LA Galaxy Audience in Germany

LA Galaxy logo

LA Galaxy has an estimated audience of 385,761 people in Germany. 24.3% are female, 75.7% are male, average age 32.6. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Transfermarkt, Borussia Dortmund, Vincent Kompany, Serbian First League, Harry Kane.

The average LA Galaxy fan in Germany is 32.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Transfermarkt, Borussia Dortmund, Vincent Kompany, with strongest over-indexing on Transfermarkt (6.81× the country average). Demographically, the LA Galaxy audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of LA Galaxy fans

Demographic split for LA Galaxy audience in Germany
MetricValue
Female24.3%
Male75.7%
Average age32.6
Estimated audience size385,761

Audience persona

The typical LA Galaxy fan in Germany is more male, around 32.6 years old, with strong Patriotism tendencies and a notable affinity for Transfermarkt.

Top regions in Germany

Top regions ranked by reach for LA Galaxy in Germany
RegionReachAffinity
Nordrhein-Westfalen135,6811.61×
Baden-Württemberg49,9620.95×
Bayern49,2570.79×
Niedersachsen44,1931.18×
Hessen28,9730.99×
Rheinland-Pfalz18,8840.98×
Sachsen18,3030.97×
Berlin17,7511.03×
Schleswig-Holstein13,3660.96×
Brandenburg12,1831.02×
Sachsen-Anhalt9,992
Thüringen8,8630.9×
Hamburg8,5070.98×
Mecklenburg-Vorpommern6,5460.89×
Saarland4,1290.87×
Bremen2,9340.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for LA Galaxy audience
BrandAffinityCategory
Transfermarkt6.81×Sports
Borussia Dortmund2.62×Sports
Vincent Kompany11.34×Sports
Serbian First League46.56×Sports
Harry Kane8.32×Sports
Transport3.93×Cars & Mobility
SV Werder Bremen3.47×Sports
Paris Saint-Germain7.01×Sports
Outdoor recreation2.11×Sports
FIFA World Cup2.63×Sports
Tottenham Hotspur F.C.6.35×Sports
UEFA Nations League6.44×Sports
Sports1.91×Sports
UEFA Champions League2.5×Sports
Team sport3.52×Sports
Tipico3.64×Games
RB Leipzig3.82×Sports
FIFA Club World Cup7.84×Sports
Telegram4.39×Internet & Social Media
Atlético Madrid7.88×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by LA Galaxy audience
TraitClusterScore
PatriotismCONSERVATISM1.49
Early Adopter MentalityPOWER1.42
SpiritualityBALANCE1.24
TraditionCONSERVATISM1.21
Social Media UsageJOY1.2
Price SensitivityPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for LA Galaxy
CountryShare
United States29.5%
Mexico6.3%
United Kingdom6.1%

See LA Galaxy audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does LA Galaxy have in Germany?

LA Galaxy has an estimated audience of 385,761 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of LA Galaxy fans?

24.3% of LA Galaxy fans are female, 75.7% are male, with an average age of 32.6 years.

Which brands do LA Galaxy fans like most?

LA Galaxy fans show strongest brand affinity for Transfermarkt (6.81×), Borussia Dortmund (2.62×), and Vincent Kompany (11.34×) over the country average.

Where do LA Galaxy fans live in Germany?

LA Galaxy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 135,681), Baden-Württemberg (reach 49,962), and Bayern (reach 49,257). These three regions account for the largest share of the active audience.

What other brands do LA Galaxy fans also like?

Beyond LA Galaxy itself, the audience over-indexes on Borussia Dortmund (2.62×), Vincent Kompany (11.34×), Serbian First League (46.56×), and Harry Kane (8.32×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for LA Galaxy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.