Föhr Audience in Germany
A data profile of the people who buy, follow and care about Föhr in Germany — modelled from more than twelve digital signal sources. Föhr has an estimated audience of 398,687 people in Germany.
The average Föhr fan in Germany is 43.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Schleswig-Holstein, Niedersachsen.
Top brand affinities include GOSCH Sylt, Nordsee, Holstein Kiel, with strongest over-indexing on GOSCH Sylt (35.29× the country average).
Demographically, the Föhr audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Föhr fan in Germany is more female, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for GOSCH Sylt.
At a glance
The key figures that characterise the Föhr profile in Germany.
Search interest · 12-month trend
Demographics of Föhr fans
55.7% are female, 44.3% are male, average age 43.8.
Gender split
| Metric | Value |
|---|---|
| Female | 55.7% |
| Male | 44.3% |
| Average age | 43.8 |
| Estimated audience size | 398,687 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 13% | |
| 30-39 | 22% | |
| 40-49 | 31% | |
| 50+ | 24% |
Worldwide distribution
of the worldwide Föhr audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 88.8% |
| Switzerland | 5.6% |
| Austria | 4.1% |
Geography
Where the Föhr audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Schleswig-Holstein | ~70K | 4.56× | |
| 02 | Hamburg | ~20K | 1.93× | |
| 03 | Niedersachsen | ~60K | 1.47× | |
| 04 | Bremen | ~4K | 1.07× | |
| 05 | Nordrhein-Westfalen | ~90K | 1.03× | |
| 06 | Hessen | ~30K | 0.84× | |
| 07 | Rheinland-Pfalz | ~10K | 0.70× | |
| 08 | Baden-Württemberg | ~40K | 0.66× | |
| 09 | Mecklenburg-Vorpommern | ~5K | 0.66× | |
| 10 | Saarland | ~3K | 0.56× | |
| 11 | Bayern | ~30K | 0.53× | |
| 12 | Berlin | ~9K | 0.52× | |
| 13 | Brandenburg | ~6K | 0.51× | |
| 14 | Thüringen | ~5K | 0.48× | |
| 15 | Sachsen-Anhalt | ~5K | 0.46× | |
| 16 | Sachsen | ~6K | 0.31× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Föhr audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | GOSCH Sylt | Food & Beverages | 35.29× | ||
| 02 | Nordsee | Food & Beverages | 5.65× | ||
| 03 | Holstein Kiel | Sports | 5.04× | ||
| 04 | Michael Patrick Kelly | Music & Radio | 4.52× | ||
| 05 | ZDF-Fernsehgarten | Movies & TV | 4.18× | ||
| 06 | Ina Müller | Movies & TV | 3.83× | ||
| 07 | Non-alcoholic beverage | Food & Beverages | 3.80× | ||
| 08 | Hape Kerkeling | Movies & TV | 3.73× | ||
| 09 | Udo Lindenberg | Music & Radio | 3.32× | ||
| 10 | Andy Borg | Music & Radio | 3.21× | ||
| 11 | Garden centre | Home & Garden | 2.90× | ||
| 12 | Public transport | Cars & Mobility | 2.60× | ||
| 13 | Hamburger SV | Sports | 2.50× | ||
| 14 | Sarah Connor | Music & Radio | 2.48× | ||
| 15 | Aral AG | Cars & Mobility | 2.31× | ||
| 16 | Helene Fischer | Music & Radio | 2.12× | ||
| 17 | Schlager music | Music & Radio | 1.88× | ||
| 18 | SV Werder Bremen | Sports | 1.74× | ||
| 19 | Postbank | Business & Career | 1.73× | ||
| 20 | ZDF | Movies & TV | 1.68× |
Personality of the Föhr audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.02× | |
| Community Orientation | OPEN | 1.98× | |
| Convenience Orientation | PREMIUM | 1.85× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.62× | |
| Risk Appetite | THRILL | 0.63× | |
| Pet Ownership | JOY | 0.65× |
Frequently asked questions
How many fans does Föhr have in Germany?
Föhr has an estimated audience of 398,687 people in Germany, concentrated in Nordrhein-Westfalen and Schleswig-Holstein.
What is the gender split and age of Föhr fans?
55.7% of Föhr fans are female, 44.3% are male, with an average age of 43.8 years.
Which brands do Föhr fans like most?
Föhr fans show strongest brand affinity for GOSCH Sylt (35.29×), Nordsee (5.65×), and Holstein Kiel (5.04×) over the country average.
Where do Föhr fans live in Germany?
Föhr fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Schleswig-Holstein (reach ~70K), and Niedersachsen (reach ~60K). These three regions account for the largest share of the active audience.
What other brands do Föhr fans also like?
Beyond Föhr itself, the audience over-indexes on Nordsee (5.65×), Holstein Kiel (5.04×), Udo Lindenberg (3.32×), and Helene Fischer (2.12×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Island audiences in Germany
See Föhr audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Föhr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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