Maira Rothe Audience in Germany

Maira Rothe has an estimated audience of 263,642 people in Germany. 56.6% are female, 43.4% are male, average age 40.6. Top regions: Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities: Weather forecasting, Satire, German television comedy, Love Actually, Tagesschau.

The average Maira Rothe fan in Germany is 40.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities include Weather forecasting, Satire, German television comedy, with strongest over-indexing on Weather forecasting (26.38× the country average). Demographically, the Maira Rothe audience skews more female with an average age of 40.6, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Maira Rothe fans

Demographic split for Maira Rothe audience in Germany
MetricValue
Female56.6%
Male43.4%
Average age40.6
Estimated audience size263,642

Audience persona

The typical Maira Rothe fan in Germany is more female, around 40.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Weather forecasting.

Top regions in Germany

Top regions ranked by reach for Maira Rothe in Germany
RegionReachAffinity
Nordrhein-Westfalen40,2750.7×
Sachsen39,1153.03×
Bayern27,3030.64×
Niedersachsen19,3280.75×
Baden-Württemberg18,7840.52×
Sachsen-Anhalt16,7122.45×
Hessen13,4870.67×
Rheinland-Pfalz9,6850.73×
Berlin9,6480.82×
Brandenburg9,1151.11×
Thüringen7,8561.17×
Schleswig-Holstein7,2630.77×
Mecklenburg-Vorpommern4,1250.82×
Hamburg3,4630.58×
Saarland2,3030.71×
Bremen1,1790.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Maira Rothe audience
BrandAffinityCategory
Weather forecasting26.38×Home & Garden
Satire6.89×Literature
German television comedy6.72×Movies & TV
Love Actually7.62×Movies & TV
Tagesschau1.96×Movies & TV
Felix Baumgartner4.18×Sports
RTL Television2.98×Movies & TV
Pets1.63×Pets & Animals
Wetter.com2.05×Home & Garden
Country rap4.81×Music & Radio
Small Business Administration7.68×Business & Career
Western Union3.19×Business & Career
Freeware2.07×Technology & Electronics
Automobiles1.55×Cars & Mobility
Storm of Love2.76×Movies & TV
Eintracht Frankfurt1.77×Sports
Westdeutscher Rundfunk2.5×Movies & TV
Weather3.11×Home & Garden
Allgäu3.83×Travel & Leisure
Focus2.32×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Maira Rothe audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.64
TraditionCONSERVATISM1.13
Community OrientationOPEN1.09
PatriotismCONSERVATISM1.08
IndulgenceJOY1.06
Pet OwnershipJOY1.05

Worldwide distribution

Worldwide audience distribution share by country for Maira Rothe
CountryShare
Germany93.9%
Austria1.6%
Switzerland1.2%

See Maira Rothe audiences in other countries

More TV personality audiences in Germany

Frequently asked questions

How many fans does Maira Rothe have in Germany?

Maira Rothe has an estimated audience of 263,642 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen.

What is the gender split and age of Maira Rothe fans?

56.6% of Maira Rothe fans are female, 43.4% are male, with an average age of 40.6 years.

Which brands do Maira Rothe fans like most?

Maira Rothe fans show strongest brand affinity for Weather forecasting (26.38×), Satire (6.89×), and German television comedy (6.72×) over the country average.

Where do Maira Rothe fans live in Germany?

Maira Rothe fans in Germany are most concentrated in Nordrhein-Westfalen (reach 40,275), Sachsen (reach 39,115), and Bayern (reach 27,303). These three regions account for the largest share of the active audience.

What other brands do Maira Rothe fans also like?

Beyond Maira Rothe itself, the audience over-indexes on Satire (6.89×), German television comedy (6.72×), Love Actually (7.62×), and Tagesschau (1.96×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Maira Rothe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.