0.81×
16Bayern~100K0.78×
Fig. 06

Affinity by region

Affinity by region — Fasting, Germany
0.78×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fasting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fasting audience
#·InterestCategoryAffinity×
01SplendaFood & Beverages45.74×
02Diet sodaFood & Beverages19.16×
03Zone dietHealth18.13×
04Dukan DietHealth17.01×
05Atkins dietHealth15.56×
06Diet CokeFood & Beverages15.29×
07Mediterranean dietFood & Beverages13.45×
08Yo-yoSports10.76×
09MounjaroHealth6.69×
10TranslationBusiness & Career5.84×
11WegovyHealth5.83×
12CholesterolFood & Beverages5.40×
13KetoneHealth4.75×
14Paleolithic dietHealth4.51×
15SupernaturalsHealth3.99×
16OzempicHealth3.89×
17Energy barFood & Beverages3.78×
18Wetter.deHome & Garden2.24×
19Healthy habitsHealth1.95×
20TagesschauMovies & TV1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fasting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fasting audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.86×
Community OrientationOPEN1.22×
IndulgenceJOY1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fasting audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.69×
ExtroversionTHRILL0.75×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fasting have in Germany?

Fasting has an estimated audience of 1,101,419 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Fasting fans?

66.5% of Fasting fans are female, 33.5% are male, with an average age of 41.8 years.

03

Which brands do Fasting fans like most?

Fasting fans show strongest brand affinity for Diet soda (19.16×), Splenda (45.74×), and Mounjaro (6.69×) over the country average.

04

Where do Fasting fans live in Germany?

Fasting fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Fasting fans also like?

Beyond Fasting itself, the audience over-indexes on Splenda (45.74×), Mounjaro (6.69×), Yo-yo (10.76×), and Mediterranean diet (13.45×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Fasting audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fasting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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