Intercity-Express Audience in Germany

Intercity-Express logo

Intercity-Express has an estimated audience of 252,733 people in Germany. 57.7% are female, 42.3% are male, average age 38.6. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Home Office, Free University of Berlin, Capannelle Racecourse, San Pellegrino, Vijesti.ba.

The average Intercity-Express fan in Germany is 38.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Home Office, Free University of Berlin, Capannelle Racecourse, with strongest over-indexing on Home Office (1.53× the country average). Demographically, the Intercity-Express audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Family Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Brand · Subtype: Public transport

Demographics of Intercity-Express fans

Demographic split for Intercity-Express audience in Germany
MetricValue
Female57.7%
Male42.3%
Average age38.6
Estimated audience size252,733

Audience persona

The typical Intercity-Express fan in Germany is more female, around 38.6 years old, with strong Family Orientation tendencies and a notable affinity for Home Office.

Top regions in Germany

Top regions ranked by reach for Intercity-Express in Germany
RegionReachAffinity
Nordrhein-Westfalen49,7980.9×
Niedersachsen28,6851.17×
Bayern21,6080.53×
Baden-Württemberg18,8280.55×
Berlin14,4291.28×
Hessen13,9910.73×
Sachsen13,6931.1×
Brandenburg12,0381.54×
Schleswig-Holstein10,6001.17×
Hamburg9,4451.65×
Rheinland-Pfalz8,4430.67×
Sachsen-Anhalt6,8601.05×
Mecklenburg-Vorpommern5,8371.21×
Thüringen5,7540.89×
Bremen2,6811.24×
Saarland1,0230.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Intercity-Express audience
BrandAffinityCategory
Home Office1.53×Business & Career
Free University of Berlin1.62×Business & Career
Capannelle Racecourse33.33×Sports
San Pellegrino2.17×Food & Beverages
Vijesti.ba1.54×News
Yves Klein1.53×Fashion & Accessoires
JDM Cars1.51×Cars & Mobility
Hollister, California1.68×Travel & Leisure
JD Institute of Fashion Technology1.54×Business & Career
Treviso1.63×Travel & Leisure
Cachaça1.5×Food & Beverages
Chachapoyas, Peru1.51×Travel & Leisure
Cacciucco1.79×Food & Beverages
Greek numerals1.57×Politics & Society
Cacique2.03×Food & Beverages
Cachoeira1.66×Travel & Leisure
Alexandre Desplat1.64×Music & Radio
Janet Evanovich1.52×Literature
The Spinners (American R&B group)1.56×Music & Radio
Indus Valley School of Art and Architecture2.04×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Intercity-Express audience
TraitClusterScore
Family OrientationCONSERVATISM1.36
IndulgenceJOY1.28
PatriotismCONSERVATISM1.21
Need for SecurityCONSERVATISM1.2
Healthy LifestyleBALANCE1.14
TraditionCONSERVATISM1.12

Worldwide distribution

Worldwide audience distribution share by country for Intercity-Express
CountryShare
Germany57.3%
South Africa24.3%
Austria5.6%

See Intercity-Express audiences in other countries

More Public transport audiences in Germany

Frequently asked questions

How many fans does Intercity-Express have in Germany?

Intercity-Express has an estimated audience of 252,733 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

What is the gender split and age of Intercity-Express fans?

57.7% of Intercity-Express fans are female, 42.3% are male, with an average age of 38.6 years.

Which brands do Intercity-Express fans like most?

Intercity-Express fans show strongest brand affinity for Home Office (1.53×), Free University of Berlin (1.62×), and Capannelle Racecourse (33.33×) over the country average.

Where do Intercity-Express fans live in Germany?

Intercity-Express fans in Germany are most concentrated in Nordrhein-Westfalen (reach 49,798), Niedersachsen (reach 28,685), and Bayern (reach 21,608). These three regions account for the largest share of the active audience.

What other brands do Intercity-Express fans also like?

Beyond Intercity-Express itself, the audience over-indexes on Free University of Berlin (1.62×), Capannelle Racecourse (33.33×), San Pellegrino (2.17×), and Vijesti.ba (1.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Intercity-Express. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.