Rascasse Audience Intelligence

Hospice Audience in Germany

A data profile of the people who buy, follow and care about Hospice in Germany — modelled from more than twelve digital signal sources. Hospice has an estimated audience of 387,086 people in Germany.

#5372among Topic in Germany#419in Health

The average Hospice fan in Germany is 42.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Retirement community, Tagesschau, Elderly care, with strongest over-indexing on Retirement community (12.88× the country average).

Demographically, the Hospice audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Family Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Hospice fan in Germany is more female, around 42.8 years old, with strong Family Orientation tendencies and a notable affinity for Retirement community.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hospice profile in Germany.

Audience size
387K
in Germany
Gender
73.1%♀
26.9% male
Age
42.8
average years
Country rank
#14398
Topic in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hospice fans

73.1% are female, 26.9% are male, average age 42.8.

Fig. 02

Gender split

73.1%
Female
26.9%
Male
Demographic split for Hospice audience in Germany
MetricValue
Female73.1%
Male26.9%
Average age42.8
Estimated audience size387,086
Fig. 03

Age distribution

Ø 42.8
average years
Age distribution of the Hospice audience in Germany
Age bracketShare%
16-1913%
20-2914%
30-3921%
40-4928%
50+24%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Hospice audience comes from Germany.

Worldwide audience distribution share by country for Hospice
CountryShare
United States41.4%
United Kingdom25.9%
Germany4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hospice audience in Germany is strongest.

Fig. 05

Top regions by affinity

Hospice fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~50K1.23×
02Thüringen~10K1.14×
03Brandenburg~10K1.10×
04Nordrhein-Westfalen~90K1.04×
05Rheinland-Pfalz~20K1.03×
06Sachsen~20K1.02×
07Hessen~30K1.00×
08Schleswig-Holstein~10K0.98×
09Hamburg~9K0.98×
10Baden-Württemberg~50K0.97×
11Sachsen-Anhalt~10K0.97×
12Mecklenburg-Vorpommern~7K0.97×
13Berlin~20K0.95×
14Saarland~4K0.94×
15Bremen~3K0.87×
16Bayern~50K0.85×
Fig. 06

Affinity by region

Affinity by region — Hospice, Germany
0.85×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hospice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hospice audience
#·InterestCategoryAffinity×
01Home careHealth14.11×
02AaliyahMusic & Radio14.11×
03Sister ActMovies & TV14.11×
04Elderly careHealth13.04×
05David Copperfield (illusionist)Movies & TV12.98×
06Retirement communityKids & Family12.88×
07Agnetha FältskogMusic & Radio10.75×
08Giannis AntetokounmpoSports10.53×
09Retirement homeHome & Garden9.04×
10OncologyHealth8.66×
11Michael Patrick KellyMusic & Radio6.40×
12VolunteeringPolitics & Society3.56×
13FocusNews3.41×
14Roland KaiserMusic & Radio3.40×
15Sarah ConnorMusic & Radio3.33×
16TagesschauMovies & TV3.06×
17HugendubelShopping2.99×
18Müller (company)Food & Beverages2.88×
19Netto Marken-DiscountShopping2.05×
20PetsPets & Animals1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hospice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hospice audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.06×
Community OrientationOPEN1.96×
MindfulnessBALANCE1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hospice audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.48×
Price SensitivityPREMIUM0.78×
Design AffinityPREMIUM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hospice have in Germany?

Hospice has an estimated audience of 387,086 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Hospice fans?

73.1% of Hospice fans are female, 26.9% are male, with an average age of 42.8 years.

03

Which brands do Hospice fans like most?

Hospice fans show strongest brand affinity for Retirement community (12.88×), Tagesschau (3.06×), and Elderly care (13.04×) over the country average.

04

Where do Hospice fans live in Germany?

Hospice fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Hospice fans also like?

Beyond Hospice itself, the audience over-indexes on Tagesschau (3.06×), Elderly care (13.04×), Home care (14.11×), and Müller (company) (2.88×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Hospice audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hospice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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