A data profile of the people who buy, follow and care about Monica Seles in Germany — modelled from more than twelve digital signal sources. Monica Seles has an estimated audience of 374,407 people in Germany.
The average Monica Seles fan in Germany is 38.1 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Bundesliga, Formula One, UEFA Champions League, with strongest over-indexing on Bundesliga (1.72× the country average).
Demographically, the Monica Seles audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Tradition, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Monica Seles fan in Germany is more male, around 38.1 years old, with strong Tradition tendencies and a notable affinity for Bundesliga.
The key figures that characterise the Monica Seles profile in Germany.
24.1% are female, 75.9% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 24.1% |
| Male | 75.9% |
| Average age | 38.1 |
| Estimated audience size | 374,407 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 20% | |
| 30-39 | 28% | |
| 40-49 | 22% | |
| 50+ | 12% |
of the worldwide Monica Seles audience comes from Germany.
| Country | Share |
|---|---|
| United States | 36.1% |
| Germany | 11.3% |
| France | 9.7% |
Where the Monica Seles audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~90K | 1.17× | |
| 02 | Rheinland-Pfalz | ~20K | 1.16× | |
| 03 | Bayern | ~60K | 1.14× | |
| 04 | Baden-Württemberg | ~50K | 1.13× | |
| 05 | Schleswig-Holstein | ~10K | 1.13× | |
| 06 | Niedersachsen | ~40K | 1.11× | |
| 07 | Saarland | ~5K | 1.11× | |
| 08 | Hessen | ~30K | 1.08× | |
| 09 | Hamburg | ~8K | 1.07× | |
| 10 | Bremen | ~3K | 0.98× | |
| 11 | Berlin | ~20K | 0.97× | |
| 12 | Sachsen | ~10K | 0.85× | |
| 13 | Brandenburg | ~9K | 0.82× | |
| 14 | Sachsen-Anhalt | ~7K | 0.81× | |
| 15 | Thüringen | ~7K | 0.81× | |
| 16 | Mecklenburg-Vorpommern | ~5K | 0.78× |
The strongest cross-interests of the Monica Seles audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tradition | Politics & Society | 3.00× | ||
| 02 | Electric vehicle | Cars & Mobility | 2.62× | ||
| 03 | Formula One | Sports | 2.58× | ||
| 04 | Horror movies | Movies & TV | 2.39× | ||
| 05 | Banking | Business & Career | 2.29× | ||
| 06 | Documentary movies | Movies & TV | 2.29× | ||
| 07 | Energy | Home & Garden | 2.22× | ||
| 08 | SUVs | Cars & Mobility | 2.14× | ||
| 09 | Insurance | Business & Career | 2.14× | ||
| 10 | Beer | Food & Beverages | 1.92× | ||
| 11 | Wine | Food & Beverages | 1.88× | ||
| 12 | Golf | Sports | 1.84× | ||
| 13 | UEFA Champions League | Sports | 1.79× | ||
| 14 | Supermarket | Shopping | 1.77× | ||
| 15 | Bundesliga | Sports | 1.72× | ||
| 16 | EBay | Shopping | 1.69× | ||
| 17 | Volkswagen | Cars & Mobility | 1.69× | ||
| 18 | Medicine | Business & Career | 1.66× | ||
| 19 | Basketball | Sports | 1.62× | ||
| 20 | Alcoholic beverages | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 3.00× | |
| Need for Security | CONSERVATISM | 2.14× | |
| Travelling | THRILL | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.64× | |
| Creativity | OPEN | 0.87× | |
| Individualism | JOY | 0.96× |
Monica Seles has an estimated audience of 374,407 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
24.1% of Monica Seles fans are female, 75.9% are male, with an average age of 38.1 years.
Monica Seles fans show strongest brand affinity for Bundesliga (1.72×), Formula One (2.58×), and UEFA Champions League (1.79×) over the country average.
Monica Seles fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Monica Seles itself, the audience over-indexes on Formula One (2.58×), UEFA Champions League (1.79×), Banking (2.29×), and Tradition (3×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Monica Seles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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