Rascasse Audience Intelligence

HC Erlangen Audience in Germany

A data profile of the people who buy, follow and care about HC Erlangen in Germany — modelled from more than twelve digital signal sources. HC Erlangen has an estimated audience of 321,004 people in Germany.

#20among Handball in Germany#264among Team in Germany#1308in Sports

The average HC Erlangen fan in Germany is 35.4 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include IHF World Men's Handball Championship, Nuremberg, Bild, with strongest over-indexing on IHF World Men's Handball Championship (13× the country average).

Demographically, the HC Erlangen audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Patriotism, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical HC Erlangen fan in Germany is more male, around 35.4 years old, with strong Patriotism tendencies and a notable affinity for IHF World Men's Handball Championship.

Category: Sports · Type: Team · Subtype: Handball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the HC Erlangen profile in Germany.

Audience size
321K
in Germany
Gender
39.8%♀
60.2% male
Age
35.4
average years
Country rank
#16507
Team in Germany
Fig. 01

Search interest · 12-month trend

-46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of HC Erlangen fans

39.8% are female, 60.2% are male, average age 35.4.

Fig. 02

Gender split

39.8%
Female
60.2%
Male
Demographic split for HC Erlangen audience in Germany
MetricValue
Female39.8%
Male60.2%
Average age35.4
Estimated audience size321,004
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the HC Erlangen audience in Germany
Age bracketShare%
16-1932%
20-2918%
30-3918%
40-4919%
50+14%
Fig. 04

Worldwide distribution

93.6%

of the worldwide HC Erlangen audience comes from Germany.

Worldwide audience distribution share by country for HC Erlangen
CountryShare
Germany93.6%
Switzerland0.7%
Austria0.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the HC Erlangen audience in Germany is strongest.

Fig. 05

Top regions by affinity

HC Erlangen fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~300K7.68×
02Sachsen-Anhalt~10K1.08×
03Schleswig-Holstein~10K0.94×
04Thüringen~8K0.87×
05Bremen~2K0.84×
06Hessen~20K0.77×
07Saarland~3K0.75×
08Sachsen~10K0.73×
09Mecklenburg-Vorpommern~4K0.68×
10Brandenburg~7K0.63×
11Hamburg~5K0.62×
12Baden-Württemberg~30K0.58×
13Berlin~9K0.57×
14Niedersachsen~20K0.53×
15Rheinland-Pfalz~9K0.52×
16Nordrhein-Westfalen~30K0.40×
Fig. 06

Affinity by region

Affinity by region — HC Erlangen, Germany
0.40×1.00×7.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the HC Erlangen audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for HC Erlangen audience
#·InterestCategoryAffinity×
01THW KielSports13.35×
02IHF World Men's Handball ChampionshipSports13.00×
03European Men's Handball ChampionshipSports12.45×
04NurembergTravel & Leisure11.61×
05EHF Champions LeagueSports11.21×
06SC MagdeburgSports10.85×
07IHF World Women's Handball ChampionshipSports10.10×
08Katrin Müller-HohensteinMovies & TV9.05×
09Handball-BundesligaSports8.96×
10HandballSports5.40×
11Sport BildSports4.30×
12BildNews3.55×
13Dynamo DresdenSports3.55×
14Borussia DortmundSports3.04×
15SportschauSports2.92×
16SV Werder BremenSports2.84×
17FC Bayern MunichSports2.15×
18FIFA World CupSports2.12×
19BundesligaSports1.98×
20dB’sMusic & Radio1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the HC Erlangen audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by HC Erlangen audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.75×
DIY MentalityTHRILL1.63×
Sports ActivityPOWER1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by HC Erlangen audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM1.03×
Urban LifestyleOPEN1.12×
Early Adopter MentalityPOWER1.13×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does HC Erlangen have in Germany?

HC Erlangen has an estimated audience of 321,004 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of HC Erlangen fans?

39.8% of HC Erlangen fans are female, 60.2% are male, with an average age of 35.4 years.

03

Which brands do HC Erlangen fans like most?

HC Erlangen fans show strongest brand affinity for IHF World Men's Handball Championship (13×), Nuremberg (11.61×), and Bild (3.55×) over the country average.

04

Where do HC Erlangen fans live in Germany?

HC Erlangen fans in Germany are most concentrated in Bayern (reach ~300K), Nordrhein-Westfalen (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do HC Erlangen fans also like?

Beyond HC Erlangen itself, the audience over-indexes on Nuremberg (11.61×), Bild (3.55×), European Men's Handball Championship (12.45×), and Borussia Dortmund (3.04×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Handball audiences in Germany

See HC Erlangen audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for HC Erlangen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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