Maira Rothe Audience in Germany

Maira Rothe has an estimated audience of 263,642 people in Germany. 56.6% are female, 43.4% are male, average age 40.6. Top regions: Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities: Pillow, Snow White (Fables), Israel, Esra Erol, Loincloth.
The average Maira Rothe fan in Germany is 40.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities include Pillow, Snow White (Fables), Israel, with strongest over-indexing on Pillow (26.38× the country average). Demographically, the Maira Rothe audience skews more female with an average age of 40.6, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Maira Rothe fans
| Metric | Value |
|---|---|
| Female | 56.6% |
| Male | 43.4% |
| Average age | 40.6 |
| Estimated audience size | 263,642 |
Audience persona
The typical Maira Rothe fan in Germany is more female, around 40.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Pillow.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 40,275 | 0.7× |
| Sachsen | 39,115 | 3.03× |
| Bayern | 27,303 | 0.64× |
| Niedersachsen | 19,328 | 0.75× |
| Baden-Württemberg | 18,784 | 0.52× |
| Sachsen-Anhalt | 16,712 | 2.45× |
| Hessen | 13,487 | 0.67× |
| Rheinland-Pfalz | 9,685 | 0.73× |
| Berlin | 9,648 | 0.82× |
| Brandenburg | 9,115 | 1.11× |
| Thüringen | 7,856 | 1.17× |
| Schleswig-Holstein | 7,263 | 0.77× |
| Mecklenburg-Vorpommern | 4,125 | 0.82× |
| Hamburg | 3,463 | 0.58× |
| Saarland | 2,303 | 0.71× |
| Bremen | 1,179 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 26.38× | Home & Garden |
| Snow White (Fables) | 2.05× | Literature |
| Israel | 1.63× | Travel & Leisure |
| Esra Erol | 3.46× | Movies & TV |
| Loincloth | 1.6× | Fashion & Accessoires |
| Volvo V60 | 2.46× | Cars & Mobility |
| Oral, Kazakhstan | 4.1× | Travel & Leisure |
| Zagreb | 1.93× | Travel & Leisure |
| Emperor Entertainment Group | 1.77× | Business & Career |
| Inha University | 7.68× | Business & Career |
| Samanyolu Haber | 1.82× | Movies & TV |
| Keeper (password manager) | 1.63× | Technology & Electronics |
| Medieval fantasy | 4.15× | Literature |
| Competitive dance | 2.03× | Sports |
| Buying a House | 2.21× | Home & Garden |
| The Journey (1959 film) | 5.16× | Movies & TV |
| Hobby Lobby | 2.35× | Home & Garden |
| Homesteading | 2.18× | Home & Garden |
| Hachis Parmentier | 4.21× | Food & Beverages |
| Phil Campbell (musician) | 1.69× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.64 |
| Tradition | CONSERVATISM | 1.13 |
| Community Orientation | OPEN | 1.09 |
| Patriotism | CONSERVATISM | 1.08 |
| Indulgence | JOY | 1.06 |
| Pet Ownership | JOY | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 93.9% |
| Austria | 1.6% |
| Switzerland | 1.2% |
See Maira Rothe audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Simone Thomalla (3,912,773)
- Esther Sedlaczek (3,354,593)
- Simone Ballack (3,287,869)
Frequently asked questions
How many fans does Maira Rothe have in Germany?
Maira Rothe has an estimated audience of 263,642 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen.
What is the gender split and age of Maira Rothe fans?
56.6% of Maira Rothe fans are female, 43.4% are male, with an average age of 40.6 years.
Which brands do Maira Rothe fans like most?
Maira Rothe fans show strongest brand affinity for Pillow (26.38×), Snow White (Fables) (2.05×), and Israel (1.63×) over the country average.
Where do Maira Rothe fans live in Germany?
Maira Rothe fans in Germany are most concentrated in Nordrhein-Westfalen (reach 40,275), Sachsen (reach 39,115), and Bayern (reach 27,303). These three regions account for the largest share of the active audience.
What other brands do Maira Rothe fans also like?
Beyond Maira Rothe itself, the audience over-indexes on Snow White (Fables) (2.05×), Israel (1.63×), Esra Erol (3.46×), and Loincloth (1.6×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Maira Rothe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.