A data profile of the people who buy, follow and care about Hospice in United States — modelled from more than twelve digital signal sources. Hospice has an estimated audience of 3,550,281 people in United States.
Hospice has an estimated audience of 3,550,281 people in United States. 77.1% are female, 22.9% are male, average age 48.0. Top brand affinities: Elderly care, Nonprofit organization, Charitable organization, Pharmacy, Health care.
Top brand affinities include Elderly care, Nonprofit organization, Charitable organization, with strongest over-indexing on Elderly care (9.89× the country average).
Demographically, the Hospice audience skews more female with an average age of 48.0, and over-indexes on personality traits such as Family Orientation, Community Orientation.
The typical Hospice fan in United States is more female, around 48.0 years old, with strong Family Orientation tendencies and a notable affinity for Elderly care.
The key figures that characterise the Hospice profile in United States.
77.1% are female, 22.9% are male, average age 48.0.
| Metric | Value |
|---|---|
| Female | 77.1% |
| Male | 22.9% |
| Average age | 48.0 |
| Estimated audience size | 3,550,281 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 9% | |
| 30-39 | 14% | |
| 40-49 | 25% | |
| 50+ | 44% |
of the worldwide Hospice audience comes from United States.
| Country | Share |
|---|---|
| United States | 41.4% |
| United Kingdom | 25.9% |
| Germany | 4.5% |
The strongest cross-interests of the Hospice audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Elderly care | Health | 9.89× | ||
| 02 | Retirement community | Kids & Family | 4.16× | ||
| 03 | Retirement planning | Business & Career | 4.08× | ||
| 04 | Charitable organization | Politics & Society | 3.37× | ||
| 05 | Pharmacy | Business & Career | 3.00× | ||
| 06 | Retirement | Business & Career | 2.92× | ||
| 07 | Microwave oven | Home & Garden | 2.79× | ||
| 08 | Health insurance | Business & Career | 2.74× | ||
| 09 | Veterinary medicine | Business & Career | 2.65× | ||
| 10 | Nonprofit organization | Politics & Society | 2.48× | ||
| 11 | Hardware store | Home & Garden | 2.48× | ||
| 12 | Real property | Home & Garden | 2.35× | ||
| 13 | Discount stores | Shopping | 2.28× | ||
| 14 | Nostalgia | Home & Garden | 2.24× | ||
| 15 | Genetics | Kids & Family | 2.23× | ||
| 16 | Tradition | Politics & Society | 2.05× | ||
| 17 | Health care | Business & Career | 1.83× | ||
| 18 | Internet & Social Media | 1.73× | |||
| 19 | Dollar General | Shopping | 1.69× | ||
| 20 | Internet & Social Media | 1.60× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 3.28× | |
| Community Orientation | OPEN | 2.67× | |
| Patriotism | CONSERVATISM | 2.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.63× | |
| Early Adopter Mentality | POWER | 0.73× | |
| Extroversion | THRILL | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Hospice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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