Foodspring Audience in Germany

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Foodspring has an estimated audience of 287,376 people in Germany. 59.6% are female, 40.4% are male, average age 40.4. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Progressive rock, Chalkidiki, Malayalam, Video izle, Picnic.

The average Foodspring fan in Germany is 40.4 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Progressive rock, Chalkidiki, Malayalam, with strongest over-indexing on Progressive rock (2.34× the country average). Demographically, the Foodspring audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Healthy Lifestyle, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Health · Type: Brand · Subtype: Nutrition

Demographics of Foodspring fans

Demographic split for Foodspring audience in Germany
MetricValue
Female59.6%
Male40.4%
Average age40.4
Estimated audience size287,376

Audience persona

The typical Foodspring fan in Germany is more female, around 40.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Foodspring in Germany
RegionReachAffinity
Bayern67,3591.46×
Nordrhein-Westfalen65,5271.04×
Baden-Württemberg50,0451.28×
Niedersachsen28,5891.02×
Hessen25,9181.18×
Berlin19,5661.52×
Rheinland-Pfalz13,5910.94×
Sachsen12,3130.87×
Schleswig-Holstein9,8900.96×
Brandenburg8,2060.92×
Hamburg7,6901.18×
Thüringen5,7640.79×
Sachsen-Anhalt4,8170.65×
Saarland3,4690.98×
Mecklenburg-Vorpommern2,1560.39×
Bremen1,9710.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Foodspring audience
BrandAffinityCategory
Progressive rock2.34×Music & Radio
Chalkidiki4.04×Travel & Leisure
Malayalam4.21×Politics & Society
Video izle1.95×
Picnic2.03×Kids & Family
Eco Friendly Living1.88×Home & Garden
Information sensitivity2.23×Technology & Electronics
Figure painting (hobby)1.68×Arts & Culture
Coworking1.62×Business & Career
Preacher (comics)2.65×Literature
Graham Greene (actor)1.55×
Cloppenburg1.57×Travel & Leisure
The Hunt (2012 film)1.53×Movies & TV
Pro-Ject2.21×Music & Radio
Volvo V601.6×Cars & Mobility
Homesteading2.15×Home & Garden
Jaguar F-Pace2.13×Cars & Mobility
Hauptschule2.54×Kids & Family
Celtic mythology1.73×Arts & Culture
Huck (magazine)3.16×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Foodspring audience
TraitClusterScore
Healthy LifestyleBALANCE1.52
Sports ActivityPOWER1.5
SustainabilityBALANCE1.36
IndulgenceJOY1.26
Early Adopter MentalityPOWER1.21
Pet OwnershipJOY1.19

Worldwide distribution

Worldwide audience distribution share by country for Foodspring
CountryShare
Italy36.0%
Germany30.0%
France9.6%

See Foodspring audiences in other countries

More Nutrition audiences in Germany

Frequently asked questions

How many fans does Foodspring have in Germany?

Foodspring has an estimated audience of 287,376 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Foodspring fans?

59.6% of Foodspring fans are female, 40.4% are male, with an average age of 40.4 years.

Which brands do Foodspring fans like most?

Foodspring fans show strongest brand affinity for Progressive rock (2.34×), Chalkidiki (4.04×), and Malayalam (4.21×) over the country average.

Where do Foodspring fans live in Germany?

Foodspring fans in Germany are most concentrated in Bayern (reach 67,359), Nordrhein-Westfalen (reach 65,527), and Baden-Württemberg (reach 50,045). These three regions account for the largest share of the active audience.

What other brands do Foodspring fans also like?

Beyond Foodspring itself, the audience over-indexes on Chalkidiki (4.04×), Malayalam (4.21×), Video izle (1.95×), and Picnic (2.03×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Foodspring. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.