Kickers Offenbach Audience in Germany
Kickers Offenbach has an estimated audience of 370,507 people in Germany. 24.3% are female, 75.7% are male, average age 29.3. Top regions: Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Home Office, Progressive rock, Litter box, VfL Wolfsburg, Time (magazine).
The average Kickers Offenbach fan in Germany is 29.3 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Home Office, Progressive rock, Litter box, with strongest over-indexing on Home Office (1.72× the country average). Demographically, the Kickers Offenbach audience skews more male with an average age of 29.3, and over-indexes on personality traits such as Individualism, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Kickers Offenbach fans
| Metric | Value |
|---|---|
| Female | 24.3% |
| Male | 75.7% |
| Average age | 29.3 |
| Estimated audience size | 370,507 |
Audience persona
The typical Kickers Offenbach fan in Germany is more male, around 29.3 years old, with strong Individualism tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 238,487 | 8.45× |
| Nordrhein-Westfalen | 42,346 | 0.52× |
| Baden-Württemberg | 38,560 | 0.76× |
| Bayern | 34,361 | 0.58× |
| Rheinland-Pfalz | 18,430 | 0.99× |
| Niedersachsen | 13,597 | 0.38× |
| Sachsen-Anhalt | 8,349 | 0.87× |
| Sachsen | 7,600 | 0.42× |
| Berlin | 6,009 | 0.36× |
| Schleswig-Holstein | 5,054 | 0.38× |
| Thüringen | 3,608 | 0.38× |
| Hamburg | 3,266 | 0.39× |
| Saarland | 3,251 | 0.71× |
| Brandenburg | 3,015 | 0.26× |
| Mecklenburg-Vorpommern | 2,066 | 0.29× |
| Bremen | 788 | 0.25× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 1.72× | Business & Career |
| Progressive rock | 1.99× | Music & Radio |
| Litter box | 1.58× | Pets & Animals |
| VfL Wolfsburg | 2.1× | Sports |
| Time (magazine) | 2.1× | News |
| Hebe | 2.81× | Home & Garden |
| Mohamed Salah | 1.97× | Sports |
| Davos | 3.43× | Travel & Leisure |
| Mackenzie Foy | 2.21× | Fashion & Accessoires |
| Islamism | 2.11× | Politics & Society |
| Braun Büffel | 3.23× | Fashion & Accessoires |
| Zamalek SC | 2.12× | Sports |
| Dental hygienist | 1.98× | Health |
| Go for It (film) | 2.59× | Movies & TV |
| Filmweb | 2.59× | Movies & TV |
| Assetto Corsa | 1.69× | Games |
| Cinema City | 5.97× | Movies & TV |
| Assassin's Creed II | 1.56× | Games |
| The Ocean Race | 2.27× | Sports |
| Epistle of Jude | 1.62× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.58 |
| Convenience Orientation | PREMIUM | 1.49 |
| Community Orientation | OPEN | 1.23 |
| Patriotism | CONSERVATISM | 1.21 |
| Extroversion | THRILL | 1.12 |
| Family Orientation | CONSERVATISM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 79.8% |
| France | 8.7% |
| United States | 1.0% |
See Kickers Offenbach audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Kickers Offenbach have in Germany?
Kickers Offenbach has an estimated audience of 370,507 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.
What is the gender split and age of Kickers Offenbach fans?
24.3% of Kickers Offenbach fans are female, 75.7% are male, with an average age of 29.3 years.
Which brands do Kickers Offenbach fans like most?
Kickers Offenbach fans show strongest brand affinity for Home Office (1.72×), Progressive rock (1.99×), and Litter box (1.58×) over the country average.
Where do Kickers Offenbach fans live in Germany?
Kickers Offenbach fans in Germany are most concentrated in Hessen (reach 238,487), Nordrhein-Westfalen (reach 42,346), and Baden-Württemberg (reach 38,560). These three regions account for the largest share of the active audience.
What other brands do Kickers Offenbach fans also like?
Beyond Kickers Offenbach itself, the audience over-indexes on Progressive rock (1.99×), Litter box (1.58×), VfL Wolfsburg (2.1×), and Time (magazine) (2.1×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kickers Offenbach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.