Grand Theft Auto (series) Audience in Germany

Grand Theft Auto (series) has an estimated audience of 454,105 people in Germany. 17.3% are female, 82.7% are male, average age 28.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hunter × Hunter, Counter-Strike: Global Offensive, Car wash, Fortnite, Batman.

The average Grand Theft Auto (series) fan in Germany is 28.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hunter × Hunter, Counter-Strike: Global Offensive, Car wash, with strongest over-indexing on Hunter × Hunter (17.03× the country average). Demographically, the Grand Theft Auto (series) audience skews more male with an average age of 28.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Shooter

Demographics of Grand Theft Auto (series) fans

Demographic split for Grand Theft Auto (series) audience in Germany
MetricValue
Female17.3%
Male82.7%
Average age28.1
Estimated audience size454,105

Audience persona

The typical Grand Theft Auto (series) fan in Germany is more male, around 28.1 years old, with strong Risk Appetite tendencies and a notable affinity for Hunter × Hunter.

Top regions in Germany

Top regions ranked by reach for Grand Theft Auto (series) in Germany
RegionReachAffinity
Nordrhein-Westfalen110,5671.11×
Bayern68,5600.94×
Baden-Württemberg61,693
Niedersachsen47,8371.08×
Hessen42,0251.21×
Rheinland-Pfalz23,3921.03×
Sachsen21,0510.95×
Berlin20,9381.03×
Schleswig-Holstein15,3880.94×
Brandenburg12,7180.9×
Sachsen-Anhalt11,4350.97×
Thüringen10,7590.93×
Hamburg9,8250.96×
Mecklenburg-Vorpommern7,8660.91×
Saarland5,1210.92×
Bremen4,3391.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grand Theft Auto (series) audience
BrandAffinityCategory
Hunter × Hunter17.03×Literature
Counter-Strike: Global Offensive11.52×Games
Car wash9.77×Cars & Mobility
Fortnite7.55×Games
Batman4.59×Movies & TV
Ratatouille (film)14.07×Movies & TV
Livemusic5.27×Music & Radio
Nintendo Switch10.11×Games
Electronic sports7.91×Sports
Nick Frost20.99×Movies & TV
Superman4.06×Movies & TV
PlayStation Store10.86×Games
Sweatpants11.66×Fashion & Accessoires
Do it yourself (DIY)2.75×Home & Garden
Xbox6.78×Games
Michael Schumacher4.74×Sports
Spiegel Online2.63×News
Mobile game3.72×Games
Minecraft7.47×Games
Natural foods5.25×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grand Theft Auto (series) audience
TraitClusterScore
Risk AppetiteTHRILL1.54
Career OrientationPOWER1.41
DIY MentalityTHRILL1.39
Luxury OrientationPREMIUM1.38
Social Media UsageJOY1.32
Early Adopter MentalityPOWER1.32

Worldwide distribution

Worldwide audience distribution share by country for Grand Theft Auto (series)
CountryShare
United States34.6%
India6.9%
Brazil6.8%

See Grand Theft Auto (series) audiences in other countries

More Shooter audiences in Germany

Frequently asked questions

How many fans does Grand Theft Auto (series) have in Germany?

Grand Theft Auto (series) has an estimated audience of 454,105 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Grand Theft Auto (series) fans?

17.3% of Grand Theft Auto (series) fans are female, 82.7% are male, with an average age of 28.1 years.

Which brands do Grand Theft Auto (series) fans like most?

Grand Theft Auto (series) fans show strongest brand affinity for Hunter × Hunter (17.03×), Counter-Strike: Global Offensive (11.52×), and Car wash (9.77×) over the country average.

Where do Grand Theft Auto (series) fans live in Germany?

Grand Theft Auto (series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,567), Bayern (reach 68,560), and Baden-Württemberg (reach 61,693). These three regions account for the largest share of the active audience.

What other brands do Grand Theft Auto (series) fans also like?

Beyond Grand Theft Auto (series) itself, the audience over-indexes on Counter-Strike: Global Offensive (11.52×), Car wash (9.77×), Fortnite (7.55×), and Batman (4.59×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Grand Theft Auto (series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.