A data profile of the people who buy, follow and care about Maira Rothe in Germany — modelled from more than twelve digital signal sources. Maira Rothe has an estimated audience of 278,205 people in Germany.
The average Maira Rothe fan in Germany is 41.2 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Sachsen, Bayern.
Top brand affinities include Weather forecasting, Tagesschau, Focus, with strongest over-indexing on Weather forecasting (38.15× the country average).
Demographically, the Maira Rothe audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Maira Rothe fan in Germany is more female, around 41.2 years old, with strong Patriotism tendencies and a notable affinity for Weather forecasting.
The key figures that characterise the Maira Rothe profile in Germany.
56.0% are female, 44.0% are male, average age 41.2.
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 41.2 |
| Estimated audience size | 278,205 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 25% | |
| 50+ | 21% |
of the worldwide Maira Rothe audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 93.7% |
| Austria | 1.6% |
| Switzerland | 1.2% |
Where the Maira Rothe audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~40K | 2.83× | |
| 02 | Sachsen-Anhalt | ~20K | 2.41× | |
| 03 | Thüringen | ~8K | 1.17× | |
| 04 | Brandenburg | ~9K | 1.12× | |
| 05 | Mecklenburg-Vorpommern | ~5K | 0.92× | |
| 06 | Schleswig-Holstein | ~8K | 0.79× | |
| 07 | Saarland | ~3K | 0.79× | |
| 08 | Berlin | ~9K | 0.78× | |
| 09 | Niedersachsen | ~20K | 0.77× | |
| 10 | Rheinland-Pfalz | ~10K | 0.77× | |
| 11 | Nordrhein-Westfalen | ~40K | 0.71× | |
| 12 | Hessen | ~10K | 0.68× | |
| 13 | Bremen | ~2K | 0.67× | |
| 14 | Bayern | ~30K | 0.64× | |
| 15 | Hamburg | ~4K | 0.62× | |
| 16 | Baden-Württemberg | ~20K | 0.59× |
The strongest cross-interests of the Maira Rothe audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Weather forecasting | Home & Garden | 38.15× | ||
| 02 | Earth Day | Politics & Society | 7.75× | ||
| 03 | Love Actually | Movies & TV | 7.49× | ||
| 04 | Small Business Administration | Business & Career | 7.35× | ||
| 05 | New Year's Eve | Home & Garden | 6.35× | ||
| 06 | Breakfast television | Movies & TV | 5.35× | ||
| 07 | Fundraising | Business & Career | 4.44× | ||
| 08 | Focus | News | 4.19× | ||
| 09 | Telegram | Internet & Social Media | 3.81× | ||
| 10 | Satire | Literature | 2.86× | ||
| 11 | MSN | News | 2.60× | ||
| 12 | Tagesschau | Movies & TV | 2.47× | ||
| 13 | Wetter.com | Home & Garden | 2.08× | ||
| 14 | Vacations | Travel & Leisure | 1.97× | ||
| 15 | Desserts | Food & Beverages | 1.83× | ||
| 16 | Nature | Home & Garden | 1.75× | ||
| 17 | Tattoos | Fashion & Accessoires | 1.71× | ||
| 18 | Müller (company) | Food & Beverages | 1.60× | ||
| 19 | Kaufland | Shopping | 1.55× | ||
| 20 | Politics | Politics & Society | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.55× | |
| Need for Security | CONSERVATISM | 1.46× | |
| Spirituality | BALANCE | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Design Affinity | PREMIUM | 0.75× | |
| Sustainability | BALANCE | 0.77× |
Maira Rothe has an estimated audience of 278,205 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen.
56.0% of Maira Rothe fans are female, 44.0% are male, with an average age of 41.2 years.
Maira Rothe fans show strongest brand affinity for Weather forecasting (38.15×), Tagesschau (2.47×), and Focus (4.19×) over the country average.
Maira Rothe fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Sachsen (reach ~40K), and Bayern (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Maira Rothe itself, the audience over-indexes on Tagesschau (2.47×), Focus (4.19×), Love Actually (7.49×), and Telegram (3.81×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Maira Rothe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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