Lena Oberdorf Audience in Germany
Lena Oberdorf has an estimated audience of 1,322,941 people in Germany. 32.7% are female, 67.3% are male, average age 35.3. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Litter box, Cosenza Calcio, Progressive rock, Home Office, Alaska.
The average Lena Oberdorf fan in Germany is 35.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Litter box, Cosenza Calcio, Progressive rock, with strongest over-indexing on Litter box (1.94× the country average). Demographically, the Lena Oberdorf audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Lena Oberdorf fans
| Metric | Value |
|---|---|
| Female | 32.7% |
| Male | 67.3% |
| Average age | 35.3 |
| Estimated audience size | 1,322,941 |
Audience persona
The typical Lena Oberdorf fan in Germany is more male, around 35.3 years old, with strong Patriotism tendencies and a notable affinity for Litter box.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 308,738 | 1.07× |
| Bayern | 232,086 | 1.09× |
| Niedersachsen | 179,673 | 1.4× |
| Baden-Württemberg | 177,965 | 0.99× |
| Hessen | 88,027 | 0.87× |
| Rheinland-Pfalz | 68,519 | 1.03× |
| Berlin | 59,769 | 1.01× |
| Sachsen | 51,241 | 0.79× |
| Schleswig-Holstein | 48,086 | 1.01× |
| Brandenburg | 32,686 | 0.8× |
| Sachsen-Anhalt | 26,946 | 0.79× |
| Thüringen | 26,828 | 0.8× |
| Hamburg | 26,503 | 0.89× |
| Mecklenburg-Vorpommern | 22,563 | 0.89× |
| Bremen | 19,818 | 1.75× |
| Saarland | 13,458 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Litter box | 1.94× | Pets & Animals |
| Cosenza Calcio | 23.73× | Sports |
| Progressive rock | 2.26× | Music & Radio |
| Home Office | 1.63× | Business & Career |
| Alaska | 3.75× | Travel & Leisure |
| Google Analytics | 2.48× | Internet & Social Media |
| VfL Wolfsburg | 1.61× | Sports |
| Emperor Entertainment Group | 3.58× | Business & Career |
| Loincloth | 2.7× | Fashion & Accessoires |
| Bully (2011 film) | 5.47× | Movies & TV |
| Buddy – The Buddy Holly Story | 4.27× | Music & Radio |
| Hebe | 3.87× | Home & Garden |
| Noodle (Gorillaz) | 2.5× | Music & Radio |
| Golden Gate | 4.3× | Games |
| Sailor | 3.71× | Travel & Leisure |
| Jura Mountains | 3.99× | Travel & Leisure |
| Matala, Crete | 6.71× | Travel & Leisure |
| Mackenzie Foy | 3.67× | Fashion & Accessoires |
| Tuscany | 3.15× | Travel & Leisure |
| Carrie (novel) | 3.78× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.22 |
| Sports Activity | POWER | 1.15 |
| Travelling | THRILL | 1.01 |
| Spirituality | BALANCE | 1 |
| Early Adopter Mentality | POWER | 1 |
| Healthy Lifestyle | BALANCE | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 82.7% |
| Switzerland | 2.7% |
| Austria | 2.4% |
See Lena Oberdorf audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Lena Oberdorf have in Germany?
Lena Oberdorf has an estimated audience of 1,322,941 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Lena Oberdorf fans?
32.7% of Lena Oberdorf fans are female, 67.3% are male, with an average age of 35.3 years.
Which brands do Lena Oberdorf fans like most?
Lena Oberdorf fans show strongest brand affinity for Litter box (1.94×), Cosenza Calcio (23.73×), and Progressive rock (2.26×) over the country average.
Where do Lena Oberdorf fans live in Germany?
Lena Oberdorf fans in Germany are most concentrated in Nordrhein-Westfalen (reach 308,738), Bayern (reach 232,086), and Niedersachsen (reach 179,673). These three regions account for the largest share of the active audience.
What other brands do Lena Oberdorf fans also like?
Beyond Lena Oberdorf itself, the audience over-indexes on Cosenza Calcio (23.73×), Progressive rock (2.26×), Home Office (1.63×), and Alaska (3.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Lena Oberdorf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.