Fermentation in food processing Audience in Germany
Fermentation in food processing has an estimated audience of 382,931 people in Germany. 45.2% are female, 54.8% are male, average age 41.9. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Malt whisky, Jotex, Single malt whisky, Homebrewing, Single malt scotch.
The average Fermentation in food processing fan in Germany is 41.9 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Malt whisky, Jotex, Single malt whisky, with strongest over-indexing on Malt whisky (39.46× the country average). Demographically, the Fermentation in food processing audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 3 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Fermentation in food processing fans
| Metric | Value |
|---|---|
| Female | 45.2% |
| Male | 54.8% |
| Average age | 41.9 |
| Estimated audience size | 382,931 |
Audience persona
The typical Fermentation in food processing fan in Germany is balanced, around 41.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Malt whisky.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 65,213 | 1.06× |
| Baden-Württemberg | 63,521 | 1.22× |
| Nordrhein-Westfalen | 60,728 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Malt whisky | 39.46× | Food & Beverages |
| Jotex | 78.71× | Shopping |
| Single malt whisky | 19.39× | Food & Beverages |
| Homebrewing | 21.05× | Food & Beverages |
| Single malt scotch | 37.78× | Food & Beverages |
| Livemusic | 5.09× | Music & Radio |
| Ryanair | 3.65× | Travel & Leisure |
| Draught beer | 11.21× | Food & Beverages |
| Tagesschau | 2.65× | Movies & TV |
| Scotch whisky | 8.83× | Food & Beverages |
| Allgäu | 7.66× | Travel & Leisure |
| The Glenlivet distillery | 26.34× | Food & Beverages |
| Whisky | 5.44× | Food & Beverages |
| Day spa | 6.92× | Beauty & Wellness |
| FC Bayern Munich | 2.18× | Sports |
| Transfermarkt | 3.17× | Sports |
| Hendrick's Gin | 16.61× | Food & Beverages |
| Distilled beverage | 3.59× | Food & Beverages |
| Smoked meat | 9.81× | Food & Beverages |
| Real property | 4.96× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 2.69 |
| Indulgence | JOY | 2.56 |
| Design Affinity | PREMIUM | 2.1 |
| Urban Lifestyle | OPEN | 2.07 |
| Convenience Orientation | PREMIUM | 1.97 |
| Pet Ownership | JOY | 1.95 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.7% |
| United Kingdom | 7.3% |
| Australia | 5.0% |
See Fermentation in food processing audiences in other countries
- Fermentation in food processing — United States
- Fermentation in food processing — United Kingdom
- Fermentation in food processing — France
- Fermentation in food processing — Italy
- Fermentation in food processing — Spain
- Fermentation in food processing — Brazil
- Fermentation in food processing — Japan
- Fermentation in food processing — South Korea
- Fermentation in food processing — India
More Food & Beverages audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Fermentation in food processing have in Germany?
Fermentation in food processing has an estimated audience of 382,931 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Fermentation in food processing fans?
45.2% of Fermentation in food processing fans are female, 54.8% are male, with an average age of 41.9 years.
Which brands do Fermentation in food processing fans like most?
Fermentation in food processing fans show strongest brand affinity for Malt whisky (39.46×), Jotex (78.71×), and Single malt whisky (19.39×) over the country average.
Where do Fermentation in food processing fans live in Germany?
Fermentation in food processing fans in Germany are most concentrated in Bayern (reach 65,213), Baden-Württemberg (reach 63,521), and Nordrhein-Westfalen (reach 60,728). These three regions account for the largest share of the active audience.
What other brands do Fermentation in food processing fans also like?
Beyond Fermentation in food processing itself, the audience over-indexes on Jotex (78.71×), Single malt whisky (19.39×), Homebrewing (21.05×), and Single malt scotch (37.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fermentation in food processing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.