Rascasse Audience Intelligence

Ferien mit Hund Audience in Germany

A data profile of the people who buy, follow and care about Ferien mit Hund in Germany — modelled from more than twelve digital signal sources. Ferien mit Hund has an estimated audience of 1,614,493 people in Germany.

#2287among Topic in Germany#109in Pets & Animals

The average Ferien mit Hund fan in Germany is 43.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg.

Top brand affinities include Great Dane, Movie Park Germany, Rede Record, with strongest over-indexing on Great Dane (10.25× the country average).

Demographically, the Ferien mit Hund audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Pet Ownership, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ferien mit Hund fan in Germany is more female, around 43.9 years old, with strong Pet Ownership tendencies and a notable affinity for Great Dane.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ferien mit Hund profile in Germany.

Audience size
1.6M
in Germany
Gender
78.0%♀
22.0% male
Age
43.9
average years
Country rank
#4157
Topic in Germany
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ferien mit Hund fans

78.0% are female, 22.0% are male, average age 43.9.

Fig. 02

Gender split

78.0%
Female
22.0%
Male
Demographic split for Ferien mit Hund audience in Germany
MetricValue
Female78.0%
Male22.0%
Average age43.9
Estimated audience size1,614,493
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Ferien mit Hund audience in Germany
Age bracketShare%
16-199%
20-2913%
30-3921%
40-4933%
50+24%
Fig. 04

Worldwide distribution

76.4%

of the worldwide Ferien mit Hund audience comes from Germany.

Worldwide audience distribution share by country for Ferien mit Hund
CountryShare
Germany76.4%
Switzerland5.5%
Austria4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ferien mit Hund audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ferien mit Hund fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~30K1.62×
02Rheinland-Pfalz~100K1.27×
03Niedersachsen~200K1.24×
04Nordrhein-Westfalen~400K1.16×
05Thüringen~50K1.16×
06Schleswig-Holstein~60K1.09×
07Brandenburg~50K1.09×
08Sachsen-Anhalt~40K0.99×
09Hessen~100K0.95×
10Mecklenburg-Vorpommern~30K0.95×
11Bremen~10K0.88×
12Baden-Württemberg~200K0.87×
13Sachsen~70K0.87×
14Hamburg~30K0.77×
15Berlin~50K0.73×
16Bayern~200K0.58×
Fig. 06

Affinity by region

Affinity by region — Ferien mit Hund, Germany
0.58×1.00×1.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ferien mit Hund audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ferien mit Hund audience
#·InterestCategoryAffinity×
01Movie Park GermanyTravel & Leisure28.13×
02Rede RecordMovies & TV20.00×
03Tasso e.V.Pets & Animals12.35×
04Martin RütterPets & Animals10.80×
05Great DanePets & Animals10.25×
06Norwegian Forest catPets & Animals9.76×
07NordseeFood & Beverages6.22×
08Michael Patrick KellyMusic & Radio6.22×
09Boston TerrierPets & Animals6.13×
10LabradorPets & Animals6.12×
11RottweilerPets & Animals5.08×
12Andy BorgMusic & Radio4.71×
13Australian ShepherdPets & Animals4.45×
14Veterinary medicineBusiness & Career4.25×
15FressnapfShopping3.72×
16Animal rightsPolitics & Society3.40×
17Wetter.comHome & Garden3.25×
18QVCMovies & TV2.90×
19Müller (company)Food & Beverages2.43×
20Obi (store)Shopping1.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ferien mit Hund audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ferien mit Hund audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY3.26×
Convenience OrientationPREMIUM1.67×
IndividualismJOY1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ferien mit Hund audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.54×
PatriotismCONSERVATISM0.75×
Social Media UsageJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ferien mit Hund have in Germany?

Ferien mit Hund has an estimated audience of 1,614,493 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Ferien mit Hund fans?

78.0% of Ferien mit Hund fans are female, 22.0% are male, with an average age of 43.9 years.

03

Which brands do Ferien mit Hund fans like most?

Ferien mit Hund fans show strongest brand affinity for Great Dane (10.25×), Movie Park Germany (28.13×), and Rede Record (20×) over the country average.

04

Where do Ferien mit Hund fans live in Germany?

Ferien mit Hund fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Niedersachsen (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Ferien mit Hund fans also like?

Beyond Ferien mit Hund itself, the audience over-indexes on Movie Park Germany (28.13×), Rede Record (20×), Martin Rütter (10.8×), and Rottweiler (5.08×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Germany

See Ferien mit Hund audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ferien mit Hund. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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