Integrated circuit Audience in Germany

Integrated circuit has an estimated audience of 275,066 people in Germany. 31.3% are female, 68.7% are male, average age 37.8. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Unique Gifts, Haberler, Gauri Khan, Birthday Gifts, Christmas Gift.
The average Integrated circuit fan in Germany is 37.8 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Unique Gifts, Haberler, Gauri Khan, with strongest over-indexing on Unique Gifts (2.08× the country average). Demographically, the Integrated circuit audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Integrated circuit fans
| Metric | Value |
|---|---|
| Female | 31.3% |
| Male | 68.7% |
| Average age | 37.8 |
| Estimated audience size | 275,066 |
Audience persona
The typical Integrated circuit fan in Germany is more male, around 37.8 years old, with strong Need for Security tendencies and a notable affinity for Unique Gifts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 62,510 | 1.41× |
| Baden-Württemberg | 49,822 | 1.33× |
| Nordrhein-Westfalen | 46,203 | 0.77× |
| Hessen | 33,547 | 1.6× |
| Berlin | 18,029 | 1.47× |
| Niedersachsen | 17,202 | 0.64× |
| Sachsen | 15,634 | 1.16× |
| Rheinland-Pfalz | 9,926 | 0.72× |
| Schleswig-Holstein | 6,650 | 0.67× |
| Thüringen | 5,955 | 0.85× |
| Brandenburg | 5,843 | 0.68× |
| Hamburg | 5,769 | 0.93× |
| Sachsen-Anhalt | 5,408 | 0.76× |
| Mecklenburg-Vorpommern | 4,494 | 0.86× |
| Saarland | 4,467 | 1.32× |
| Bremen | 4,457 | 1.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Unique Gifts | 2.08× | Shopping |
| Haberler | 1.86× | News |
| Gauri Khan | 14.19× | Movies & TV |
| Birthday Gifts | 1.97× | Kids & Family |
| Christmas Gift | 1.76× | Kids & Family |
| Erasmus+ | 5.99× | Business & Career |
| Loincloth | 2.37× | Fashion & Accessoires |
| Esra Erol | 4.46× | Movies & TV |
| Coachella, California | 10.64× | Travel & Leisure |
| Israel | 1.51× | Travel & Leisure |
| Stucco | 2× | Home & Garden |
| Icon (magazine) | 1.63× | Arts & Culture |
| Hundertwasserhaus | 3.14× | Travel & Leisure |
| Irish Ferries | 5.5× | Cars & Mobility |
| myDealZ | 1.51× | Shopping |
| Fatteh | 5.4× | Food & Beverages |
| Godzilla (1954 film) | 2.35× | Movies & TV |
| Emperor Entertainment Group | 1.77× | Business & Career |
| Hostelworld | 2.8× | Travel & Leisure |
| Jaguar F-Pace | 2.9× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.89 |
| Patriotism | CONSERVATISM | 1.43 |
| Early Adopter Mentality | POWER | 1.4 |
| Pet Ownership | JOY | 1.28 |
| Career Orientation | POWER | 1.27 |
| Convenience Orientation | PREMIUM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.1% |
| Brazil | 11.6% |
| Italy | 7.1% |
See Integrated circuit audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Integrated circuit have in Germany?
Integrated circuit has an estimated audience of 275,066 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Integrated circuit fans?
31.3% of Integrated circuit fans are female, 68.7% are male, with an average age of 37.8 years.
Which brands do Integrated circuit fans like most?
Integrated circuit fans show strongest brand affinity for Unique Gifts (2.08×), Haberler (1.86×), and Gauri Khan (14.19×) over the country average.
Where do Integrated circuit fans live in Germany?
Integrated circuit fans in Germany are most concentrated in Bayern (reach 62,510), Baden-Württemberg (reach 49,822), and Nordrhein-Westfalen (reach 46,203). These three regions account for the largest share of the active audience.
What other brands do Integrated circuit fans also like?
Beyond Integrated circuit itself, the audience over-indexes on Haberler (1.86×), Gauri Khan (14.19×), Birthday Gifts (1.97×), and Christmas Gift (1.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Integrated circuit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.