Hospice Audience in Germany
Hospice has an estimated audience of 387,086 people in Germany. 73.1% are female, 26.9% are male, average age 42.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Western Union, Satire, German television comedy, Retirement community, Real property.
The average Hospice fan in Germany is 42.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Western Union, Satire, German television comedy, with strongest over-indexing on Western Union (12.51× the country average). Demographically, the Hospice audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Family Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Hospice fans
| Metric | Value |
|---|---|
| Female | 73.1% |
| Male | 26.9% |
| Average age | 42.8 |
| Estimated audience size | 387,086 |
Audience persona
The typical Hospice fan in Germany is more female, around 42.8 years old, with strong Family Orientation tendencies and a notable affinity for Western Union.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 91,327 | 1.08× |
| Bayern | 53,587 | 0.86× |
| Baden-Württemberg | 52,100 | 0.99× |
| Niedersachsen | 46,555 | 1.24× |
| Hessen | 30,840 | 1.05× |
| Rheinland-Pfalz | 20,511 | 1.06× |
| Sachsen | 19,808 | 1.04× |
| Berlin | 16,956 | 0.98× |
| Schleswig-Holstein | 13,401 | 0.96× |
| Brandenburg | 13,202 | 1.1× |
| Thüringen | 11,129 | 1.13× |
| Sachsen-Anhalt | 9,184 | 0.92× |
| Hamburg | 8,635 | 0.99× |
| Mecklenburg-Vorpommern | 6,735 | 0.91× |
| Saarland | 4,175 | 0.88× |
| Bremen | 2,731 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Western Union | 12.51× | Business & Career |
| Satire | 7.23× | Literature |
| German television comedy | 9.06× | Movies & TV |
| Retirement community | 12.04× | Kids & Family |
| Real property | 6.82× | Home & Garden |
| Focus | 4.38× | News |
| Image scanner | 12.86× | Technology & Electronics |
| Elderly care | 10.17× | Health |
| Anna-Maria Zimmermann | 7.63× | Music & Radio |
| Pets | 1.82× | Pets & Animals |
| Italo disco | 8.52× | Music & Radio |
| Aaliyah | 14.11× | Music & Radio |
| Roland Kaiser | 3.26× | Music & Radio |
| Dieter Bohlen | 4.33× | Music & Radio |
| Cat food | 3.25× | Pets & Animals |
| Matthias Reim | 5.27× | Music & Radio |
| Westdeutscher Rundfunk | 3.21× | Movies & TV |
| Allgäu | 5.12× | Travel & Leisure |
| David Copperfield (illusionist) | 12.68× | Movies & TV |
| Sister Act | 14.11× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 2.54 |
| Pet Ownership | JOY | 2 |
| Healthy Lifestyle | BALANCE | 1.53 |
| Mindfulness | BALANCE | 1.45 |
| LGBTQ+ Identity | OPEN | 1.39 |
| Community Orientation | OPEN | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.4% |
| United Kingdom | 25.9% |
| Germany | 4.5% |
See Hospice audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Hospice have in Germany?
Hospice has an estimated audience of 387,086 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hospice fans?
73.1% of Hospice fans are female, 26.9% are male, with an average age of 42.8 years.
Which brands do Hospice fans like most?
Hospice fans show strongest brand affinity for Western Union (12.51×), Satire (7.23×), and German television comedy (9.06×) over the country average.
Where do Hospice fans live in Germany?
Hospice fans in Germany are most concentrated in Nordrhein-Westfalen (reach 91,327), Bayern (reach 53,587), and Baden-Württemberg (reach 52,100). These three regions account for the largest share of the active audience.
What other brands do Hospice fans also like?
Beyond Hospice itself, the audience over-indexes on Satire (7.23×), German television comedy (9.06×), Retirement community (12.04×), and Real property (6.82×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hospice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.