GIMP Audience in Germany
GIMP has an estimated audience of 539,818 people in Germany. 46.1% are female, 53.9% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Wolverine (comics), Pillow, Artistic inspiration, Natural rubber.
The average GIMP fan in Germany is 39.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Wolverine (comics), Pillow, with strongest over-indexing on Progressive rock (2.39× the country average). Demographically, the GIMP audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Individualism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand
Demographics of GIMP fans
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 39.6 |
| Estimated audience size | 539,818 |
Audience persona
The typical GIMP fan in Germany is balanced, around 39.6 years old, with strong Individualism tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 127,555 | 1.08× |
| Bayern | 101,007 | 1.16× |
| Baden-Württemberg | 86,651 | 1.18× |
| Niedersachsen | 55,382 | 1.06× |
| Hessen | 44,276 | 1.08× |
| Sachsen | 27,926 | 1.05× |
| Berlin | 27,809 | 1.15× |
| Rheinland-Pfalz | 26,026 | 0.96× |
| Schleswig-Holstein | 19,571 | 1.01× |
| Brandenburg | 14,831 | 0.89× |
| Thüringen | 12,595 | 0.92× |
| Sachsen-Anhalt | 11,344 | 0.81× |
| Hamburg | 10,929 | 0.9× |
| Mecklenburg-Vorpommern | 7,975 | 0.77× |
| Saarland | 6,089 | 0.92× |
| Bremen | 4,927 | 1.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.39× | Music & Radio |
| Wolverine (comics) | 7.94× | Literature |
| Pillow | 2.11× | Home & Garden |
| Artistic inspiration | 1.58× | Arts & Culture |
| Natural rubber | 2.77× | Cars & Mobility |
| Nationality | 2.24× | Politics & Society |
| Este, Veneto | 1.79× | Travel & Leisure |
| Kippah | 3.51× | Fashion & Accessoires |
| Parma | 3.8× | Travel & Leisure |
| Minestrone | 1.62× | Food & Beverages |
| Eco Friendly Living | 2.23× | Home & Garden |
| Pumuckl | 3.49× | Movies & TV |
| Caprivi Strip | 5.23× | |
| Cynthia Erivo | 2.22× | Movies & TV |
| Catania | 4.37× | Travel & Leisure |
| Socialist Federal Republic of Yugoslavia | 2.15× | Politics & Society |
| Ipekyol | 2× | Shopping |
| Glashütte | 1.99× | Travel & Leisure |
| Hundertwasserhaus | 2.49× | Travel & Leisure |
| Ermita | 8.1× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.85 |
| Extroversion | THRILL | 1.7 |
| Sustainability | BALANCE | 1.69 |
| Pet Ownership | JOY | 1.67 |
| Career Orientation | POWER | 1.67 |
| Risk Appetite | THRILL | 1.65 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.2% |
| Japan | 9.1% |
| China | 7.4% |
See GIMP audiences in other countries
More Technology & Electronics audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
Frequently asked questions
How many fans does GIMP have in Germany?
GIMP has an estimated audience of 539,818 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of GIMP fans?
46.1% of GIMP fans are female, 53.9% are male, with an average age of 39.6 years.
Which brands do GIMP fans like most?
GIMP fans show strongest brand affinity for Progressive rock (2.39×), Wolverine (comics) (7.94×), and Pillow (2.11×) over the country average.
Where do GIMP fans live in Germany?
GIMP fans in Germany are most concentrated in Nordrhein-Westfalen (reach 127,555), Bayern (reach 101,007), and Baden-Württemberg (reach 86,651). These three regions account for the largest share of the active audience.
What other brands do GIMP fans also like?
Beyond GIMP itself, the audience over-indexes on Wolverine (comics) (7.94×), Pillow (2.11×), Artistic inspiration (1.58×), and Natural rubber (2.77×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for GIMP. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.