Grand Theft Auto (series) Audience in Germany

Grand Theft Auto (series) logo

Grand Theft Auto (series) has an estimated audience of 454,105 people in Germany. 17.3% are female, 82.7% are male, average age 28.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hypertext, Combat sport, Progressive rock, Grinch, CAC 40.

The average Grand Theft Auto (series) fan in Germany is 28.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hypertext, Combat sport, Progressive rock, with strongest over-indexing on Hypertext (4.29× the country average). Demographically, the Grand Theft Auto (series) audience skews more male with an average age of 28.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Shooter

Demographics of Grand Theft Auto (series) fans

Demographic split for Grand Theft Auto (series) audience in Germany
MetricValue
Female17.3%
Male82.7%
Average age28.1
Estimated audience size454,105

Audience persona

The typical Grand Theft Auto (series) fan in Germany is more male, around 28.1 years old, with strong Risk Appetite tendencies and a notable affinity for Hypertext.

Top regions in Germany

Top regions ranked by reach for Grand Theft Auto (series) in Germany
RegionReachAffinity
Nordrhein-Westfalen110,5671.11×
Bayern68,5600.94×
Baden-Württemberg61,693
Niedersachsen47,8371.08×
Hessen42,0251.21×
Rheinland-Pfalz23,3921.03×
Sachsen21,0510.95×
Berlin20,9381.03×
Schleswig-Holstein15,3880.94×
Brandenburg12,7180.9×
Sachsen-Anhalt11,4350.97×
Thüringen10,7590.93×
Hamburg9,8250.96×
Mecklenburg-Vorpommern7,8660.91×
Saarland5,1210.92×
Bremen4,3391.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grand Theft Auto (series) audience
BrandAffinityCategory
Hypertext4.29×Technology & Electronics
Combat sport1.79×Sports
Progressive rock1.83×Music & Radio
Grinch2.76×Movies & TV
CAC 401.62×Business & Career
Google Home5.57×Technology & Electronics
Pumuckl5.54×Movies & TV
Hemnet4.3×Home & Garden
Personalised Gifts1.5×Home & Garden
3D printing1.72×Technology & Electronics
Buddy – The Buddy Holly Story3.04×Music & Radio
myDealZ1.8×Shopping
Coachella, California8.61×Travel & Leisure
Hauptschule4.81×Kids & Family
Acoustic music2.4×Music & Radio
Nebelung5.63×Pets & Animals
JDSU1.89×Business & Career
Nationality1.6×Politics & Society
Goon3.26×Movies & TV
Graham Greene2.42×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grand Theft Auto (series) audience
TraitClusterScore
Risk AppetiteTHRILL1.54
Career OrientationPOWER1.41
DIY MentalityTHRILL1.39
Luxury OrientationPREMIUM1.38
Social Media UsageJOY1.32
Early Adopter MentalityPOWER1.32

Worldwide distribution

Worldwide audience distribution share by country for Grand Theft Auto (series)
CountryShare
United States34.6%
India6.9%
Brazil6.8%

See Grand Theft Auto (series) audiences in other countries

More Shooter audiences in Germany

Frequently asked questions

How many fans does Grand Theft Auto (series) have in Germany?

Grand Theft Auto (series) has an estimated audience of 454,105 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Grand Theft Auto (series) fans?

17.3% of Grand Theft Auto (series) fans are female, 82.7% are male, with an average age of 28.1 years.

Which brands do Grand Theft Auto (series) fans like most?

Grand Theft Auto (series) fans show strongest brand affinity for Hypertext (4.29×), Combat sport (1.79×), and Progressive rock (1.83×) over the country average.

Where do Grand Theft Auto (series) fans live in Germany?

Grand Theft Auto (series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,567), Bayern (reach 68,560), and Baden-Württemberg (reach 61,693). These three regions account for the largest share of the active audience.

What other brands do Grand Theft Auto (series) fans also like?

Beyond Grand Theft Auto (series) itself, the audience over-indexes on Combat sport (1.79×), Progressive rock (1.83×), Grinch (2.76×), and CAC 40 (1.62×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Grand Theft Auto (series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.