Grand Tour (cycling) Audience in Germany
Grand Tour (cycling) has an estimated audience of 241,611 people in Germany. 42.0% are female, 58.0% are male, average age 33.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Home construction, Gumbal, Grizzly Man, Goes.
The average Grand Tour (cycling) fan in Germany is 33.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Home construction, Gumbal, with strongest over-indexing on Progressive rock (3.57× the country average). Demographically, the Grand Tour (cycling) audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Sports Activity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Grand Tour (cycling) fans
| Metric | Value |
|---|---|
| Female | 42.0% |
| Male | 58.0% |
| Average age | 33.2 |
| Estimated audience size | 241,611 |
Audience persona
The typical Grand Tour (cycling) fan in Germany is more male, around 33.2 years old, with strong Sports Activity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 50,745 | 0.96× |
| Bayern | 48,951 | 1.26× |
| Baden-Württemberg | 37,418 | 1.14× |
| Niedersachsen | 24,281 | 1.03× |
| Hessen | 22,620 | 1.23× |
| Sachsen | 12,790 | 1.08× |
| Berlin | 12,173 | 1.13× |
| Rheinland-Pfalz | 11,661 | 0.96× |
| Schleswig-Holstein | 9,315 | 1.07× |
| Brandenburg | 6,887 | 0.92× |
| Thüringen | 6,083 | 0.99× |
| Hamburg | 5,432 | 0.99× |
| Sachsen-Anhalt | 5,140 | 0.82× |
| Mecklenburg-Vorpommern | 3,902 | 0.85× |
| Saarland | 2,338 | 0.79× |
| Bremen | 1,619 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.57× | Music & Radio |
| Home construction | 1.97× | Home & Garden |
| Gumbal | 10.66× | Cars & Mobility |
| Grizzly Man | 24.42× | Movies & TV |
| Goes | 1.65× | Travel & Leisure |
| Unique Gifts | 1.85× | Shopping |
| Hudl | 21.33× | Sports |
| Haberler | 1.62× | News |
| Private Jets | 8.15× | Cars & Mobility |
| Natural rubber | 2.38× | Cars & Mobility |
| Birthday Gifts | 1.71× | Kids & Family |
| Christmas Gift | 1.55× | Kids & Family |
| myDealZ | 2.31× | Shopping |
| Corona (band) | 1.94× | Music & Radio |
| Škoda Kodiaq | 1.54× | Cars & Mobility |
| 3D printing | 1.55× | Technology & Electronics |
| Rhodiola | 6.82× | Health |
| Welding goggles | 12.99× | Fashion & Accessoires |
| Graham Greene (actor) | 2.67× | |
| Nurse education | 1.66× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.86 |
| Early Adopter Mentality | POWER | 1.28 |
| Sustainability | BALANCE | 1.27 |
| Travelling | THRILL | 1.23 |
| DIY Mentality | THRILL | 1.2 |
| Pet Ownership | JOY | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.3% |
| United Kingdom | 10.5% |
| Italy | 9.7% |
See Grand Tour (cycling) audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Grand Tour (cycling) have in Germany?
Grand Tour (cycling) has an estimated audience of 241,611 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Grand Tour (cycling) fans?
42.0% of Grand Tour (cycling) fans are female, 58.0% are male, with an average age of 33.2 years.
Which brands do Grand Tour (cycling) fans like most?
Grand Tour (cycling) fans show strongest brand affinity for Progressive rock (3.57×), Home construction (1.97×), and Gumbal (10.66×) over the country average.
Where do Grand Tour (cycling) fans live in Germany?
Grand Tour (cycling) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 50,745), Bayern (reach 48,951), and Baden-Württemberg (reach 37,418). These three regions account for the largest share of the active audience.
What other brands do Grand Tour (cycling) fans also like?
Beyond Grand Tour (cycling) itself, the audience over-indexes on Home construction (1.97×), Gumbal (10.66×), Grizzly Man (24.42×), and Goes (1.65×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Grand Tour (cycling). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.