Rascasse Audience Intelligence

LGBT rights by country or territory Audience in Germany

A data profile of the people who buy, follow and care about LGBT rights by country or territory in Germany — modelled from more than twelve digital signal sources. LGBT rights by country or territory has an estimated audience of 473,974 people in Germany.

#4808among Topic in Germany#582in Politics & Society

The average LGBT rights by country or territory fan in Germany is 29.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Telegram, Ramadan (calendar month), Love Actually, with strongest over-indexing on Telegram (19.15× the country average).

Demographically, the LGBT rights by country or territory audience skews more female with an average age of 29.2, and over-indexes on personality traits such as Convenience Orientation, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical LGBT rights by country or territory fan in Germany is more female, around 29.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Telegram.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the LGBT rights by country or territory profile in Germany.

Audience size
474K
in Germany
Gender
59.2%♀
40.8% male
Age
29.2
average years
Country rank
#12279
Topic in Germany
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of LGBT rights by country or territory fans

59.2% are female, 40.8% are male, average age 29.2.

Fig. 02

Gender split

59.2%
Female
40.8%
Male
Demographic split for LGBT rights by country or territory audience in Germany
MetricValue
Female59.2%
Male40.8%
Average age29.2
Estimated audience size473,974
Fig. 03

Age distribution

Ø 29.2
average years
Age distribution of the LGBT rights by country or territory audience in Germany
Age bracketShare%
16-1948%
20-2923%
30-3914%
40-4910%
50+5%
Fig. 04

Worldwide distribution

6.1%

of the worldwide LGBT rights by country or territory audience comes from Germany.

Worldwide audience distribution share by country for LGBT rights by country or territory
CountryShare
United States41.5%
Italy7.1%
Brazil6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the LGBT rights by country or territory audience in Germany is strongest.

Fig. 05

Top regions by affinity

LGBT rights by country or territory fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~6K1.48×
02Saarland~7K1.25×
03Thüringen~10K1.06×
04Sachsen-Anhalt~10K1.04×
05Brandenburg~10K1.00×
06Mecklenburg-Vorpommern~9K0.99×
07Schleswig-Holstein~20K0.96×
08Hamburg~10K0.96×
09Bayern~70K0.94×
10Rheinland-Pfalz~20K0.94×
11Sachsen~20K0.92×
12Berlin~20K0.90×
13Niedersachsen~40K0.87×
14Baden-Württemberg~60K0.86×
15Hessen~30K0.86×
16Nordrhein-Westfalen~80K0.77×
Fig. 06

Affinity by region

Affinity by region — LGBT rights by country or territory, Germany
0.77×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the LGBT rights by country or territory audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for LGBT rights by country or territory audience
#·InterestCategoryAffinity×
01Same-sex marriageKids & Family40.36×
02Climate engineeringBusiness & Career31.65×
03Tibetan BuddhismPolitics & Society29.56×
04Scotland national football teamSports29.36×
05Ramadan (calendar month)Politics & Society28.70×
06World Economic ForumPolitics & Society28.32×
07Sustainable businessBusiness & Career25.07×
08Ukraine national football teamSports20.86×
09Love ActuallyMovies & TV20.00×
10Earth DayPolitics & Society20.00×
11Wales national football teamSports20.00×
12TelegramInternet & Social Media19.15×
13TrelloInternet & Social Media17.01×
14Dropbox (service)Technology & Electronics16.97×
15Small Business AdministrationBusiness & Career15.66×
16TransgenderismPolitics & Society15.29×
17Sustainable consumptionFood & Beverages13.97×
18New Year's EveHome & Garden13.71×
19Sunday BrunchKids & Family10.44×
20FundraisingBusiness & Career8.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the LGBT rights by country or territory audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by LGBT rights by country or territory audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.34×
Social Media UsageJOY2.30×
Community OrientationOPEN2.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by LGBT rights by country or territory audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.79×
IndulgenceJOY0.90×
Healthy LifestyleBALANCE0.99×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does LGBT rights by country or territory have in Germany?

LGBT rights by country or territory has an estimated audience of 473,974 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of LGBT rights by country or territory fans?

59.2% of LGBT rights by country or territory fans are female, 40.8% are male, with an average age of 29.2 years.

03

Which brands do LGBT rights by country or territory fans like most?

LGBT rights by country or territory fans show strongest brand affinity for Telegram (19.15×), Ramadan (calendar month) (28.7×), and Love Actually (20×) over the country average.

04

Where do LGBT rights by country or territory fans live in Germany?

LGBT rights by country or territory fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do LGBT rights by country or territory fans also like?

Beyond LGBT rights by country or territory itself, the audience over-indexes on Ramadan (calendar month) (28.7×), Love Actually (20×), Same-sex marriage (40.36×), and Dropbox (service) (16.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in Germany

See LGBT rights by country or territory audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for LGBT rights by country or territory. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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