Minden, Louisiana Audience in Germany
Minden, Louisiana has an estimated audience of 278,986 people in Germany. 49.6% are female, 50.4% are male, average age 38.6. Top brand affinities: In aller Freundschaft, Hannover 96, Bonprix, Opel Mokka, Vehicle insurance.
Top brand affinities include In aller Freundschaft, Hannover 96, Bonprix, with strongest over-indexing on In aller Freundschaft (3.73× the country average). Demographically, the Minden, Louisiana audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Need for Security, Convenience Orientation.
Category: Travel & Leisure · Type: POI · Subtype: Department store
Demographics of Minden, Louisiana fans
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 38.6 |
| Estimated audience size | 278,986 |
Audience persona
The typical Minden, Louisiana fan in Germany is balanced, around 38.6 years old, with strong Need for Security tendencies and a notable affinity for In aller Freundschaft.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| In aller Freundschaft | 3.73× | Movies & TV |
| Hannover 96 | 2.55× | Sports |
| Bonprix | 1.54× | Shopping |
| Opel Mokka | 3.74× | Cars & Mobility |
| Vehicle insurance | 1.81× | Cars & Mobility |
| André Rieu | 2.16× | Music & Radio |
| Nail salon | 1.71× | Beauty & Wellness |
| Motor oil | 2× | Cars & Mobility |
| Wizz Air | 2.05× | Travel & Leisure |
| Sausage | 1.86× | Food & Beverages |
| Artificial nails | 1.53× | Beauty & Wellness |
| Volkswagen Tiguan | 1.57× | Cars & Mobility |
| Volkswagen Caddy | 2.12× | Cars & Mobility |
| Handball-Bundesliga | 1.65× | Sports |
| Audi A6 | 1.56× | Cars & Mobility |
| SC Paderborn 07 | 1.93× | Sports |
| Weather forecasting | 1.66× | Home & Garden |
| Dacia Sandero | 1.61× | Cars & Mobility |
| Volkswagen Amarok | 2.5× | Cars & Mobility |
| Volkswagen Passat | 1.65× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.21 |
| Convenience Orientation | PREMIUM | 1.16 |
| Extroversion | THRILL | 1.03 |
| Patriotism | CONSERVATISM | 1.01 |
| Family Orientation | CONSERVATISM | 1.01 |
| Price Sensitivity | PREMIUM | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| Hungary | 72.6% |
| Romania | 12.3% |
| Germany | 5.9% |
See Minden, Louisiana audiences in other countries
More Department store audiences in Germany
- Metro (department store) (8,068,302)
- Starbuck, Minnesota (5,305,277)
- Galeria (2,433,209)
- Frost, Minnesota (2,332,055)
- Liberty (1,560,553)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Minden, Louisiana. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.